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First Financial Bankshares Announces Promotion of Christoferson to Executive Vice President of Marketing

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First Financial Bankshares, Inc. (NASDAQ: FFIN) has promoted Will Christoferson to Executive Vice President of Marketing. This decision, announced by Ron Butler, Chief Administrative Officer, reflects Christoferson's proven leadership and management skills which have enhanced the company's marketing initiatives.

Joining the bank in 2018, Christoferson has a decade of experience in the banking sector, specifically in marketing and business development. He holds a bachelor’s degree from Abilene Christian University and participates actively in community organizations.

Positive
  • Will Christoferson's promotion is expected to strengthen First Financial's marketing capabilities.
  • His experience in consumer, small business, and commercial lending can broaden the bank's market reach.
Negative
  • None.

ABILENE, Texas, Aug. 19, 2020 /PRNewswire/ -- The Board of Directors of – First Financial Bankshares, Inc. (NASDAQ: FFIN) ("First Financial" or the "Company") has announced the promotion of Will Christoferson as Executive Vice President of Marketing.  The announcement was made by Ron Butler, Executive Vice President and Chief Administrative Officer of First Financial Bankshares, Inc.

"Will continues to show his management and leadership abilities and has elevated our marketing program," said Butler. "He is certainly an asset to our company and his knowledge and expertise will be instrumental to further our five- and ten-year visions as we continue to grow.  We congratulate Will on this well-deserved promotion and look forward to watching his continued success."

Before joining First Financial in 2018, Christoferson spent nearly a decade at a large bank specializing in consumer, small business, and commercial lending with an expertise in marketing and business development.  He is an Abilene native and holds a bachelor of fine arts degree from Abilene Christian University.  He serves on the board of directors for United Way of Abilene and the Center for Contemporary Arts and is a graduate of Leadership Abilene Class of 2019. Christoferson's other civic involvement includes the Cystic Fibrosis Foundation, National Center for Children's Illustrated Literature, and the Screen Actors Guild Foundation for Artists. 

About First Financial Bankshares

Headquartered in Abilene, Texas, First Financial Bankshares is a financial holding company that through its subsidiary, First Financial Bank, N.A., operates multiple banking regions with 78 locations in Texas, including Abilene, Acton, Albany, Aledo, Alvarado, Beaumont, Boyd, Bridgeport, Brock, Bryan, Burleson, College Station, Cisco, Cleburne, Clyde, Conroe, Cut and Shoot, Decatur, Eastland, El Campo, Fort Worth, Fulshear, Glen Rose, Granbury, Grapevine, Hereford, Huntsville, Keller, Kingwood, Magnolia, Mauriceville, Merkel, Midlothian, Mineral Wells, Montgomery, Moran, New Waverly, Newton, Odessa, Orange, Palacios, Port Arthur, Ranger, Rising Star,  Roby,  San  Angelo,  Southlake,  Stephenville,  Sweetwater, Tomball, Trent, Trophy Club, Vidor, Waxahachie, Weatherford, Willis, and Willow Park. The Company also operates First Financial Trust & Asset Management Company, N.A., with eight locations and First Technology Services, Inc., a technology operating company.

The Company is listed on The NASDAQ Global Select Market under the trading symbol FFIN.  For more information about First Financial, please visit our website at http://www.ffin.com.

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/first-financial-bankshares-announces-promotion-of-christoferson-to-executive-vice-president-of-marketing-301115160.html

SOURCE First Financial Bankshares, Inc.

FAQ

Who is Will Christoferson in relation to First Financial Bankshares?

Will Christoferson has been promoted to Executive Vice President of Marketing at First Financial Bankshares.

What experience does Will Christoferson have before his promotion?

Will Christoferson has nearly a decade of experience in a large bank, focusing on consumer, small business, and commercial lending.

What impact might Will Christoferson's promotion have on First Financial Bankshares' marketing strategy?

Christoferson's promotion may enhance the bank's marketing initiatives, leveraging his expertise in business development.

When was Will Christoferson's promotion announced?

The promotion was announced on August 19, 2020.

First Financial Bankshares Inc

NASDAQ:FFIN

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