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Overview of Franklin Covey Co
Franklin Covey Co (FC) is a global firm dedicated to performance improvement and organizational effectiveness. Recognized for its comprehensive approach, the company offers training and consulting services that drive tangible changes in human behavior within organizations. By focusing on key areas such as leadership, execution, productivity, trust, sales performance, customer loyalty, and education, Franklin Covey has established itself as a resource for institutions aiming to elevate their operational performance.
Core Business and Services
The company specializes in designing and delivering practical training programs that enhance individual and organizational capabilities. Its service offerings include:
- Leadership Development: Programs to cultivate leadership skills at every level, emphasizing critical decision-making and strategic vision.
- Execution Management: Techniques and tools to effectively implement strategies even amid daily operational challenges.
- Productivity Enhancement: Training in decision-making, attention management, and energy optimization to boost individual and collective productivity.
- Trust Building: Methods to foster and sustain trust within teams to reduce operational costs and accelerate results.
- Sales Performance: Strategies that transform the buyer-seller relationship, improving customer engagement and revenue generation through consultative sales processes.
- Customer Loyalty: Approaches to creating lasting relationships with customers, ensuring each interaction reinforces their commitment to the brand.
- Educational Improvement: Services designed to empower educators and students, turning every student into a future leader.
Business Model and Global Operations
Franklin Covey Co operates through multiple business segments that include direct operations in major markets, a dedicated education practice, and an international licensing network. Its revenue generation stems primarily from delivering tailored training sessions, consulting engagements, and through the sale of proprietary content such as books and audio media. This diversified approach enables the company to serve a wide array of clients—from multinational corporations to educational institutions—across both the United States and international markets.
Market Position and Competitive Landscape
Franklin Covey holds a distinct position in the competitive landscape, driven by its methodical approach to change management and performance improvement. The company distinguishes itself by integrating traditional training methodologies with modern, evidence-based practices, ensuring relevance in a dynamic business environment. While it operates alongside other professional development and consulting entities, Franklin Covey is noted for its unique blend of consulting rigor and accessible training programs that deliver measurable results.
Operational Philosophy and Value Proposition
At its core, the company is committed to enabling greatness in both individuals and organizations. By focusing on human behavior as the catalyst for change, Franklin Covey provides structured frameworks and actionable insights that empower clients to excel in leadership, strategic execution, and customer engagement. This philosophy is not only central to its service offerings but also informs its strategic approach to training and development.
E-E-A-T and Industry Expertise
Franklin Covey Co's emphasis on deep expertise and rigorous instructional design reinforces its trustworthiness and authority in the industry. The company's use of systematic frameworks and proven methodologies supports its claims, making its services a reliable resource for organizations seeking long-term improvement. The clear, analytical language used in its content and training modules underscores a commitment to evidence-based practices and a deep understanding of organizational dynamics.
Understanding the Impact
The comprehensive training and consulting modules provided by Franklin Covey are designed not only to enhance organizational efficiency but also to foster a culture of continuous improvement. Its methodical approach ensures that organizations can implement change effectively, whether dealing with leadership challenges or operational inefficiencies. The company’s emphasis on behavior change as a cornerstone for performance improvement confirms its role as a pivotal contributor to organizational success in various industries.
Franklin Covey (NYSE: FC) reported Q2 fiscal 2025 financial results with consolidated revenue of $59.6 million, down from $61.3 million in Q2 2024. The Education Division showed 3% growth to $15.1 million, while the Enterprise Division revenue decreased to $43.6 million.
Key highlights include:
- Deferred subscription revenue increased 10% to $94.4 million
- Strong liquidity position with $40.4 million cash and no credit facility drawdowns
- Reported net loss of $(1.1) million, or $(0.08) per share
- Adjusted EBITDA of $2.1 million, down from $7.4 million year-over-year
The company revised its fiscal 2025 guidance, now expecting revenue between $275-285 million and Adjusted EBITDA between $30-33 million, citing impacts from government actions and current business environment challenges.
FranklinCovey (NYSE: FC) has awarded its prestigious Greatness Award in Strategic Execution (4DX) to Ivy Tech Community College for achieving significant student retention goals from 2021 to 2024. Ivy Tech, the nation's largest singly accredited statewide community college system, implemented the 4DX framework across all 19 campuses, achieving its highest fall-to-fall retention rate in history.
The implementation involved 60 staff and faculty coaches managing over 1,000 teams with 3,000 participants. Ivy Tech, serving more than 195,000 students across Indiana, achieved the highest percentile of the Execution Performance Score among FranklinCovey clients worldwide. The college's success is particularly notable given its diverse student body, with 70% attending part-time and over half being adult learners.
Franklin Covey (NYSE: FC) has announced it will release its second quarter fiscal 2025 financial results on Wednesday, April 2, 2025, after market close. The company will host a conference call to discuss the results at 5:00 p.m. ET (3:00 p.m. MT) on the same day.
Stakeholders can participate through a live webcast or via telephone after registration. A replay of the conference call webcast will be available on the company's website for at least 30 days.
Franklin Covey operates in over 160 countries as a leadership development company, offering organizational transformation through their All Access Pass® platform, which integrates content, solutions, experts, technology, and metrics to drive lasting behavior change at scale.
