Influencer Powerhouse the Digital Dept., a Subsidiary of Dolphin (NASDAQ: DLPN), Achieves Major Milestones With 137 New Talent Signings
The Digital Dept., a subsidiary of Dolphin (NASDAQ:DLPN), has achieved significant milestones in the past year. The company, led by co-CEOs Ali Grant and Sarah Boyd, has signed 137 new creators to its roster, including notable talents from various entertainment and social media platforms. Key achievements include:
- Development of 4,327 campaigns
- Hosting 5 BRANDEdit Showrooms, with the New York City event being the highest-grossing
- Reaching over 340 million through its creator roster
- 870 attendees and 240 million social impressions across five events
The company's strategic growth has expanded its influence in diverse industries, positioning it to connect brands with influencers across various niches for more impactful partnerships.
Il Digital Dept., una filiale di Dolphin (NASDAQ:DLPN), ha raggiunto traguardi significativi nel corso dell'ultimo anno. L'azienda, guidata dai co-CEO Ali Grant e Sarah Boyd, ha firmato 137 nuovi creatori nella sua squadra, includendo talenti notabili provenienti da diverse piattaforme di intrattenimento e social media. I risultati chiave includono:
- Sviluppo di 4.327 campagne
- Ospitalità di 5 BRANDEdit Showrooms, con l'evento di New York City che ha registrato il maggior incasso
- Raggiungimento di oltre 340 milioni attraverso il suo roster di creatori
- 870 partecipanti e 240 milioni di impressioni sociali in cinque eventi
La crescita strategica dell'azienda ha ampliato la sua influenza in settori diversi, posizionandola per connettere i marchi con gli influencer attraverso varie nicchie per partnership più impattanti.
El Digital Dept., una subsidiaria de Dolphin (NASDAQ:DLPN), ha logrado hitos significativos en el último año. La empresa, dirigida por los co-CEOs Ali Grant y Sarah Boyd, ha firmado 137 nuevos creadores en su lista, incluyendo talentos destacados de diversas plataformas de entretenimiento y redes sociales. Los logros clave incluyen:
- Desarrollo de 4.327 campañas
- Organización de 5 Showrooms BRANDEdit, siendo el evento en Nueva York el de mayores ingresos
- Alcanzar más de 340 millones a través de su lista de creadores
- 870 asistentes y 240 millones de impresiones sociales a lo largo de cinco eventos
El crecimiento estratégico de la empresa ha ampliado su influencia en diversas industrias, posicionándola para conectar marcas con influenciadores en varias nichos para asociaciones más impactantes.
디지털 부서(Digital Dept.)는 Dolphin (NASDAQ:DLPN)의 자회사로 지난 한 해 동안 중요한 이정표를 달성했습니다. 공동 CEO인 Ali Grant와 Sarah Boyd가 이끄는 이 회사는 137명의 새로운 크리에이터를 영입했습니다. 여기에는 다양한 엔터테인먼트 및 소셜 미디어 플랫폼의 저명한 인재들이 포함됩니다. 주요 성과는 다음과 같습니다:
- 4,327개의 캠페인 개발
- 뉴욕에서 개최된 5개의 BRANDEdit 쇼룸 중 가장 높은 수익을 기록한 이벤트
- 크리에이터 명단을 통해 3억 4천만명 이상에게 도달
- 다섯 개의 이벤트에서 870명의 참석자와 2억 4천만개의 소셜 인상
회사의 전략적 성장은 다양한 산업에서 영향력을 확대하여 브랜드와 다양한 틈새 시장의 인플루언서를 연결하여 보다 영향력 있는 파트너십을 형성하도록 하고 있습니다.
Le Digital Dept., une filiale de Dolphin (NASDAQ:DLPN), a atteint des étapes significatives au cours de l'année écoulée. L'entreprise, dirigée par les co-CEO Ali Grant et Sarah Boyd, a signé 137 nouveaux créateurs à son actif, y compris des talents notables provenant de diverses plateformes de divertissement et de médias sociaux. Les réalisations clés incluent :
- Développement de 4.327 campagnes
- Organisation de 5 Showrooms BRANDEdit, l'événement de New York étant le plus lucratif
- Atteindre plus de 340 millions grâce à sa liste de créateurs
- 870 participants et 240 millions d'impressions sociales lors de cinq événements
La croissance stratégique de l'entreprise a élargi son influence dans divers secteurs, la positionnant pour connecter les marques avec des influenceurs à travers différentes niches pour des partenariats plus percutants.
