Dynatrace Partners with Visa Cash App Racing Bulls (VCARB) Formula One™ Team as its Official Observability and Performance Analytics Technology Partner
Dynatrace (NYSE: DT) has announced a strategic partnership with Visa Cash App Racing Bulls (VCARB) Formula One™ Team, becoming their official Observability and Performance Analytics Technology partner starting with the 2025 racing season.
The partnership will leverage Dynatrace's AI-powered platform to analyze millions of interconnected data points in real-time, providing VCARB with important insights into vehicle dynamics, driver performance, and race optimization. This technology will enable the racing team to make instant, race-winning decisions during critical moments.
VCARB CEO Peter Bayer emphasized that every millisecond matters in F1, and Dynatrace's technology will provide them with an edge through unparalleled insights and analytics. The partnership will be showcased at Perform 2025 in Las Vegas on February 3-5.
Dynatrace (NYSE: DT) ha annunciato una partnership strategica con il Visa Cash App Racing Bulls (VCARB) Team di Formula Uno™, diventando il loro partner ufficiale per la tecnologia di Osservabilità e Analisi delle Prestazioni a partire dalla stagione di corse 2025.
La partnership sfrutterà la piattaforma potenziata dall'IA di Dynatrace per analizzare milioni di punti dati interconnessi in tempo reale, fornendo a VCARB importanti intuizioni sulle dinamiche del veicolo, le prestazioni del pilota e l'ottimizzazione delle corse. Questa tecnologia consentirà al team di corse di prendere decisioni rapide e decisive in momenti critici durante le gare.
Il CEO di VCARB, Peter Bayer, ha sottolineato che ogni millisecondo conta in F1, e la tecnologia di Dynatrace fornirà loro un vantaggio attraverso analisi e intuizioni senza pari. La partnership sarà presentata a Perform 2025 a Las Vegas dal 3 al 5 febbraio.
Dynatrace (NYSE: DT) ha anunciado una asociación estratégica con el Visa Cash App Racing Bulls (VCARB) equipo de Fórmula Uno™, convirtiéndose en su socio oficial de tecnología de Observabilidad y Análisis de Rendimiento a partir de la temporada de carreras 2025.
La asociación aprovechará la plataforma impulsada por IA de Dynatrace para analizar millones de puntos de datos interconectados en tiempo real, proporcionando a VCARB información importante sobre la dinámica del vehículo, el rendimiento del piloto y la optimización de la carrera. Esta tecnología permitirá al equipo de carreras tomar decisiones instantáneas y ganadoras durante momentos críticos.
El CEO de VCARB, Peter Bayer, enfatizó que cada milisegundo cuenta en la F1, y la tecnología de Dynatrace les dará una ventaja a través de análisis e información sin precedentes. La asociación se mostrará en Perform 2025 en Las Vegas del 3 al 5 de febrero.
다이나트레이스(Dynatrace)(NYSE: DT)가 비자 캐시 앱 레이싱 불스(Visa Cash App Racing Bulls)(VCARB) 포뮬러 원™ 팀과 전략적 파트너십을 발표하며 2025 레이싱 시즌부터 공식 Observability 및 Performance Analytics Technology 파트너가 됩니다.
이 파트너십은 다이나트레이스의 AI 기반 플랫폼을 활용하여 실시간으로 수백만 개의 상호 연결된 데이터 포인트를 분석하여 VCARB에 차량 역학, 드라이버 성능 및 레이스 최적화에 대한 중요한 통찰을 제공합니다. 이 기술은 레이싱 팀이 중요한 순간에 즉각적이고 우승 결정이 가능한 결정을 내리도록 합니다.
VCARB CEO 피터 바이어(Peter Bayer)는 F1에서 매 밀리초가 중요하며, 다이나트레이스의 기술이 그들에게 뛰어난 통찰력과 분석을 통해 우위를 제공할 것이라고 강조했습니다. 이 파트너십은 2025년 2월 3일부터 5일까지 라스베이거스에서 개최되는 Perform 2025에서 선보일 예정입니다.
Dynatrace (NYSE: DT) a annoncé un partenariat stratégique avec l'équipe de Formule 1 Visa Cash App Racing Bulls (VCARB), devenant leur partenaire officiel en technologie d’Observabilité et d’Analyse des Performances à partir de la saison de course 2025.
Ce partenariat tirera parti de la plateforme alimentée par l'IA de Dynatrace pour analyser des millions de points de données interconnectés en temps réel, fournissant à VCARB des informations essentielles sur la dynamique des véhicules, les performances des pilotes et l'optimisation des courses. Cette technologie permettra à l'équipe de course de prendre des décisions immédiates et gagnantes lors de moments critiques.
Le PDG de VCARB, Peter Bayer, a souligné que chaque milliseconde compte en F1, et que la technologie de Dynatrace leur donnera un avantage grâce à des analyses et des aperçus sans précédent. Le partenariat sera présenté lors de Perform 2025 à Las Vegas du 3 au 5 février.
Dynatrace (NYSE: DT) hat eine strategische Partnerschaft mit dem Visa Cash App Racing Bulls (VCARB) Formel Eins™ Team angekündigt und wird ab der Rennsaison 2025 offizieller Partner für Observability und Performance Analytics Technologie.
Die Partnerschaft wird die KI-gestützte Plattform von Dynatrace nutzen, um Millionen von miteinander verbundenen Datenpunkten in Echtzeit zu analysieren und VCARB wichtige Einblicke in Fahrzeugdynamik, Fahrerleistung und Rennoptimierung zu bieten. Diese Technologie ermöglicht es dem Rennteam, in kritischen Momenten sofortige, rennentscheidende Entscheidungen zu treffen.
