Energy Focus Appoints Bob Smyles as Senior Director, Head of Government Sales

Rhea-AI Summary

Energy Focus, Inc. (NASDAQ:EFOI) has appointed Bob Smyles as Senior Director, Head of Government Sales. He will oversee military and commercial product sales, focusing on U.S. armed forces and government agencies. Smyles brings significant experience from his previous role as Executive Vice President, Sales at BOSS Controls and has a strong track record in selling technology solutions to military branches. Chairman Steve Socolof emphasized this strategic hire as vital for enhancing their military maritime channel and meeting government needs for sustainable lighting solutions.

Positive

• Bob Smyles' appointment is expected to strengthen military and government sales channels.
• Smyles has extensive experience in selling technology solutions to the military, enhancing credibility.

Negative

• Concerns may arise regarding continuity in leadership and experience gaps as Smyles transitions into his new role.

SOLON, Ohio--(BUSINESS WIRE)-- Energy Focus, Inc. (NASDAQ:EFOI), a leader in sustainable, energy-efficient lighting and controls systems and ultraviolet-c light disinfection products for the commercial, military maritime and consumer markets, today announced that Bob Smyles has been appointed Senior Director, Head of Government Sales. Mr. Smyles responsibilities include the coordination and direct sales of Energy Focus mission-critical military and commercial product lines and new technologies to U.S. and U.S. ally navies, all branches of the U.S. armed services, and U.S. federal, state and local governments, including DoD commercial real estate.

Bob Smyles, Senior Director, Head of Government Sales, Energy Focus, Inc. (Photo: Business Wire)

Mr. Smyles is a U.S. Naval Academy graduate and former Naval Flight Officer, and holds an MBA from Loyola College in Baltimore, MD where he graduated summa cum laude. He has most recently served as Executive Vice President, Sales at BOSS Controls, a Pittsburgh based technology company in the energy management and sustainability space, including selling Energy Savings as a Service to city, county, and federal governments. Mr. Smyles also has significant experience in successively advanced roles selling technology solutions to the U.S. Navy, Army, and Coast Guard at Eid Passport, Inc. out of Annapolis, MD.

Steve Socolof, Chairman and Interim CEO of Energy Focus commented, “This is a strategic hire to reinvest in the military maritime channel for the Company as we sustain and grow our government and military business. Bob really impressed us with his record of success in selling technology to U.S. armed forces and government agencies. Our military-spec lighting and commercial EnFocus™ and RedCap® product lines are a perfect fit for the demonstrated needs that our government agencies have for sustainable, human-centric circadian and emergency lighting solutions.”

“Joining Energy Focus at this pivotal time in the company’s development is an exciting new role for me in my career as a sales professional,” said Mr. Smyles. “Building a team to sell innovative lighting technologies and products that will enhance the health and protect the men and women who serve through our military and government agencies is a winning scenario that I am extremely happy and honored to be a part of.”

About Energy Focus

Energy Focus is an industry-leading innovator of sustainable light-emitting diode (“LED”) lighting and lighting control technologies and solutions, as well as UV-C Disinfection technologies and solutions. As the creator of the first flicker-free LED lamps, Energy Focus develops high quality LED lighting products and controls that provide extensive energy and maintenance savings, as well as aesthetics, safety, health and sustainability benefits over conventional lighting. Our EnFocus™ lighting control platform enables existing and new buildings to provide quality, convenient and affordable, dimmable and color-tunable, circadian and human-centric lighting capabilities. In addition, our patent-pending UVCD technologies and products aim to provide effective, reliable and affordable UVCD solutions for buildings, facilities and homes. Energy Focus’ customers include U.S. and U.S. ally navies, U.S. federal, state and local governments, healthcare and educational institutions, as well as Fortune 500 companies. Since 2007, Energy Focus has installed approximately 900,000 lighting products across the U.S. Navy fleet, including tubular LEDs, waterline security lights, explosion-proof globes and berth lights, saving more than five million gallons of fuel and 300,000 man-hours in lighting maintenance annually. Energy Focus is headquartered in Solon, Ohio. For more information, visit our website at www.energyfocus.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220531005169/en/

Media Contact:

DGI Comm

EnergyFocus@dgicomm.com

Investor Contact:

Hayden IR

ir@energyfocus.com

Source: Energy Focus, Inc.

FAQ

What is the significance of Bob Smyles' appointment at Energy Focus, Inc. (EFOI)?

Bob Smyles' appointment is significant as it aims to strengthen Energy Focus' sales in military and government sectors, enhancing their strategic focus on sustainable lighting solutions.

What experience does Bob Smyles bring to Energy Focus, Inc. (EFOI)?

Bob Smyles brings a wealth of experience in sales within the military sector, having previously worked as Executive Vice President at BOSS Controls and held advanced roles in selling technology to the U.S. armed forces.

How might Smyles' appointment impact Energy Focus, Inc.'s (EFOI) sales strategy?

Smyles' appointment is expected to align Energy Focus, Inc.'s sales strategy with the pressing needs of government and military agencies, focusing on innovative lighting technologies.