ODK Media chooses Blackbird for flexible and efficient cloud native video production
Blackbird plc has announced that ODK Media is utilizing its cloud-native video editing platform for the new OnDemandLatino service. This collaboration aims to enhance cloud video production flexibility. ODK Media will leverage Blackbird to enable a globally distributed production team to rapidly edit and publish content across various platforms. Blackbird's technology provides significant productivity improvements and supports sustainability goals. The platform is positioned well for the OTT streaming services market, aiming to streamline content creation and distribution.
- Blackbird's platform enhances productivity for ODK Media's OnDemandLatino service.
- ODK Media's global distribution of production teams benefits from Blackbird's efficient editing tools.
- Blackbird's technology supports environmental sustainability by reducing carbon emissions.
- None.
LONDON and FULLERTON, Calif., May 19, 2021 /PRNewswire/ -- Blackbird plc (AIM:BIRD), the developer and seller of the market-leading cloud native video editing platform, Blackbird, announced today that ODK Media has chosen Blackbird for flexible and efficient cloud video production for their new OnDemandLatino service.
ODK Media is a leading provider of high-quality international video content to global audiences through its popular streaming platforms. The company's suite of products comprising of movie distribution, e-commerce, content management and journalism is focused on promoting and providing a seamless and enjoyable entertainment experience to viewers around the world.
Blackbird is the world's fastest, most powerful professional cloud native video editing platform, providing rapid access to video content for the easy creation of clips, highlights and long form content - publishing instantly to multiple devices and platforms. Blackbird enables enterprises to scale effortlessly, drive significant productivity improvements and assist in meeting sustainability and carbon reduction targets due to the platform's highly efficient cloud native architecture.
ODK Media's globally distributed production team will use Blackbird remotely to instantly access libraries of content sourced from multiple regional locations. Utilising Blackbird's browser based professional level toolset, ODK Media's team will be able to rapidly edit, enrich and reversion content before publishing seamlessly to multiple digital end points including web, social and VOD. Blackbird will be used specifically for ODK Media's new service, 'OnDemandLatino'.
Daniel Djahjah, Director of Content at OnDemandLatino, said: "OnDemandLatino is a unique service launched by ODK Media to serve the Latino and Hispanic markets with content in long-form videos sourced directly from countries in Latin America. Combining ODK Media's in-house developed technology and publishing model, we found in Blackbird a robust in-cloud editor that added to our combination of tools provides agility and productivity. Solutions like these are especially important in these times where we need more and more flexibility within our globally located teams."
Blackbird CEO, Ian McDonough, commented: "Blackbird is ideally suited to the OTT streaming services market and ODK's workflow is an excellent example of how companies using our platform can seamlessly leverage globally distributed production teams to create, enrich and version content very quickly and conveniently. The instantaneous access to large amounts of content in a browser combined with our professional content creation tools drives productivity by reducing production times, technical overhead costs and carbon emissions while simultaneously increasing the volume of quality output."
Blackbird drives awareness, monetization and efficiencies for brands in the sports, news, entertainment and enterprise sectors. The company's customers include Tata Communications, EVS, BT, IMG, Deltatre, Sky News Arabia, A+E Networks, NHL, Eleven Sports, Riot Games, the U.S Department of State and 69 local US news stations with TownNews.
About Blackbird plc
Blackbird plc operates in the fast-growing SaaS and cloud video market. It has created Blackbird®, the world's most advanced suite of cloud-native computing applications for video, all underpinned by its lightning-fast codec. Blackbird plc's patented technology allows for frame accurate navigation, playback, viewing and editing in the cloud. Blackbird® enables multiple applications, which are used by rights holders, broadcasters, sports and news video specialists, esports, live events and content owners, post-production houses, other mass market digital video channels and corporations.
Since it is cloud-native, Blackbird® removes the need for costly, high end workstations and can be used from almost anywhere on almost any device. It also allows full visibility on multi-location digital content, improves time to market for live content such as video clips and highlights for digital distribution, and ultimately results in much more effective monetisation.
Blackbird® is a registered trademark of Blackbird plc.
Websites
www.blackbird.video
Social media
www.linkedin.com/company/blackbird-cloud
www.twitter.com/blackbirdcloud
www.facebook.com/blackbirdplc
About Reach announcements
This is a Reach announcement. Reach is an investor communication service aimed at assisting listed and unlisted (including AIM quoted) companies to distribute media only / non-regulatory news releases into the public domain. Information required to be notified under the AIM Rules for Companies, Market Abuse Regulation or other regulation would be disseminated as an RNS regulatory announcement and not on Reach.
View original content:http://www.prnewswire.com/news-releases/odk-media-chooses-blackbird-for-flexible-and-efficient-cloud-native-video-production-301294725.html
SOURCE Blackbird plc
FAQ
What is the significance of ODK Media choosing Blackbird for video production on May 19, 2021?
How does Blackbird's platform benefit ODK Media's production team?
What are the environmental benefits of using Blackbird's cloud-native technology?
What type of content does ODK Media provide through its OnDemandLatino service?
