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Friendable Releases New Shopping Experience for Its Fan Pass Livestream Platform

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Friendable Inc. (OTC: FDBL) announced an upgrade to its Fan Pass platform, enhancing the shopping experience for exclusive artist merchandise. The new online storefront features design and navigation improvements aimed at increasing visibility and sales for artists. Enhanced technology will track potential customers for better engagement and encourage repeat purchases. CEO Robert A. Rositano Jr. stated this update is part of a broader 120-execution plan to boost monetization and revenue opportunities for the company.

Positive
  • Upgraded shopping experience on Fan Pass to increase merchandise sales.
  • Integration of advanced technology to target potential customers, enhancing engagement.
  • Completion of a significant upgrade as part of a 120-execution plan to drive revenue.
Negative
  • None.

Leading-edge AI and shopping technology combine to increase revenue opportunities and conversions of exclusive artist merchandise

CAMPBELL, Calif., Aug. 24, 2021 (GLOBE NEWSWIRE) -- via NewMediaWire -- Friendable Inc. (OTC: FDBL) (the “Company”), a mobile technology and marketing company, is pleased to announce a new shopping experience developed and enhanced to maximize company revenues, artist exposure and merchandise sales on the Fan Pass platform.

The online storefront offers features, design and navigation upgrades that elevate each Fan Pass artist, providing them with greater visibility on the platform and thus additional opportunity for increased sales. At the same time, the store’s newly enhanced technology will continue to track, target and re-target fans that have visited an artist store but have yet to make their first merchandise purchase. This ensures that the Fan Pass platform maximizes the opportunity to generate repeat customers and/or future buyers.  

“Complementary to the design of version 2.0 of our Fan Pass platform, we have long-desired to update and dial-in the efficiency of our e-commerce storefront,” said Friendable CEO Robert A. Rositano Jr. “With this upgrade complete, we can check another box in our previously announced 120-execution plan. Our roadmap to increase monetization and revenue opportunities is flagged with huge milestones.”

Friendable’s list of completed enhancements include the creation of a new UI and shopping experience, integration with version 2.0, the addition of more exclusive products and recommended product features, and the capability for fans to easily search for and purchase exclusive artist merchandise across all music genres.

“As we continue to advance on our growth strategy, we see all facets of the business taking shape, performing well, and beginning to build. As we have said before, our focus is on the artists using our platform; our team has listened to their feedback and now it’s time to scale-up the technology and tools Fan Pass has either added or rebuilt to support this scalable growth. Thank you to our amazing team, partners, shareholders, artists and their fans. We are in this together and we at Friendable appreciate all the support,” Rositano concluded.

To Shop Merchandise or Visit the Fan Pass Store:  

https://shop.fanpasslive.com

To Support Fan Pass and our artists:  

Download the Fan Pass app on the Apple App Store or the Google Play Store.

About Friendable Inc.

Friendable Inc. is a mobile technology and marketing company focused on developing and identifying products, services and brand opportunities with mass market potential and scalability.

Friendable published its first mobile application in the Apple App Store and Google Play Store in 2014 in the social networking and dating category. The Friendable app achieved over 1.5 million downloads, top 10 worldwide rankings, and has led to celebrity-related marketing opportunities and various relationships with well-known music artists, as well as up-and-coming independent artists.

Friendable has since removed the social dating app from the app stores and has pivoted its business focus to Fan Pass, the livestream artist platform. Launched July 24, 2020, the Fan Pass livestream platform has proven to be invaluable for artists and fans alike as performances shifted from the stage to the screen.

Friendable was founded by brothers Robert A. Rositano Jr. and Dean Rositano, who have more than 27 years of experience working together on technology-related ventures.

For more information, visit www.Friendable.com or www.FanPassLive.com.

Forward-Looking Statements

This press release contains forward-looking statements. The words or phrases "would be," "will allow," "intends to," "will likely result," "are expected to," "will continue," "is anticipated," "estimate," "project" or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected by Friendable, Inc. The company’s iTunes rankings should not be construed as an indication in any way whatsoever of the future value of Friendable's common stock or its present or future financial condition. The public filings of Friendable, Inc. made with the Securities and Exchange Commission may be accessed at the SEC's Edgar system at www.sec.gov. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. Friendable, Inc. cautions readers not to place reliance on such statements. Unless otherwise required by applicable law, Friendable, Inc. does not undertake, and Friendable, Inc. specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement.

Contact:
Friendable:
Phone: (855) 473-7473 Ext. 101
Email: Info@Friendable.com
www.Friendable.com

Corporate Communications:

InvestorBrandNetwork(IBN)
Los Angeles, California
www.InvestorBrandNetwork.com
310.299.1717 Office
Editor@InvestorBrandNetwork.com


FAQ

What recent upgrades has Friendable Inc. made to FDBL's Fan Pass platform?

Friendable Inc. has upgraded the Fan Pass platform to enhance the shopping experience for artist merchandise, improving design, navigation, and technology for better customer engagement.

How does the new technology on the Fan Pass platform benefit artists?

The new technology tracks and targets potential customers who have visited artist stores, encouraging repeat purchases and increasing sales opportunities.

What is the goal of Friendable's 120-execution plan mentioned in the PR?

The goal of the 120-execution plan is to enhance monetization and revenue opportunities for Friendable Inc. while providing better tools for artists on the Fan Pass platform.

When was the press release about Friendable Inc.'s upgrades issued?

The press release was issued on August 24, 2021.

What stock symbol is associated with Friendable Inc.?

Friendable Inc. is associated with the stock symbol FDBL.

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