Die Digital Dept., eine Tochtergesellschaft von Dolphin (NASDAQ:DLPN), hat im vergangenen Jahr bedeutende Meilensteine erreicht. Das Unternehmen, geleitet von den Co-CEOs Ali Grant und Sarah Boyd, hat 137 neue Kreative hinzugewonnen, darunter namhafte Talente aus verschiedenen Unterhaltungs- und sozialen Medienplattformen. Zu den wichtigsten Erfolgen gehören:
- Entwicklung von 4.327 Kampagnen
- Durchführung von 5 BRANDEdit Showrooms, wobei die Veranstaltung in New York City die höchsten Einnahmen erzielte
- Erreichen von über 340 Millionen über das Kreatoren-Roster
- 870 Teilnehmer und 240 Millionen Social Impressions über fünf Veranstaltungen
Das strategische Wachstum des Unternehmens hat seinen Einfluss in verschiedenen Branchen erweitert und es so positioniert, dass es Marken mit Influencern in verschiedenen Nischen für wirkungsvollere Partnerschaften verbinden kann.
- Signed 137 new creators, expanding talent roster
- Developed 4,327 campaigns, indicating strong business activity
- Hosted successful BRANDEdit Showrooms, including highest-grossing NYC event
- Achieved social media reach of over 340 million through creator roster
- Diversified into new industries, enhancing market positioning
- None.
Insights
The Digital Dept.'s impressive growth metrics indicate a strong position in the influencer marketing space. With 137 new creator signings and a social media reach of over 340 million, they've significantly expanded their market influence. The diverse roster, including notable names from various entertainment sectors, suggests a strategic approach to capturing different audience segments.
The success of their BRANDEdit showrooms, particularly the New York City event generating 240 million social impressions, demonstrates the company's ability to create high-impact marketing events. This could translate to increased revenue streams and brand partnerships for Dolphin Entertainment.
However, investors should note that while these metrics are promising, they don't directly translate to financial performance. The key will be how effectively The Digital Dept. can monetize this expanded reach and convert it into sustainable revenue growth for Dolphin Entertainment. Given the company's
While the article doesn't provide specific financial figures, the substantial growth in The Digital Dept.'s operations suggests positive implications for Dolphin Entertainment's revenue potential. The 4,327 campaigns developed likely represent a significant increase in billable projects, which should translate to revenue growth.
The expansion into new industries like dermatology and aesthetics indicates diversification of income streams, potentially reducing risk and opening up new market opportunities. This could be particularly valuable given Dolphin's relatively small market cap of
Investors should watch for the next earnings report to see how these operational successes translate into financial performance. Key metrics to look for will be revenue growth, profit margins and any guidance on future earnings potential stemming from these new partnerships and expanded reach. If The Digital Dept.'s growth contributes significantly to Dolphin's bottom line, it could lead to a re-evaluation of the company's market value.
LOS ANGELES, CA / ACCESSWIRE / October 1, 2024 / The Digital Dept., a subsidiary of Dolphin (NASDAQ:DLPN) and a leading full-service influencer marketing and talent management firm, is celebrating a landmark year with 137 new creator signings, the one-year anniversary of The Digital Dept. (a merger of Socialyte and Be Social), and the highest-grossing BRANDEdit experience during New York Fashion Week (NYFW).
In the past few months, The Digital Dept., led by co-CEOs Ali Grant and Sarah Boyd, has rapidly grown its roster to include notable talent such as Christine Quinn (Selling Sunset), Danielle Pinnock (Ghosts), Savannah LaBrant (popular family and lifestyle creator), Cas Jerome (beauty creator), The Beyerle Bunch (family creators), Roxanne Kaiser (The Ultimatum), Alex Cortex (TikTok star), Fiona Barron (fashion and lifestyle creator), Stacy Snyder (Love Is Blind), Kait Nicole (hair & beauty creator), Katie Morton (The Bachelor alum), and Ana Saia (beauty and lifestyle creator) to name a few.
