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Dillard’s Introduces Style by Simkins for Antonio Melani

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Dillard's (NYSE: DDS) has launched 'Style by Simkins for Antonio Melani,' a -edition Spring/Summer capsule collection created exclusively by New York City-based content creator and fashion stylist Natalie Simkins. The collection is now available on dillards.com and in stores nationwide.

The collection features Spring/Summer dresses and separates in sizes 0-18 and XS to XL, along with footwear, swimwear, and coverups. Inspired by Simkins' hometown of Beaufort, South Carolina, the collection incorporates coastal elements with modern geometric patterns and vibrant colors.

Antonio Melani, Dillard's largest ladies' apparel brand launched in 2001, focuses on high-end collections combining sophistication with modern styling. The brand caters to professional women's career and social needs, emphasizing luxury fabrications.

Dillard's (NYSE: DDS) ha lanciato 'Style by Simkins for Antonio Melani', una collezione capsule per la Primavera/Estate creata esclusivamente dalla content creator e stylist di moda di New York, Natalie Simkins. La collezione è ora disponibile su dillards.com e nei negozi in tutto il paese.

La collezione presenta abiti e separati per la Primavera/Estate in taglie da 0 a 18 e da XS a XL, insieme a calzature, costumi da bagno e coperture. Ispirata alla città natale di Simkins, Beaufort, Carolina del Sud, la collezione incorpora elementi costieri con motivi geometrici moderni e colori vivaci.

Antonio Melani, il più grande marchio di abbigliamento femminile di Dillard's lanciato nel 2001, si concentra su collezioni di alta gamma che combinano sofisticatezza con uno stile moderno. Il marchio si rivolge alle esigenze professionali e sociali delle donne, enfatizzando tessuti di lusso.

Dillard's (NYSE: DDS) ha lanzado 'Style by Simkins for Antonio Melani', una colección cápsula de Primavera/Verano creada exclusivamente por la creadora de contenido y estilista de moda de Nueva York, Natalie Simkins. La colección ya está disponible en dillards.com y en tiendas a nivel nacional.

La colección incluye vestidos y prendas sueltas de Primavera/Verano en tallas de 0 a 18 y de XS a XL, junto con calzado, trajes de baño y cubiertas. Inspirada en la ciudad natal de Simkins, Beaufort, Carolina del Sur, la colección incorpora elementos costeros con patrones geométricos modernos y colores vibrantes.

Antonio Melani, la mayor marca de ropa femenina de Dillard's lanzada en 2001, se centra en colecciones de alta gama que combinan sofisticación con un estilo moderno. La marca atiende las necesidades profesionales y sociales de las mujeres, enfatizando tejidos de lujo.

Dillard's (NYSE: DDS)는 뉴욕에 기반을 둔 콘텐츠 제작자이자 패션 스타일리스트인 Natalie Simkins가 독점적으로 만든 'Style by Simkins for Antonio Melani'라는 봄/여름 캡슐 컬렉션을 출시했습니다. 이 컬렉션은 이제 dillards.com과 전국 매장에서 구입할 수 있습니다.

컬렉션은 0-18 사이즈와 XS에서 XL까지의 봄/여름 드레스와 분리형 의류, 신발, 수영복, 커버업을 포함합니다. Simkins의 고향인 사우스캐롤라이나주 보포트에서 영감을 받은 이 컬렉션은 현대적인 기하학적 패턴과 생생한 색상으로 해안 요소를 통합하고 있습니다.

Antonio Melani는 2001년에 출시된 Dillard's의 가장 큰 여성 의류 브랜드로, 세련됨과 현대적인 스타일을 결합한 고급 컬렉션에 중점을 두고 있습니다. 이 브랜드는 전문 여성의 직업적 및 사회적 요구를 충족시키며, 고급 원단을 강조합니다.

Dillard's (NYSE: DDS) a lancé 'Style by Simkins for Antonio Melani', une collection capsule Printemps/Été créée exclusivement par la créatrice de contenu et styliste de mode basée à New York, Natalie Simkins. La collection est désormais disponible sur dillards.com et dans les magasins à travers le pays.

La collection propose des robes et des pièces séparées Printemps/Été dans les tailles 0-18 et XS à XL, ainsi que des chaussures, des maillots de bain et des vêtements de plage. Inspirée par la ville natale de Simkins, Beaufort, en Caroline du Sud, la collection intègre des éléments côtiers avec des motifs géométriques modernes et des couleurs vives.

Antonio Melani, la plus grande marque de vêtements pour femmes de Dillard's lancée en 2001, se concentre sur des collections haut de gamme alliant sophistication et style moderne. La marque répond aux besoins professionnels et sociaux des femmes, en mettant l'accent sur des tissus de luxe.

Dillard's (NYSE: DDS) hat 'Style by Simkins for Antonio Melani' lanciert, eine exklusive Frühling/Sommer-Kapselkollektion, die von der in New York ansässigen Content Creator und Mode-Stylistin Natalie Simkins entworfen wurde. Die Kollektion ist jetzt auf dillards.com und in Geschäften landesweit erhältlich.

