Dolphin Entertainment Congratulates The Door’s Longtime Client, TV Personality Rachael Ray on Her Newly Announced Partnership with A+E Networks
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Insights
The acquisition of a 50% stake in Free Food Studios by A+E Networks represents a strategic consolidation within the media and entertainment sector. This move by A+E Networks, itself a collaboration between Disney-ABC Television Group and Hearst, is indicative of the growing trend of media conglomerates investing in lifestyle and reality programming, a genre that continues to draw significant viewership.
From an industry perspective, this deal could signal a shift in content strategy, focusing on personality-driven programming that capitalizes on Rachael Ray's established brand. The order of 278 episodes is a substantial investment, suggesting confidence in the return on investment through advertising revenue and potential syndication. The long-term implications for stakeholders include a strengthened portfolio of proprietary content for A+E Networks and a diversification of revenue streams.
The partnership also highlights the importance of content ownership in the digital age, where media companies are increasingly looking to control the rights to their programming across various platforms. This is especially relevant as the industry faces the challenge of content fragmentation and the need to stand out in an oversaturated market.
The financial implications of this acquisition are multifaceted. For Dolphin Entertainment Inc. (NASDAQ: DLPN), the parent company of The Door, which represents Rachael Ray, the announcement could potentially lead to positive market reactions. Investors might view the partnership as a validation of Dolphin Entertainment's client portfolio and its ability to broker significant deals.
On the other hand, the details surrounding the financial terms of the acquisition, including the valuation of Free Food Studios, are crucial for a thorough assessment. The size of the investment and the expected revenue from the new programming will be key determinants of the deal's success. Additionally, the impact on earnings per share (EPS) and the overall financial health of A+E Networks and Dolphin Entertainment will be closely monitored by shareholders and analysts alike.
It is also important to consider the potential risks associated with such a large content order. The initial reception and ratings of the new series will be critical, as they will influence advertising rates and the potential for international distribution deals.
The commitment to 278 episodes of lifestyle programming is a significant content strategy play by A+E Networks. It demonstrates a belief in the enduring appeal of lifestyle content and its ability to engage audiences. The emphasis on Rachael Ray's personal brand, with shows centered around her home kitchen and Italian villa, suggests a move towards more authentic, personality-driven content that can foster a loyal viewer base.
Content strategy in this context goes beyond traditional television, as the mention of long and short form content across various platforms implies a multi-channel approach. This is likely an attempt to capture a wider audience demographic and adapt to changing media consumption habits, where streaming services and social media play an increasingly dominant role.
The expertise of Producer Brian Flanagan and the Intentional Content team, with a track record of successful non-scripted series, is expected to bring a level of quality and innovation to the programming that could set a new standard within the genre.
A+E Networks, a Joint Venture of Disney-ABC Television Group and Hearst, Acquired a
MIAMI, FL / ACCESSWIRE / January 31, 2024 / Dolphin Entertainment, Inc. (NASDAQ:DLPN), a leading entertainment marketing and content production company, today congratulated The Door's 16 year client, television host, entrepreneur and philanthropist Rachael Ray on forming a partnership with A+E Networks, a joint venture of Disney-ABC Television Group and Hearst. Under the agreement A+E Networks has acquired a
Free Food Studios, is a new full-service production company formed last year by author, television personality, and philanthropist Rachael Ray along with longtime collaborators Brian Flanagan, Anthony Amoia and Sean Lee of Intentional Content. The transaction was jointly announced yesterday by Rob Sharenow, President of Programming, A+E Networks; Rachael Ray; and Brian Flanagan, Principal of Intentional Content and CEO of Free Foods Studios.
Initial series include:
Rachael Ray's Meals in Minutes - 30 x 30m
Rachael demonstrates her creativity and flare from her personal home kitchen, cooking a complete meal in minutes from comfort food to sophisticated fare for entertaining.
Rachael Ray's Tuscany (WT) - 30 x 30m
From her Italian villa in Tuscany, Rachael puts her own unique spin on dishes from the region.
Free Food Studios will focus on developing and creating long and short form content across various platforms. Rachael Ray's collaboration with Free Food Studios adds to her decades experience as a daytime TV host on shows, including her Emmy award-winning daytime show Rachael; Rachael Ray's Tasty Travels;
Producer Brian Flanagan and the Intentional Content partners have collectively produced over 50 non-scripted series and specials including Emmy nominated Rachael Ray's 30 Minute Meals (Food Network), Long Island Medium (TLC) and Moonshiners (Discovery). Their most recent projects with Rachael include her home renovation show Rachael Ray's Italian Dream Home on A+E Networks' FYI and Rachael Ray's Rebuild on Hulu.