A year into this new era, The Digital Dept. has seen tremendous success:
137 new creators signed to its roster
4,327 campaigns developed
5 BRANDEdit Showrooms, including its inaugural, highest grossing New York City showroom, with 870 attendees and 240 million social impressions across the five events
A social media reach of over 340 million through its roster of creators
Sarah Boyd comments, "We're excited to welcome such a dynamic group of creators to The Digital Dept. Each of these new signings represents a strategic addition to our roster, bringing unique value in terms of reach, engagement, and market influence. With their talent and our proven ability to drive impactful campaigns, we're confident this expansion will continue to deliver significant growth for both our creators and our partners."
"By diversifying into industries like dermatology, aesthetics, and beyond, we've built an incredibly robust roster of subject matter experts, " comments Ali Grant. "With a more nuanced creator base, we're positioned to connect brands with the right influencers in a variety of niches, making our deals even more impactful."
About The Digital Dept.
The Digital Dept. is a leading full-service influencer marketing and talent management firm specializing in brand strategy and creator representation. Managing over 250 creators with a social footprint of more than 350 million, The Digital Dept. excels in crafting impactful brand partnerships and creative strategies through both online and offline experiences, such as live events and curated mailers. Led by co-CEOs Sarah Boyd and Ali Grant, The Digital Dept. operates out of Los Angeles, New York, Nashville, and Miami. Learn more at TheDigitalDept.com or follow us on social media @thedigitaldpt.
About Dolphin:
Dolphin (NASDAQ:DLPN), founded in 1996 by Bill O'Dowd, has evolved from its origins as an Emmy-nominated television, digital, and feature film content producer to a company with three dynamic divisions: Dolphin Entertainment, Dolphin Marketing, and Dolphin Ventures.
Dolphin Entertainment: This legacy division, where it all began, has a rich history of producing acclaimed television shows, digital content, and feature films. With high-profile partners like IMAX and notable projects including "The Blue Angels," Dolphin Entertainment continues to set the standard in quality storytelling and innovative content creation.
Dolphin Marketing: Established in 2017, this division has become a powerhouse in public relations, influencer marketing, branding strategy, talent booking, and special events. Comprising top-tier companies such as 42West, The Door, Shore Fire, Special Projects, and The Digital Dept., Dolphin Marketing serves a wide range of industries, from entertainment, music and sports to hospitality, fashion and consumer products.
Dolphin Ventures: This division leverages Dolphin's best-in-class cross-marketing acumen and business development relationships to create, launch and/or accelerate innovative ideas and promising products, events and content in our areas of expertise. Key ventures include collaborations with Rachael Ray for Staple Gin and Mastercard Midnight Theatre.
This press release contains 'forward-looking statements' within the meaning of the Private Securities Litigation Reform Act. These forward-looking statements may address, among other things, Dolphin Entertainment Inc.'s offering of common stock as well as expected financial and operational results and the related assumptions underlying its expected results. These forward-looking statements are distinguished by the use of words such as "will," "would," "anticipate," "expect," "believe," "designed," "plan," or "intend," the negative of these terms, and similar references to future periods. These views involve risks and uncertainties that are difficult to predict and, accordingly, Dolphin Entertainment's actual results may differ materially from the results discussed in its forward-looking statements. Dolphin Entertainment's forward-looking statements contained herein speak only as of the date of this press release. Factors or events Dolphin Entertainment cannot predict, including those described in the risk factors contained in its filings with the Securities and Exchange Commission, may cause its actual results to differ from those expressed in forward-looking statements. Although Dolphin Entertainment believes the expectations reflected in such forward-looking statements are based on reasonable assumptions, it can give no assurance that its expectations will be achieved, and Dolphin Entertainment undertakes no obligation to update publicly any forward-looking statements as a result of new information, future events, or otherwise, except as required by applicable law.
CONTACT:
James Carbonara
HAYDEN IR
(646)-755-7412
james@haydenir.com
SOURCE: Dolphin Entertainment
View the original press release on accesswire.com
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