Die Kollektion umfasst Frühling/Sommer-Kleider und -Teile in den Größen 0-18 und XS bis XL sowie Schuhe, Badebekleidung und Überwürfe. Inspiriert von Simkins' Heimatstadt Beaufort, South Carolina, integriert die Kollektion Küstenelemente mit modernen geometrischen Mustern und lebendigen Farben.

Antonio Melani, die größte Damenbekleidungsmarke von Dillard's, die 2001 gegründet wurde, konzentriert sich auf hochwertige Kollektionen, die Eleganz mit modernem Styling kombinieren. Die Marke richtet sich an die beruflichen und sozialen Bedürfnisse von Frauen und legt Wert auf luxuriöse Stoffe.

Positive
  • Launch of new exclusive collection expanding Antonio Melani product line
  • Collaboration with established fashion influencer potentially reaching new customer base
  • Broad size range (0-18 and XS-XL) addressing diverse customer demographics
Negative
  • None.

A Limited-Edition Capsule Collection by Natalie Simkins

LITTLE ROCK, Ark., Feb. 24, 2025 (GLOBE NEWSWIRE) -- Dillard’s, Inc. (“Dillard’s”) (NYSE: DDS) is pleased to announce Style by Simkins for Antonio Melani, now available on dillards.com as well as in stores nationwide. New York City-based content creator and fashion stylist, Natalie Simkins, has created this elegant and comprehensive Spring/Summer collaboration exclusively for Dillard’s Antonio Melani customers.

NatalieSimkinsxAntonioMelaniMaybryDress

Describing her inspiration for Style by Simkins for Antonio Melani, Simkins shares, “My Spring collection with Antonio Melani brings the laid-back elegance and timeless beauty of my hometown, Beaufort, South Carolina, to life. Infused with the vibrant colors of the landscape, the graceful silhouettes of coastal living, and geometric patterns that give my coastal roots a modern twist, this collection is an homage to the place that inspired it all. Think flowy dresses for warm, sunny days, resort ready pieces for your next getaway, and bold yet refined patterns that capture the essence of coastal style. I can’t wait for you to experience the warmth and charm that have been poured into this collection!”

Dillard’s Vice-President of Merchandising Alexandra Dillard Lucie adds, “Natalie has created a gorgeous collection for our Antonio Melani clients! She has beautifully crafted her signature, effortless coastal elegance into every single piece of Style by Simkins. It is a tremendous pleasure to see her vision come to life. We love welcoming warmer days ahead with Natalie and this amazing collaboration, and we are so excited to share it with you!”

Style by Simkins for Antonio Melani showcases a coordinating collection of Spring/Summer dresses and separates in sizes ranging from 0-18 and XS to XL as well as footwear, swimwear and coverups. It is available for a limited time on dillards.com and in Dillard’s stores nationwide.

About Natalie Simkins
What started out as a creative outlet quickly evolved into a full-time career. Natalie is the creator of SimkinStyle: a fashion focused inspiration platform where she shares her latest finds. As a fashion enthusiast and budget savvy stylist, she specializes in creating timeless looks by blending high and low price points. With a keen eye for quality pieces her goal is to help people invest in wardrobe essentials that stand the test of time without breaking the bank on passing trends. She empowers individuals to create versatile wardrobes that reflect their personal style while maximizing their budget. She demonstrates how anyone can achieve a stylish and sophisticated look without overspending. Follow Natalie on Instagram @simkinstyle.

About Antonio Melani
Antonio Melani, Dillard’s largest ladies’ apparel brand, was launched in 2001 in footwear and later extended to apparel and handbags. The mission of Antonio Melani is to curate a high-end collection that evokes sophistication through tailoring, yet stays current through styling and attitude. Antonio Melani caters to the modern woman’s career and social schedule, with an emphasis on luxury fabrications. Antonio Melani is available at Dillard’s locations nationwide and online at dillards.com. Follow Antonio Melani on Instagram @antoniomelaniofficial. Follow Dillard’s latest style inspirations @dillards.

CONTACT:
Dillard’s, Inc.
Julie J. Guymon
501-376-5965
julie.guymon@dillards.com

Photos accompanying this announcement are available at:

https://www.globenewswire.com/NewsRoom/AttachmentNg/283845c6-9eaf-43d6-ba64-b5b71b6e2273

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FAQ

What is the new Style by Simkins collection at Dillard's (DDS)?

Style by Simkins is a -edition Spring/Summer capsule collection for Antonio Melani, created by fashion stylist Natalie Simkins, featuring dresses, separates, footwear, swimwear, and coverups in sizes 0-18 and XS-XL.

Where can I buy the Style by Simkins collection for Dillard's (DDS)?

The Style by Simkins collection is available on dillards.com and in Dillard's stores nationwide for a time.

What sizes does the new Dillard's (DDS) Style by Simkins collection offer?

The collection offers sizes ranging from 0-18 and XS to XL in dresses and separates.

What inspired the Style by Simkins collection for Dillard's (DDS)?

The collection was inspired by Beaufort, South Carolina, featuring coastal elements, vibrant colors, geometric patterns, and designs reflecting laid-back elegance and timeless beauty.

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