In Honor of Derek Jeter's Hall of Fame Induction, Autograph to Drop Exclusive NFTs on DraftKings Marketplace

Rhea-AI Summary

In celebration of Derek Jeter's Hall of Fame induction, Autograph is launching the first-ever NFTs featuring Jeter, available on Autograph.io and DraftKings Marketplace (Nasdaq: DKNG). The drops include a Premier edition on September 7 and a Signed edition on September 9, with only 12 exclusive Ruby Signed NFTs. Autograph has previously released 40 drops featuring renowned athletes and aims to enhance fan experiences through innovative digital collectibles.

Positive

• Introduction of Derek Jeter NFTs could boost engagement for DraftKings Marketplace.
• Prior NFT collections have sold out quickly, indicating strong demand.

Negative

• None.

BOSTON, Sept. 7, 2021 /PRNewswire/ -- Ahead of this year's National Baseball Hall of Fame induction ceremony, Autograph will debut the first ever NFTs of Derek Jeter, which will be exclusively available to view on Autograph.io and for sale on DraftKings Marketplace (Nasdaq: DKNG). The upcoming Derek Jeter digital collectibles are the latest addition to Autograph's Preseason Access Collection that has spanned 40 total drops to date and featured elite athletes Tom Brady, Wayne Gretzky, Naomi Osaka and Simone Biles. All prior collections have sold out within minutes, so fans are encouraged to join the queues early for the Derek Jeter Premier edition drops on September 7^th and the Signed edition drops on September 9^th, both starting at 3pm ET.

"Autograph is excited to enter the world of baseball with Derek Jeter's Preseason Access Collection," said Dillon Rosenblatt,  CEO and co-founder of Autograph. "We're thrilled to add even more fans of his and the sport to our ever-growing community of collectors and sports enthusiasts." 

Fans and collectors in the U.S. and Canada with a DraftKings account can access DraftKings Marketplace on desktop or mobile either directly through the website or via DraftKings' apps, and there are still several more high-profile athletes to debut NFTs within the Autograph Preseason Access Collection. While the Premier editions will offer thousands of Derek Jeter digital collectibles, the Signed editions will have significantly fewer, with under 300 total in the whole batch. The Derek Jeter Ruby Signed edition will be the most exclusive NFT drop of this collection, with only 12 available. Each owner of a Preseason Access Pass NFT, regardless of edition, will also be granted preferential access to a future NFT drop from Autograph.

"Autograph's team is always thinking about ways to really enhance the fan experience around these NFT drops, which is part of the reason I'm really excited about my partnership with them," said Derek Jeter. "It's great to kick off my first collection of NFTs, and I'm looking forward to what we're currently building for future drops as well."

To view the latest exclusive NFT drops collectors can visit https://www.autograph.io and registered DraftKings customers can visit https://marketplace.draftkings.com/ to explore and transact on DraftKings Marketplace.          

About Autograph
Autograph is an NFT platform that brings together the most iconic brands and legendary names in sports, entertainment and culture to create unique digital collections and experiences for users around the world. The start studded Advisory Board includes Derek Jeter, Naomi Osaka, Simone Biles, Tony Hawk, Tiger Woods and more. Co-founded by Tom Brady and headquartered in Los Angeles, Autograph is ushering in a new era of collecting through a streamlined and inclusive process, authentic and creative products and exclusive partnerships.

About DraftKings
DraftKings Inc. is a digital sports entertainment and gaming company created to fuel the competitive spirit of sports fans with products that range across daily fantasy, regulated gaming and digital media. Headquartered in Boston, and launched in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only U.S.-based vertically integrated sports betting operator. DraftKings is a multi-channel provider of sports betting and gaming technologies, powering sports and gaming entertainment for operators in 17 countries. DraftKings' Sportsbook is live with mobile and/or retail betting operations in the United States pursuant to regulations in Colorado, Illinois, Indiana, Iowa, Michigan, Mississippi, New Hampshire, New Jersey, New York, Oregon, Pennsylvania, Tennessee, Virginia and West Virginia. DraftKings' daily fantasy sports product is available in 7 countries internationally with 15 distinct sports categories. DraftKings is the official daily fantasy partner of the NFL, MLB, NASCAR, PGA TOUR and UFC as well as an authorized gaming operator of the NBA and MLB, an official sports betting partner of the NFL, an official betting operator of PGA TOUR and the official betting operator of UFC. Launched in August 2021, DraftKings Marketplace is a digital collectibles ecosystem designed for mainstream accessibility that offers curated NFT drops and supports secondary-market transactions. DraftKings also owns Vegas Sports Information Network, Inc. (VSiN), a multi-platform broadcast and content company.

Forward-Looking Statements
Certain statements made in this release are "forward looking statements" within the meaning of the "safe harbor" provisions of the United States Private Securities Litigation Reform Act of 1995. When used in this press release, the words "estimates," "projected," "expects," "anticipates," "forecasts," "plans," "intends," "believes," "seeks," "may," "will," "should," "future," "propose" and variations of these words or similar expressions (or the negative versions of such words or expressions) are intended to identify forward-looking statements. These forward-looking statements are not guarantees of future performance, conditions or results, and involve a number of known and unknown risks, uncertainties, assumptions and other important factors, many of which are outside DraftKings' control, that could cause actual results or outcomes to differ materially from those discussed in the forward-looking statements. For a discussion of additional risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see DraftKings' Securities and Exchange Commission filings. DraftKings does not undertake any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

Contact: autograph@jonesworks.com

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SOURCE Autograph

FAQ

What are the details of the Derek Jeter NFT drops on DraftKings Marketplace?

The Derek Jeter NFT drops will feature a Premier edition on September 7, 2021, and a Signed edition on September 9, 2021, with the Signed edition consisting of under 300 total NFTs and only 12 Ruby Signed editions.

How can I buy the Derek Jeter NFTs?

The NFTs can be purchased by fans with a DraftKings account through the DraftKings Marketplace website or its apps starting at 3 PM ET on their respective drop dates.

What is the significance of the NFT drop for DraftKings (DKNG)?

This NFT drop marks a key event for DraftKings as it aligns with the company's strategy to expand its digital collectibles ecosystem and engage with sports fans.