VCARB-CEO Peter Bayer betonte, dass jede Millisekunde in der F1 zählt und dass die Technologie von Dynatrace ihnen durch unvergleichliche Einblicke und Analysen einen Vorteil verschaffen wird. Die Partnerschaft wird bei Perform 2025 in Las Vegas vom 3. bis 5. Februar vorgestellt.
- Strategic partnership with Formula One team expands Dynatrace's brand visibility in high-performance sports
- Technology application in F1 demonstrates real-world capabilities of Dynatrace's AI platform
- Partnership provides new revenue stream and market expansion opportunity
- None.
Insights
This partnership announcement with VCARB Formula One team is more of a brand visibility play than a direct revenue driver for Dynatrace. While F1 partnerships can enhance brand prestige and showcase technical capabilities, they typically don't translate to immediate material financial impact. The real value lies in the potential B2B marketing opportunities and technology demonstration platform it provides.
The partnership strategically positions Dynatrace's AI and observability capabilities in a high-performance, data-intensive environment. Formula 1 generates massive amounts of telemetry data - roughly 1.1 terabytes per race from each car. This showcases Dynatrace's ability to handle complex, real-time analytics in a demanding environment that resonates with enterprise clients.
However, marketing partnerships of this nature usually represent less than 1% of annual revenue and are primarily focused on brand building rather than direct sales impact. While the partnership may help with enterprise sales conversations, it's unlikely to materially affect Dynatrace's
Dynatrace will provide VCARB with unprecedented insights into vehicle dynamics, driver performance, and race optimization
(Graphic: Business Wire)
In a sport where milliseconds determine victory, contextual real-time data transforms racing from reactive to predictive, giving teams a competitive edge that can mean the difference between podium success and mechanical failure. The Dynatrace AI-powered observability and analytics platform will help transform how VCARB observes, monitors, and analyzes the millions of interconnected data points it takes to run an F1 team, allowing VCARB to respond to complex performance challenges with greater accuracy and reliability.
Dynatrace AI technology helps global organizations extract meaningful real-time insights from their data. Dynatrace will provide VCARB with unprecedented insights into vehicle dynamics, driver performance, and race optimization throughout the racing season, on and off the track.
“In F1, every millisecond matters. Having Dynatrace on board gives us an edge by enabling unparalleled insights and analytics that translate into performance gains,” said Peter Bayer, Chief Executive Officer, VCARB. “Their AI expertise and leading observability technology perfectly complement our team’s pursuit of excellence and passion for winning.”
“VCARB and Dynatrace share the same value of being performance obsessed, and we are continually looking to push the boundaries of what’s possible for technological innovation," said Laura Heisman, Chief Marketing Officer, Dynatrace. “Our partnership will enable VCARB to turn its data into an asset to help the drivers, engineers, and racing strategists make instant, race winning decisions in critical moments. Similar to how we support our customers around the world, we look forward to Dynatrace contributing to impactful outcomes for VCARB.”
Join Dynatrace and VCARB live in
Visa Cash App Racing Bulls Formula 1 Team
With more than 370 race starts and counting, Red Bull’s Italian Formula 1 team has been one of the sport’s most consistent and important competitors since 2006.
Launched as Scuderia Toro Rosso and charged with bringing future champions to the grid, the team was successful in launching the top level careers of a generation of drivers who have gone on to win races and world championships in Formula 1 and beyond. The success continued following the teams’ 2020 rebrand as Scuderia AlphaTauri, with victory at the Italian Grand Prix in its first season. Reborn with an expanded mission to battle for the sport’s biggest prizes, Visa Cash App Racing Bulls team is powering into a new era of competition at the pinnacle of motor sport.
Dynatrace
Dynatrace (NYSE: DT) exists to make the world’s software work perfectly. Our end-to-end platform combines broad and deep observability and continuous runtime application security with Davis® hypermodal AI to provide answers and intelligent automation from data at an enormous scale. This enables innovators to modernize and automate cloud operations, deliver software faster and more securely, and ensure flawless digital experiences. That’s why the world’s largest organizations trust the Dynatrace® platform to accelerate digital transformation.
Curious to see how you can simplify your cloud and maximize the impact of your digital teams? Let us show you. Sign up for a 15-day Dynatrace trial.
To learn more about how Dynatrace can help your business, visit www.dynatrace.com, visit our blog and follow us on X @dynatrace.
Cautionary Language Concerning Forward-Looking Statements
This press release includes certain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding Dynatrace’s capabilities and the expected benefits to VCARB and other organizations from using Dynatrace. These forward-looking statements include all statements that are not historical facts and statements identified by words such as “will,” “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “estimates,” and words of similar meaning. These forward-looking statements reflect our current views about our plans, intentions, expectations, strategies, and prospects, which are based on the information currently available to us and on assumptions we have made. Although we believe that our plans, intentions, expectations, strategies, and prospects as reflected in or suggested by those forward-looking statements are reasonable, we can give no assurance that the plans, intentions, expectations, or strategies will be attained or achieved. Actual results may differ materially from those described in the forward-looking statements and will be affected by a variety of risks and factors that are beyond our control, including the risks set forth under the caption “Risk Factors” in our Annual Report on Form 10-K, subsequent Quarterly Reports on Form 10-Q, and our other SEC filings. We assume no obligation to update any forward-looking statements contained in this document as a result of new information, future events, or otherwise.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250114567316/en/
Investor Contact:
Noelle Faris
VP, Investor Relations
Noelle.Faris@dynatrace.com
Media Relations:
Dynatrace PR Team
pr-team@dynatrace.com
Source: Dynatrace
FAQ
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