FranklinCovey (NYSE: FC) has launched its new FranklinCovey AI Coach, exclusively available through The FranklinCovey All Access Pass® on the Impact Platform™. The AI coach serves as a virtual mentor, providing personalized learning recommendations and practice options to help users develop leadership skills.
The AI Coach features include:
- Trusted advice based on FranklinCovey's leadership content
- Personalized guidance tailored to user's industry and role
- Efficient learning through topic summaries and quick tips
- Practice scenarios with instant feedback
Within the first week of launch, thousands of learners across hundreds of organizations have utilized the AI Coach for simulated discussions, receiving tips, discovering resources, and engaging in quick learning sessions. The tool is accessible both through web browsers and FranklinCovey's mobile apps for Android and iOS.
FranklinCovey (NYSE: FC) has announced its upcoming Impact Conference, a virtual and complimentary event scheduled for March 11-14, 2025. The conference will feature four 90-minute sessions with renowned bestselling authors: Kim Scott (Radical Candor), James Clear (Atomic Habits), Stephen M. R. Covey (The Speed of Trust), and Chris McChesney (The 4 Disciplines of Execution).
Each speaker will address different aspects of leadership and organizational development: Scott will focus on creating a culture of compassionate candor, Clear will discuss habit formation for continuous improvement, Covey will explore trust-building in organizations, and McChesney will present the 4 Disciplines of Execution framework. The conference aims to bring together thousands of global leaders to drive meaningful action and transformative outcomes.
FranklinCovey (NYSE: FC) has announced its upcoming Impact Conference, a virtual and complimentary event scheduled for March 11-14, 2025. The conference will feature four renowned bestselling authors delivering 90-minute keynote presentations:
- Kim Scott on Radical Candor and creating compassionate leadership cultures
- James Clear on Atomic Habits and achieving continuous improvement
- Stephen M. R. Covey on building trust and unleashing organizational potential
- Chris McChesney on The 4 Disciplines of Execution framework
The conference aims to bring together thousands of global leaders for dynamic sessions focused on leadership, individual effectiveness, culture, and execution. The event is designed for C-Suite executives, team leaders, HR professionals, and anyone seeking to influence organizational success.
Junevity has secured $10 million in seed funding led by Goldcrest Capital and Godfrey Capital to develop cell reset therapeutics for longevity. The company's RESET platform, based on Dr. Janine Sengstack's UCSF research, uses AI and human data to identify transcription factor targets and develop siRNA therapeutics.
The company's initial focus is on Type 2 diabetes, obesity, and frailty. Preclinical data shows promising results: their diabetes therapeutic improved glucose control without weight gain side effects, while their obesity candidate achieved 30% weight loss versus controls through fat loss while maintaining lean mass. Both treatments could potentially require dosing only once every 3-12 months.
The founding team includes CEO Dr. John Hoekman, CSO Dr. Janine Sengstack, and COO Rob Cahill. Junevity has exclusively licensed technology from UCSF and filed multiple composition-of-matter patents for its siRNA therapeutic candidates.
FranklinCovey (NYSE: FC) announces an exclusive webinar featuring world's bestselling author James Patterson and FranklinCovey Leadership Expert Dr. Patrick Leddin on February 12, 2025. The webinar will preview their upcoming book 'Disrupt Everything!', scheduled for release on September 29, 2025.
The first 1,000 registrants from the U.S. and Canada will receive a free copy of the book. The webinar will introduce the Disruptive Loop Framework and share insights from two-and-a-half years of research, including interviews with over 350 positive disruptors worldwide. The session will focus on four fundamental facts about disruption and provide actionable insights for driving personal and organizational impact.
FranklinCovey (NYSE: FC) announced an exclusive webinar featuring world's bestselling author James Patterson and FranklinCovey Leadership Expert Dr. Patrick Leddin on February 12, 2025. The webinar will preview their upcoming book 'Disrupt Everything!', launching September 29, 2025.
The first 1,000 registrants from the U.S. and Canada will receive a free copy of the book. The webinar will focus on disruption management, introducing the Disruptive Loop Framework and sharing insights from two-and-a-half years of research involving over 350 positive disruptors worldwide.
The session will cover four fundamental facts about disruption, provide actionable insights for driving organizational impact, and demonstrate how to transform disruption into growth opportunities. The book represents Patterson's first venture into business literature, co-authored with Leddin, who serves as FranklinCovey's Global Leadership Practice Leader.
Franklin Covey (NYSE: FC) reported Q1 fiscal 2025 results with revenue growing 1% to $69.1 million compared to $68.4 million in Q1 2024. The Education Division showed strong performance with 11% growth to $16.5 million, while Enterprise Division revenue slightly decreased to $51.6 million.
Net income decreased to $1.2 million ($0.09 per diluted share) from $4.9 million ($0.36 per diluted share) in Q1 2024. Adjusted EBITDA was $7.7 million, down from $11.0 million last year. The company maintains strong liquidity with $53.3 million in cash and no drawdowns on its $62.5 million credit facility.
The company affirmed its fiscal 2025 guidance, expecting revenue between $295-305 million and Adjusted EBITDA of $40-44 million in constant currency, factoring in $16 million of planned investments in sales and marketing initiatives.