FinCanna's West County Brands Adds Key Delivery Service to Product Rollout

Rhea-AI Summary

FinCanna Capital Corp. announced that its investee company, QVI Inc. (operating as West County Brands), has partnered with Royal Greens, a licensed delivery service based in Oakland, California. This collaboration aims to enhance distribution for the MYTHC Life™ brand and improve retail sales in underserved markets. Royal Greens services a 100-mile radius from Oakland and has over 20,000 active clients. This strategic move supports FinCanna's growth in the U.S. cannabis sector, which is projected to exceed $41 billion by 2025, with California holding a significant market share.

Positive

• Partnership with Royal Greens expands distribution for West County Brands' MYTHC Life™ products.
• Royal Greens has a client base of over 20,000 active consumers, increasing sales potential.
• Collaboration addresses significant underserved market areas due to restrictive local regulations.

Negative

• None.

Royal Greens Delivery Service Expands Company's Distribution Reach

VANCOUVER, BC / ACCESSWIRE / March 24, 2022 / FinCanna Capital Corp. ("FinCanna") ("the Company") (CSE:CALI)(OTCQB:FNNZF) an investment company focused on the U.S. licensed cannabis industry, is pleased to announce that its investee company, QVI Inc., operating as West County Brands, has added Royal Greens, an Oakland California based licensed delivery service to its distribution team.

Royal Greens has joined FinCanna's sales & marketing partner Petalfast and industry-leading distributor Calyx Brands, to further expand West County Brands distribution footprint in support of its product rollout of its MYTHC Life™ brand and its joint venture with Cherry Kola Farms, an award-winning producer of premium cannabis products. Delivery service is an essential component of the Company's brand development and retail sales strategy as it is another avenue of meeting consumer demand and increasing sales. Additionally, delivery is increasingly important as there are significant areas of the California market currently underserved by retail dispensaries due to the restrictive nature of certain local regulations regarding dispensary license approvals. Licensed home delivery services like Royal Greens are positioned to reach these underserved markets.

Royal Greens serves an area within a 100-mile radius from the city of Oakland and has a client base of more than 20,000 active consumers. Royal Greens is firmly positioned to expand sales of West County Brands' high quality and disruptively priced products, seeing them as an excellent fit for their growing customer base.

Annie Holman, Co-Founder, and CEO of QVI, said, "Royal Greens is a strong addition to our distribution team. Getting our big-league brands MYTHC Life™, GOTHIC Life™, and Huckleberry™, as well as our joint venture partner Cherry Kola Farms' products to California customers is imperative. As the demand for our brands continues to grow, our first-class service with Royal Greens will be instrumental in ensuring this happens."

Andriyko Herchak, CEO of FinCanna l, said, "I'm thrilled to see the ongoing development of West County Brands on a week-to-week basis. From producing great in-demand products to the expansion of our distribution footprint with the highly regarded delivery service, Royal Greens, Annie Holman, Larry Shaeffer, and their team at West County Brands continue to excel. Scaling our business and driving increased revenues are dependent on superior distribution coverage across California, and the addition of Royal Greens and their impressive customer base supports this initiative."

To review FinCanna Capital's recent investor presentation click here.

The legal U.S. cannabis market is expected to reach more than US$41 billion in annual sales by 2025, with California, the single largest market in North America, representing an estimated 20% market share or US$8.2 billion and edibles comprising over $900m of the overall California Market (New Frontier Data).

About FinCanna Capital Corp.

FinCanna is an investment company that provides growth capital to rapidly emerging private companies operating in the licensed U.S cannabis industry. FinCanna is focused on delivering high-impact returns to its shareholders by way of a strategically diversified investment portfolio.

For additional information visit www.fincannacapital.com and FinCanna's profile at www.sedar.com

About QVI Inc.

QVI, which stands for Quality, Value, and Integrity, is located in Sonoma County, California. Their purpose-built facility, previously known as The Galley and now West County Brands, is differentiated from other manufacturers by its proven automated capabilities to produce virtually all high-value cannabis products at large volumes under one roof. The facility is built to FDA and CDPH standards and focuses on high demand areas of production; Edibles, Live Rosins, Topicals, Tinctures, Chocolates, Hard Candies, Gummies, Beverages, Vapes, Pre-Rolls, and Flower Packaging.

QVI's immediate goal is to become the premier manufacturer in California, the largest single market in North America, and upon success, to license products nationally and globally.

FinCanna Capital Corp.
Andriyko Herchak, CEO & Director
info@fincannacapital.com
1.833.346.2266

Forward-Looking Information

Information set forth in this news release contains forward-looking statements or forward-looking information (collectively, "forward-looking statements") under applicable securities laws. Forward-looking statements herein include,, without limitation, statements about anticipated benefits of the joint venture agreement with Cherry Kola Farms (CKF); the launch (and timing thereof), implementation and anticipated benefits of the new "manufacturer to retail" revenue model and strategy, including anticipated superior margins, better pricing and implied profitability; the $2 million in private placement financing; and future plans and strategies of the Company. By their nature, forward-looking statements involve known and unknown risks, uncertainties, and other factors, which may cause the actual results, performance or achievements, or other future events, to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include, among others, risks that the joint venture with CKF and the new "manufacturer to retail" model and strategy may not result in the anticipated benefits to the Company, or at all; the Company may not be able to raise $2 million in private placement financing, or any funds at all; the Company may not receive approval for the $2 million financing; and the risks identified in the CSE listing statement available at www.SEDAR.com and other reports and filings with the applicable Canadian securities regulators. Forward-looking statements are made based on management's beliefs, estimates and opinions on the date that statements are made, and the respective companies undertake no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable securities laws. Investors are cautioned against attributing undue certainty to forward-looking statements.

SOURCE: FinCanna Capital Corp.

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https://www.accesswire.com/694473/FinCannas-West-County-Brands-Adds-Key-Delivery-Service-to-Product-Rollout

FAQ

What is the significance of FinCanna Capital's partnership with Royal Greens?

The partnership enhances distribution for West County Brands' MYTHC Life™ products and improves retail sales in underserved California markets.

How does Royal Greens contribute to FinCanna Capital's growth strategy?

Royal Greens expands FinCanna's distribution reach, providing access to over 20,000 active consumers and addressing underserved markets.

What market potential does the U.S. cannabis industry have by 2025?

The legal U.S. cannabis market is projected to exceed $41 billion in annual sales by 2025, with California estimated to capture $8.2 billion.

What products are being rolled out under the MYTHC Life™ brand?

The MYTHC Life™ brand includes various cannabis products aimed at meeting consumer demand in California.

How large is the area served by Royal Greens?

Royal Greens serves a 100-mile radius from Oakland, California.