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Direct Digital Holdings, Inc. - DRCT STOCK NEWS

Welcome to our dedicated page for Direct Digital Holdings news (Ticker: DRCT), a resource for investors and traders seeking the latest updates and insights on Direct Digital Holdings stock.

Direct Digital Holdings, Inc. (NASDAQ: DRCT) is a leading force in the advertising technology landscape, offering comprehensive programmatic advertising solutions that bridge the gap between the supply and demand sides of the marketplace. The company operates through its robust subsidiaries, Colossus Media, LLC (Colossus SSP), Huddled Masses LLC, and Orange142, LLC, delivering unmatched reach and data-optimized programmatic solutions at scale across various industries including energy, healthcare, travel, and financial services.

Direct Digital Holdings' mission is twofold: to provide significant ROI for middle market advertisers and offer unparalleled reach within general market and multicultural media properties. The company's end-to-end platform manages an impressive 125,000 clients monthly, generating over 300 billion impressions per month across display, CTV, in-app, and other media channels.

  • Sell-Side Platform: Colossus SSP enables advertisers to access a wide array of general market and multicultural media properties, ensuring extensive reach and engagement with diverse audiences.
  • Buy-Side Solutions: Huddled Masses and Orange142 specialize in optimizing programmatic advertising campaigns through data-driven strategies, helping clients achieve their marketing objectives efficiently.

Recent Achievements:

  • Financial Growth: In Q3 2023, Direct Digital Holdings reported significant investments in its technology stack, which have begun to deliver results ahead of schedule. This has led to increased customer demand, higher impression counts, and improved net income and adjusted EBITDA.
  • Strategic Partnerships: The company has secured key partnerships, including a notable collaboration with SHE Media to enhance programmatic advertising reach and efficiency.
  • Advancements in Technology: Continuous upgrades to the company's technology platform have propelled its ability to meet the evolving needs of the digital advertising market, positioning it as a leader in the industry.

Financial Stability: Direct Digital Holdings has demonstrated strong financial performance, with Q3 2023 seeing a 101% increase in revenue guidance compared to full-year 2022 results. The company's strategic investments and favorable market conditions are expected to sustain its growth trajectory.

Market Position: With a commitment to supporting diverse and underserved markets, Direct Digital Holdings has carved a niche in the digital advertising space. Its focus on programmatic solutions and extensive client base underscores its capability to drive meaningful engagement and ROI for its clients.

Rhea-AI Summary
Direct Digital Holdings, Inc. (Nasdaq: DRCT) partners with Beeswax, a FreeWheel-owned programmatic buying platform, to expand access to multicultural connected TV ad inventory. The partnership aims to simplify the path for buying multicultural CTV ad inventory and reach a wider array of viewers. This collaboration addresses the dynamic, complex, and fragmented TV ad ecosystem, providing innovative solutions for marketers and agencies. The partnership includes integrations on both the buy and sell sides of CTV ad buying, offering a holistic understanding of the ecosystem and creating simple, innovative solutions to address the needs of marketers today.
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Direct Digital Holdings reports Q2 2023 revenue of $35.4 million, a 67% YoY increase. Raises full-year 2023 revenue guidance. Sell-side advertising revenue grew 98% YoY. Buy-side advertising revenue grew 27% YoY. Net income negatively impacted by higher operating expenses and interest expense.
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Direct Digital Holdings, Inc. will report financial results for Q2 2023 on August 10, 2023. The company operates through its subsidiaries Colossus Media, Huddled Masses, and Orange142. A conference call and webcast will be held at 5:00 PM ET on the same day.
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Direct Digital Holdings, Inc. (Nasdaq: DRCT) has secured a $5 million revolving credit facility with East West Bank, with the potential to access an additional $5 million. The Credit Facility matures on July 7, 2025, providing financial flexibility and liquidity. Chairman & CEO Mark D. Walker expressed excitement for the new source of non-dilutive capital.
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Direct Digital Holdings, Inc. will participate in the Stifel 2023 Cross Sector Insight Conference on June 6-7, 2023. The Chairman & CEO, President, and CFO will be attending and presenting at the conference.
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Direct Digital Holdings (Nasdaq: DRCT) will release its financial results for the first quarter of fiscal year 2023, ending March 31, 2023, on May 11, 2023, after the U.S. market closes. A conference call and webcast will follow at 5:00 PM ET on the same day to discuss the results. The Company operates through its subsidiaries, Colossus Media, Huddled Masses, and Orange142, providing advertising and marketing technology solutions. They manage over 100,000 clients monthly, generating more than 100 billion impressions across various media channels. Direct Digital Holdings is notable for being the ninth black-owned company to go public in the U.S. and has been recognized as a top minority-owned business by The Houston Business Journal.

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Direct Digital Holdings (Nasdaq: DRCT) has revised its FY 2022 financial results, reporting a revenue increase of $1.3 million, resulting in total revenue of $89.4 million and EPS of $0.33. This revision, announced on April 17, 2023, reflects the performance of its subsidiary, Colossus SSP, and is detailed in the Company’s Annual Report filed with the SEC. Despite this positive revision, the updated figures do not impact cash flows or the revenue guidance for 2023, which remains between $118 million and $122 million. Direct Digital Holdings continues to provide advanced advertising solutions to approximately 90,000 clients, generating over 100 billion impressions across various media channels.

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FAQ

What is the current stock price of Direct Digital Holdings (DRCT)?

The current stock price of Direct Digital Holdings (DRCT) is $2.41 as of November 4, 2024.

What is the market cap of Direct Digital Holdings (DRCT)?

The market cap of Direct Digital Holdings (DRCT) is approximately 37.7M.

What is Direct Digital Holdings, Inc.?

Direct Digital Holdings, Inc. (NASDAQ: DRCT) is a programmatic advertising technology company that offers comprehensive solutions for both the supply and demand sides of the advertising marketplace.

What are the main subsidiaries of Direct Digital Holdings?

The main subsidiaries of Direct Digital Holdings are Colossus Media, LLC (Colossus SSP), Huddled Masses LLC, and Orange142, LLC.

What industries does Direct Digital Holdings serve?

Direct Digital Holdings serves various industries including energy, healthcare, travel, and financial services, providing data-optimized programmatic advertising solutions.

How many clients does Direct Digital Holdings manage?

Direct Digital Holdings manages an average of 125,000 clients monthly, generating over 300 billion impressions per month.

What recent achievements has Direct Digital Holdings made?

Recent achievements include significant financial growth, strategic partnerships like the one with SHE Media, and advancements in their technology platform.

What is the mission of Direct Digital Holdings?

The mission of Direct Digital Holdings is to deliver significant ROI for middle market advertisers and offer unparalleled reach within general market and multicultural media properties.

Where can I find financial information about Direct Digital Holdings?

Financial information about Direct Digital Holdings can be accessed through their investor relations website and their SEC filings.

How does Direct Digital Holdings support diverse markets?

Direct Digital Holdings supports diverse markets by offering extensive reach to multicultural media properties and focusing on underserved and less efficient markets.

What is the significance of Colossus SSP?

Colossus SSP is the company's sell-side platform that offers extensive reach within general market and multicultural media properties, enabling advertisers to connect with diverse audiences.

What are the future growth prospects for Direct Digital Holdings?

Direct Digital Holdings expects to continue its growth through ongoing technological advancements, strategic partnerships, and favorable market conditions.

Direct Digital Holdings, Inc.

Nasdaq:DRCT

DRCT Rankings

DRCT Stock Data

37.70M
3.80M
16.91%
8.09%
0.76%
Advertising Agencies
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United States of America
HOUSTON