Cedar Fair Unveils Plans for Safe Family Fun In 2021
Cedar Fair Entertainment Company (NYSE: FUN) announced its plans for the 2021 season, aiming to fully reopen all properties and enhance guest experiences with new attractions and events. With a loyal base of 1.8 million season pass holders, attendance is expected to rise as COVID-19 vaccinations increase. The company plans to hire around 45,000 seasonal associates across its U.S. properties. Notable highlights include the opening of South Bay Shores waterpark in California and Cedar Point's 150th anniversary celebration, featuring new rides and special events.
- Projected increase in attendance due to vaccine rollout and strong customer intent.
- Introduction of new attractions, enhancing visitor experience across multiple parks.
- Hiring of 45,000 seasonal associates to meet anticipated demand.
- None.
Cedar Fair Entertainment Company (NYSE: FUN), a leader in regional amusement parks, water parks and immersive entertainment, today announced plans to welcome back guests for a fun-filled season in 2021. From a landmark 150th anniversary celebration at one of its signature parks to a full lineup of new thrill rides, themed culinary events and high-energy cultural celebrations, there’s sure to be something for everyone across Cedar Fair’s family of 13 owned and operated properties.
“Our primary goal for the 2021 season is to fully reopen all of our properties and provide our guests with fun, dynamic and memorable experiences they can share with their family and friends,” said Tim Fisher, Cedar Fair chief operating officer. “We are optimistic that attendance levels at our parks and resort properties will significantly improve in 2021, particularly as COVID-19 vaccines become more broadly available. We have a loyal season pass base of 1.8 million passes outstanding, and customer surveys show a strong intent to visit amusement parks this year. In anticipation of this improving demand, we are poised to resume normal operations.”
He added: “As always, the safety and welfare of our guests and associates remain our highest priority. All of our properties that reopened in 2020 exemplified high-quality immersive entertainment in a safe, sanitized and stress-free environment, and we intend to build on that strong foundation in 2021. We want all of our guests to have fun and feel safe when visiting, so we’ve developed extensive reopening plans that incorporate guidelines and recommendations from medical experts, the Centers for Disease Control and Prevention (CDC), and health officials. We’re all in this together and by working together, we can safely and confidently enjoy the thrills and fun that only Cedar Fair parks can deliver.”
Cedar Fair to Hire 45,000 Seasonal Associates
In preparation for reopening, Cedar Fair anticipates hiring approximately 45,000 seasonal associates across its 12 U.S. properties during 2021. The company will be hosting a virtual National Hiring Day event on Saturday, March 13, 2021. Candidates can register online at https://bit.ly/2YXOGJF.
The following park reopening dates and operating information are subject to change based on federal, state and local guidelines related to COVID-19 protocols.
Park Operating Plans and Highlights for 2021
California’s Great America, Northern California’s premier entertainment destination, is set to debut the all-new South Bay Shores waterpark as part of its safe return to fun in May. South Bay Shores will introduce seven new aquatic attractions, two new restaurants, new merchandise locations, premium cabanas and more—all in accordance with the California Blueprint for a Safer Economy. Headlining the waterpark’s new experiences are Pacific Surge, a water slide complex featuring four free-fall drop slides and two tube slides, and the Tide Pool children’s lagoon play area with eight miniature water slides.
Canada's Wonderland, the country's premier amusement park, is preparing to open this season celebrating 40 years of fun with all-new experiences including Mountain Bay Cliffs, an exhilarating cliff-jumping attraction situated high above the 20-acre Splash Works waterpark and Beagle Brigade Airfield, an exciting plane ride for kids. The four-season amusement park features world-class entertainment, live shows and special events including Camp Spooky, Halloween Haunt and the immersive holiday event WinterFest.
Carowinds, the premier entertainment destination of the Carolinas, will open to the general public May 22 so guests can once again enjoy world-class thrill rides, live entertainment, delicious dining options, immersive events and more. The 2021 season will top them all with the debut of Boogie Board Racer, the longest mat-racing water slide in the Southeast, in Carolina Harbor waterpark. This high-speed, high-thrill six-lane slide will give racers the slide of their lives. Also debuting this year is Grand Carnivale, an exciting cultural celebration featuring lavish décor and extraordinary cuisine from global cultures. There will be something for everyone to enjoy at Carowinds this season.
Cedar Point, the nation’s second-oldest amusement park, celebrates its postponed 150th anniversary in 2021. The park, which will open to the public May 14, will introduce the new Snake River Expedition family boat ride, the Celebrate 150 Spectacular parade, commemorative throwback merchandise, new dining locations and much more. The heart of the 150th anniversary celebration will take place June 26 through August 15. The family destination in Sandusky, Ohio, is home to the world’s largest collection of amusement rides, including record-breaking roller coasters like Steel Vengeance®, Top Thrill Dragster® and Millennium Force®. The park’s adjacent waterpark, Cedar Point Shores Waterpark, which features 18 acres of splish-splashing family fun, is set to open Memorial Day weekend. With favorites like the famous mile-long Cedar Point Beach, live shows, three kids’ areas, immersive live entertainment, marinas, resort accommodations and an unmatched Lake Erie setting, it’s easy to see why one day is not enough to discover all that Cedar Point has to offer.
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