Trustfeed Anticipates Strong Growth in 2023 on McKinsey Online Reviews Analysis
Trustfeed Corp (OTC:TRFE) anticipates significant growth in 2023, driven by a McKinsey analysis highlighting the positive impact of online reviews on consumer goods sales. The study indicates that products with ratings of 3.7 or higher generate revenues five times greater than lower-rated counterparts. Trustfeed's estimated addressable market is approximately US$50 billion, utilizing machine learning and AI to enhance customer engagement. Furthermore, majority shareholder Fastbase (OTC:FBSE) plans to integrate Trustfeed reviews into its web leads, indicating a strategic move to leverage online reputation management for growth.
- Trustfeed expects substantial growth due to McKinsey's findings on online reviews.
- Products with ratings of 3.7 or higher yield revenues five times greater than lower-rated products.
- Trustfeed's addressable market is approximately US$50 billion.
- Integration of Trustfeed reviews into Fastbase's web leads enhances market reach.
- None.
The McKinsey study analyzed a large sample of consumer goods companies and found that those with high ratings and positive reviews on major e-commerce platforms experienced significantly higher unit sales growth and revenue growth compared to their peers with lower ratings and negative reviews. McKinsey discovered that revenues from consumer durables with ratings of 3.7 or higher were five times higher than those from lower-rated products.
The results of the McKinsey study have significant implications for businesses, as they demonstrate that investing in building a positive online reputation can have a significant impact on sales and revenue growth.
That is good news for
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It is also good news for
The study findings serve as a reminder that businesses must take a comprehensive approach to online reputation management, paying close attention to both the quantity and quality of online reviews.
McKinsey Report: https://www.mckinsey.com/industries/consumer-packaged-goods/our-insights/use-star-ratings-to-inform-durable-goods-redesigns-and-spur-growth
Source:
10005
RL@Fastbase.com
https://www.Fastbase.com/
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