Fatburger and Buffalo’s Express Adds Two New Locations This Month

Rhea-AI Summary

FAT Brands Inc. has announced the opening of two new co-branded locations for Fatburger and Buffalo’s Express in Ehrenberg, AZ, and Ladera Heights, CA, signaling their aggressive growth plans for 2021. CEO Andy Wiederhorn emphasized the strategic choice of locations based on existing fanbases and potential in new markets. The Ehrenberg site is expected to attract customers with its 10 am to 10 pm operation, while the Ladera Heights location will serve diners from 11 am to midnight. This expansion is part of FAT Brands' broader strategy to enhance their restaurant footprint.

Positive

• Opening two new co-branded locations enhances brand presence in key markets.
• Strategic location selection could drive customer growth.
• Strong consumer loyalty and brand heritage of Fatburger expected to support success.

Negative

• None.

Historic burger and wings brand continues to further build presence in California and Arizona

LOS ANGELES, Feb. 22, 2021 (GLOBE NEWSWIRE) -- FAT (Fresh. Authentic. Tasty.) Brands Inc., parent company of Fatburger, Buffalo’s Express, and seven other restaurant concepts, announces the opening of two new co-branded Fatburger and Buffalo’s Express locations in Ehrenberg, AZ and Ladera Heights, CA this month.

“We have strong growth plans for Fatburger and Buffalo’s Express this year and the opening of Ladera Heights and Ehrenberg is just the start of it,” said Andy Wiederhorn, CEO of FAT Brands. “In terms of where we decide to expand to, we look to enter areas in which we have a strong following as well as new markets that we see potential with. Ladera Heights is a great addition to our Los Angeles area locations and Ehrenberg allows us to reach a growing fanbase in the state of Arizona.”

Ever since the first Fatburger opened in Los Angeles over 70 years ago, the chain has been known for its delicious, grilled-to-perfection and cooked to order burgers. Founder Lovie Yancey believed that a big burger with everything on it is a meal in itself; at Fatburger “everything” is not just the usual roster of toppings. Burgers can be customized with everything from bacon and eggs, to chili, jalapenos and onion rings. In addition to its famous burgers, the Fatburger menu also includes Fat and Skinny fries, sweet potato fries, scratch-made onion rings, IMPOSSIBLE^™ burgers, turkeyburgers, chicken sandwiches, and hand scooped milkshakes made from 100% real ice cream.

From the Buffalo’s Express menu, patrons can choose bone-in or boneless wings accompanied by a range of sauces including Scorchin’, Carolina Fire BBQ, Asian Sesame, Coconut Jerk, Honey Garlic, and Sweet Bourbon BBQ. All of Buffalo’s Express’ wings are accompanied by celery, carrots, and blue cheese, ranch or honey mustard dressing.

The Ehrenberg, AZ Fatburger and Buffalo's Express is located at 14283 1-10 Frontage Road, Ehrenberg, AZ 85334 and will be open 10:00am – 10:00pm.

The Ladera Heights, CA Fatburger and Buffalo's Express is located at 6715 La Tijera Blvd, Los Angeles, CA 90045 and will be open 11:00am – 12:00am.

For more information or to find a Fatburger near you, please visit www.fatburger.com.

For more information or to find a Buffalo’s Express near you, please visit www.buffalos.com.

About FAT (Fresh. Authentic. Tasty.) Brands

FAT Brands (NASDAQ: FAT) is a leading global franchising company that strategically acquires, markets and develops fast casual and casual dining restaurant concepts around the world. The Company currently owns nine restaurant brands: Fatburger, Johnny Rockets, Buffalo’s Cafe, Buffalo’s Express, Hurricane Grill & Wings, Elevation Burger, Yalla Mediterranean and Ponderosa and Bonanza Steakhouses, and franchises over 675 units worldwide. For more information, please visit www.fatbrands.com.

About Fatburger

An all-American, Hollywood favorite, Fatburger is a fast-casual restaurant serving big, juicy, tasty burgers, crafted specifically to each customer’s liking. With a legacy spanning 70 years, Fatburger’s extraordinary quality and taste inspire fierce loyalty amongst its fan base, which includes a number of A-list celebrities and athletes. Featuring a contemporary design and ambience, Fatburger offers an unparalleled dining experience, demonstrating the same dedication to serving gourmet, homemade, custom-built burgers as it has since 1952 – The Last Great Hamburger Stand^™.

About Buffalo’s Express

Founded in 1985 in Roswell, Georgia, Buffalo’s Express is a fast-casual chain known for its world-famous chicken wings and proprietary wing sauces. Co-branded with over 100 Fatburger restaurants to date, Buffalo’s Express’ significant growth can be attributed to its high-quality menu offerings and unparalleled dining experience. Featuring a contemporary design and ambience, whether guests are dining-in or having take-out/delivery, Buffalo’s Express offers friends and families the flexibility to enjoy their world-famous chicken wings however they prefer. Buffalo’s Express – Where Everyone is Family^™.

MEDIA CONTACT:
Erin Mandzik, JConnelly
emandzik@jconnelly.com
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FAQ

What are the new locations for FAT Brands opening in February 2021?

FAT Brands is opening new locations in Ehrenberg, AZ, and Ladera Heights, CA.

What is the significance of the new locations for FAT Brands?

The new locations are part of FAT Brands' strategy to expand its presence and leverage existing fanbases.

How many restaurant concepts does FAT Brands operate?

FAT Brands operates nine restaurant concepts including Fatburger and Buffalo’s Express.

What are the hours of operation for the new Ehrenberg location?

The Ehrenberg, AZ location will be open from 10:00 am to 10:00 pm.

What hours will the Ladera Heights location serve?

The Ladera Heights, CA location will operate from 11:00 am to 12:00 am.