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Enfusion Expands Into New Client Segment Through the Launch of Enfusion Express
Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Very Positive)
Tags
Rhea-AI Summary
Enfusion, Inc. (NYSE: ENFN) has launched Enfusion Express, a SaaS order and execution management system aimed at smaller fund managers with less than $100 million in assets under management. This new product intends to address the operational needs of this underserved market segment by providing enhanced pre-trade, execution, and post-trade solutions. Cowen has partnered with Enfusion as the first distributor of this service, aiming to deliver comprehensive support to its clients, while BroadArch Capital becomes the initial client using Enfusion Express.
Positive
Launch of Enfusion Express targets a growing market of smaller fund managers.
Partnership with Cowen enhances distribution and client support for Enfusion Express.
First client, BroadArch Capital, reports successful real-time visibility and order management benefits.
Negative
None.
- Broadens distribution through Enfusion’s existing Prime Broker and Outsourced Trading Desk partnerships -
- Cowen and Company, LLC (“Cowen”) named the first partner to offer Enfusion Express to its client base –
NEW YORK & LONDON & HONG KONG--(BUSINESS WIRE)--
Enfusion, Inc. ("Enfusion") (NYSE: ENFN), a leading provider of cloud-native SaaS solutions for investment managers, today announced the launch of Enfusion Express, a lightweight yet institutional-grade SaaS order and execution management system (OEMS) tailored specifically to the needs of smaller fund managers with less than $100 million in AUM. The solution enables Enfusion to extend its technology to a global and growing market segment not previously served by the company’s front-to-back-office investment management system.
Enfusion Express enables smaller managers who have limited resources but comprehensive requirements to access sophisticated pre-trade, execution, and post-trade solutions, reduce manual processes, improve real-time portfolio-level visibility, and streamline connectivity to their execution, fund administration, prime brokerage, and other partners. As these small funds continue to grow in both size and complexity, they can easily upgrade to Enfusion’s comprehensive platform for enhanced OEMS capabilities, full portfolio management and accounting functions, analytics, and outsourced managed services.
“Enfusion Express addresses the operational needs of smaller funds, both newly launched and existing, that remain an underserved but growing segment of the market. Sell-side firms are recognizing and responding to their unique needs, as evidenced by an uptick in solutions like Outsourced Trading Desks. We see an opportunity to provide best-in-class solutions to these managers as they look to scale their firms while deepening our relationships with our ecosystem partners,” said Thomas Kim, CEO of Enfusion. “As we continue our expansion into new market segments, Enfusion Express serves as a natural extension of our strategy. There are numerous countries with a significant concentration of smaller managers, and I see Express ultimately accelerating our penetration into these markets.”
Enfusion Express is available through partners who already serve the small fund manager segment, such as prime brokers, Outsourced Trading Desks (OTDs), allocators, and fund administrators. Cowen is the first partner to offer the solution to its client base, with additional select third-party sponsors to be announced. Enfusion and Cowen’s tight coordination is designed to deliver an efficient end-to-end solution that results in enhanced client experience and greater risk reduction.
“We are excited to partner with Enfusion and offer Express to our clients,” said Mike Rosen, Co-Head of Prime Brokerage and Outsourced Trading, Cowen. “This partnership demonstrates our commitment to providing clients with market-leading solutions and is a natural fit with our prime brokerage and OTD businesses. Our global clients can leverage Enfusion’s market-leading technology with full support from our front-to-back sales, technology, and operations teams.”
BroadArch Capital, a Connecticut-based hedge fund manager, is the first client live on Enfusion Express. The solution enables real-time visibility into trade execution conducted by Cowen’s Outsourced Trading Desk on its behalf, as well as simplified order submission and allocation.
“We have a long history with Cowen as a client of their Prime Brokerage and Outsourced Trading Desk and welcome this innovative and robust offering.” Said Robert Reitzes, Managing Partner, Portfolio Manager and Chief Compliance Officer at BroadArch Capital. “Enfusion Express allows us to create orders quickly and monitor their status via dashboards which show P&L and portfolio exposure. It’s easy to add or unwind positions based on intra-day market events. It is one system that saves me time, money, and headaches.”
“Cowen has a long history, not only of superior client service, but delivering innovation to its client base,” said CEO Kim. “We are proud to work closely with them to deliver a superior turn-key solution to their client base.”
About Enfusion Enfusion's investment management software-as-a-service (SaaS) platform removes traditional information boundaries, uniting front-, middle- and back-office teams on one cloud-native system. Through its software, analytics, and middle/back-office managed services, Enfusion creates enterprise-wide cultures of real-time, data-driven intelligence, boosting agility, and powering growth. Enfusion partners with 750+ investment managers from 10 global offices spanning four continents.
Enfusion Express is a SaaS order and execution management system designed for smaller fund managers with less than $100 million in assets under management.
Who is the first partner to offer Enfusion Express?
Cowen and Company, LLC is the first partner to distribute Enfusion Express to its clients.
What benefits does Enfusion Express provide to smaller fund managers?
It offers sophisticated pre-trade, execution, and post-trade solutions, improving operational efficiency and real-time portfolio visibility.
Which client is the first to go live with Enfusion Express?
BroadArch Capital is the first client to utilize Enfusion Express successfully.
How does Enfusion Express enhance the client experience?
It streamlines order submission and allocation processes, allowing for better trade execution management and reduced operational burdens.