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FOX News Digital Outperforms All News Brands in Multiplatform Minutes and Multiplatform Views

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In May, FOX News Digital achieved significant milestones, surpassing CNN.com in total multiplatform minutes for the third consecutive month with nearly 3.4 billion total multiplatform minutes, despite a 20% decline from the previous year. The digital network also recorded 1.6 billion total multiplatform views, outpacing CNN by 18 million views. Unique visitors totaled 85 million, down 25% year-over-year. FOXBusiness.com experienced a noteworthy 44% increase in multiplatform views and a 41% rise in multiplatform minutes compared to the previous year.

Positive
  • FOX News Digital led in total multiplatform minutes with 3.4 billion.
  • FOX News Mobile App garnered 7.1 million unique visitors.
  • FOXBusiness.com saw a 44% increase in multiplatform views year-over-year.
Negative
  • Total multiplatform minutes decreased by 20% compared to May 2020.
  • Total unique visitors declined by 25% year-over-year.

FOX News Digital closed out the month of May surpassing CNN.com in total multiplatform minutes for the third consecutive month and outperforming all other news brands in the news competitive set, with nearly 3.4 billion total multiplatform minutes, according to Comscore. In May, the digital network notched nearly 1.6 billion total multiplatform views, also outpacing CNN.com in the metric and delivered over 85 million total unique visitors. Additionally, the FOX News Mobile App drove 7.1 million unique visitors in May, edging out CNN in the category.*

For the 81st consecutive month, FOX News remained the most engaged news brand on social media (Facebook, Twitter and Instagram). FOX News was also the top-performer in Facebook and Instagram interactions among news competitors, with over 24 million Facebook interactions and 21 million on Instagram, according to Socialbakers. FOX News also reigned as the top news outlet in YouTube video views, with over 214 million, while FOXBusiness.com topped the business competition in the category with 27 million views.

Additionally, FOXBusiness.com secured over 25 million multiplatform unique visitors and drove 135 million multiplatform views in May, experiencing the largest growth in both categories versus the prior month over all other entities in the business news competitive set. The business network also totaled 231 million multiplatform minutes in May and for the eighth consecutive month surpassed Forbes.com in multiplatform minutes. FOXBusiness.com was up double digits in multiplatform views (44%) and multiplatform minutes (41%) versus the prior year.**

MAY 2021 FOX NEWS DIGITAL VS. CNN.COM

Multi-Platform Total Minutes

FOX News Digital – 3,373,000,000 (down 20 percent vs. May 2020)
CNN.com – 2,605,000,000 (down 44 percent vs. May 2020)

Multi-Platform Total Views

FOX News Digital – 1,556,000,000 (down 16 percent vs. May 2020)
CNN.com – 1,538,000,000 (down 40 percent vs. May 2020)

Multi-Platform Unique Visitors

FOX News Digital – 85,644,000 (down 25 percent vs. May 2020)
CNN.com – 131,420,000 (down 20 percent vs. May 2020)

FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the upcoming AVOD platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 19 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.

*Source: Comscore Media Metrix® Multi-Platform, Total Digital Audience, Custom-Defined List including CNN.com, NBCNews.com, ABCNews.com, CBSNews.com, Fox News Digital Network, WashingtonPost.com, NYTimes.com, HuffPost U.S., Wall Street Journal Online, Reuters.com, and USAToday.com, May 2021, U.S. & Comscore Mobile Metrix®, Mobile App Only, [FOX News Mobile App and CNN Mobile App], May 2021, U.S.

**Source: Comscore Media Metrix® Multi-Platform, Total Digital Audience, Custom-Defined List including FoxBusiness.com, Bloomberg.com, CNBC.com, CNN Business, Entrepreneur.com, Forbes.com, HuffPost Business, MarketWatch, Motley Fool, MSN Money, TheStreet.com, USA TODAY Money, WSJ Online, Yahoo! Finance, May 2021, U.S.

FAQ

How did FOX News Digital perform in May 2021 compared to CNN.com?

FOX News Digital surpassed CNN.com in total multiplatform minutes and views, achieving nearly 3.4 billion total minutes and 1.6 billion views.

What were FOX News Digital's unique visitor numbers in May 2021?

FOX News Digital had 85 million unique visitors in May 2021, down 25% from the previous year.

How did FOXBusiness.com perform in May 2021?

FOXBusiness.com recorded over 25 million multiplatform unique visitors and a 44% increase in multiplatform views compared to the previous year.

What is the significance of FOX News Digital's social media engagement in May 2021?

FOX News was the most engaged news brand on social media for the 81st consecutive month, leading in Facebook and Instagram interactions among competitors.

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