About A+E Networks
A+E Networks® is a global content company comprised of some of the most popular and culturally relevant brands in media, including A&E®, Lifetime®, The HISTORY® Channel, LMN®, FYI,® and VICE TV®. A+E Networks' portfolio extends across platforms and genres with a scripted production division, A+E Studios™; unscripted productions, Six West Media™; and Category 6; and independent film unit, A&E IndieFilms®. A+E Networks Digital™ includes watch apps, games, FAST channels, AVOD, and SVOD products Lifetime Movie Club® and HISTORY Vault®; and podcasts such as History This Week™. A+E Consumer Enterprises™ includes experiential/branded live events such as HISTORY Travel®; HISTORYTalks™ and E-commerce; and A+E Networks International® includes branded channels, content distribution and scripted/unscripted co-productions around the world. A+E Networks' content reaches more than 414 million households in 200 territories in 40 languages. A+E Networks is a joint venture of Disney-ABC Television Group and Hearst. Follow us on Twitter at twitter.com/aenetworks and Facebook at facebook.com/AENetworks.
About Rachael Ray
Rachael Ray is a television personality, businesswoman, celebrity cook, philanthropist, and author. She hosted the Emmy-award winning daytime talk show, Rachael Ray, and the FYI series Rachael Ray's Italian Dream Home.
In 2007, Rachael launched a nonprofit organization, Yum-o! that empowers kids and their families to develop healthy relationships with food and cooking. In 2010, she launched the pet foodline Rachael Ray Nutrish, which fully funds The Rachael Ray Foundation whose goal is to support causes that help animals in need, and Yum-o! related initiatives. She also has a line of kitchen items as well as home furnishings. To learn more visit rachaelray.com and follow her on Twitter, Instagram and Facebook for more cooking inspiration.
About The Door
Founded in 2008 by industry veterans Lois Najarian O'Neill and Charlie Dougiello, The Door is an integrated marketing and PR agency constructed as "an idea house," with a focus on building important, viable brands through diverse initiatives. Headquartered in New York and Los Angeles, The Door represents a wide range of clients-including food and beverage, personalities, hospitality brands, events, consumer products, technology offerings, and entertainment/media entities.
About Dolphin Entertainment, Inc.
Dolphin Entertainment is a leading independent entertainment marketing and production company. Through our subsidiaries 42West, The Door and Shore Fire Media, we provide expert strategic marketing and publicity services to many of the top brands, both individual and corporate, in the film, television, music, gaming and hospitality industries. All three PR firms have been ranked among the most recent Observer's "Power 50" PR Firms in the United States. Viewpoint Creative, The Digital Dept. complement their efforts with full-service creative branding and production capabilities as well as social media and influencer marketing services. Special Projects, Dolphin's most recent acquisition, provides talent booking services and event production for high-end clients across the media, entertainment and fashion industries. Dolphin's legacy content production business, founded by Emmy-nominated CEO Bill O'Dowd, has produced multiple feature films and award-winning digital series, and has recently entered into a multi-year agreement with IMAX to co-produce feature documentaries. To learn more, visit: https://www.dolphinentertainment.com.
This press release contains 'forward-looking statements' within the meaning of the Private Securities Litigation Reform Act. These forward-looking statements may address, among other things, Dolphin Entertainment Inc.'s offering of common stock as well as expected financial and operational results and the related assumptions underlying its expected results. These forward-looking statements are distinguished by the use of words such as "will," "would," "anticipate," "expect," "believe," "designed," "plan," or "intend," the negative of these terms, and similar references to future periods. These views involve risks and uncertainties that are difficult to predict and, accordingly, Dolphin Entertainment's actual results may differ materially from the results discussed in its forward-looking statements. Dolphin Entertainment's forward-looking statements contained herein speak only as of the date of this press release. Factors or events Dolphin Entertainment cannot predict, including those described in the risk factors contained in its filings with the Securities and Exchange Commission, may cause its actual results to differ from those expressed in forward-looking statements. Although Dolphin Entertainment believes the expectations reflected in such forward-looking statements are based on reasonable assumptions, it can give no assurance that its expectations will be achieved, and Dolphin Entertainment undertakes no obligation to update publicly any forward-looking statements as a result of new information, future events, or otherwise, except as required by applicable law.
Contact:
James Carbonara/Hayden IR
(646)-755-7412
james@haydenir.com
SOURCE: Dolphin Entertainment, Inc.
View the original press release on accesswire.com
FAQ
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