EXPEDIA INVITES FANS TO "TRAVEL LIKE MEMO" TO BELOVED GOALIE'S HOMETOWN OF MEXICO CITY
Expedia teams up with soccer star Guillermo "Memo" Ochoa to launch the "Travel like Memo" campaign, celebrating his roots in Mexico City. The initiative includes a curated itinerary featuring Ochoa's favorite local spots, such as restaurants and scenic views. Two fans will win an exclusive travel experience, including a meet-and-greet with Ochoa, starting September 20. The campaign aims to authentically engage travelers and promote Mexico City's unique attractions.
- Partnership with soccer star Memo Ochoa enhances brand visibility.
- Exclusive travel experience giveaway could attract new customers.
- Promotes tourism in Mexico City and showcases local culture.
- None.
Two Travelers Will Be Chosen to Experience Memo Ochoa's Curated Itinerary and Meet Their Idol
SEATTLE, Sept. 15, 2022 /PRNewswire/ -- Today, Expedia® announced "Travel like Memo," a partnership with Mexican professional soccer goalie Guillermo "Memo" Ochoa that celebrates Memo's vibrant hometown of Mexico City. Through a curated itinerary, Ochoa and Expedia highlight the goalie's favorite spots, from where to eat stuffed churros in Coyoacán to finding the best city views at the St. Regis Hotel. Two lucky fans will have the opportunity to win a travel experience from Expedia to Mexico City and a meet-and-greet with the soccer star.
"I started playing soccer when I was ten years old, and since then I've been traveling the world. Traveling is part of my profession," said Ochoa. "I am proud to help Expedia introduce Mexico City to more people, to let travelers in on the secrets of the city that make it special and make it my home."
Ochoa's "Travel like Memo" itinerary, created in partnership with Expedia, includes:
- Favorite restaurant in Mexico City: San - Tō
- Favorite spot in Mexico City that no one knows about: Mizrahi Asador SAMARA
- A restaurant or a place that has a special place in his heart: Tortas Don Polo
- The best tacos in Mexico City: Remolkito
- The place with the best view of Mexico City: St. Regis Hotel Mexico City
- Favorite place to go with his family: Churros Rellenos in Coyoacán
- The one place he'd take someone who's never been to Mexico City: Coyoacán
- Best spot to watch a match when he's not playing: Estadio Azteca
"We are always looking for ways to authentically engage with travelers and create memorable, exclusive travel experiences, and working with Memo to highlight his favorite spots brings that extra magic and inspiration when planning a trip to Mexico City," said Lauri Metrose, senior vice president of global PR and social media, Expedia Brands. "We couldn't be happier to partner with Memo, who embodies our 'Made to Travel' philosophy, to show off his hometown and the places most meaningful to him."
As part of the campaign, Expedia will take two winners to Mexico City so they can "Travel like Memo" and meet their idol in person. The giveaway will kick off on Sept. 20. Fans can enter to win by engaging with the contest post on Expedia's Instagram channel.
To view the full "Travel like Memo" itinerary and an interview with Memo outlining his favorite locations in Mexico City, visit the Expedia Blog.
About Expedia:
Expedia® is one of the world's leading full-service travel brands, with a mission of helping travelers get the most out of every trip they take by providing everything they need all in one place, ensuring they are getting the most out of every trip they take, and above all else, feel supported every step of the way.
Our commitment to insights matched with our unprecedented scale allows us to understand our travelers better than anyone else, delivering exactly what they need, when they need it. Our personalized experiences backed by incredible technology, enables us to deliver the widest selection of product offerings across accommodations, transportation, activities and experiences, that help you get the most out of your journey.
Use our mobile app or visit expedia.com to plan your journey with us.
© 2022 Expedia, Inc., an Expedia Group company. All rights reserved. Expedia and the Airplane logo are trademarks of Expedia, Inc. in the U.S. and/or other countries. All other trademarks are the property of their respective owners. CST# 2029030-50.
View original content to download multimedia:https://www.prnewswire.com/news-releases/expedia-invites-fans-to-travel-like-memo-to-beloved-goalies-hometown-of-mexico-city-301625008.html
SOURCE Expedia
FAQ
What is the 'Travel like Memo' campaign by Expedia?
How can fans participate in the 'Travel like Memo' contest?
What dates is the 'Travel like Memo' contest running?
What will the winners of the 'Travel like Memo' contest receive?
What highlights does Memo Ochoa's itinerary feature?
