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Dave Appoints Kevin Frisch as Chief Marketing Officer

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Dave Inc. (Nasdaq: DAVE) has appointed Kevin Frisch as Chief Marketing Officer to lead all aspects of the company's marketing strategy. Frisch joins from Intuit, where he served as Vice President of Marketing, managing a $6B revenue portfolio and leading a 200+ person team responsible for QuickBooks US Marketing. His previous experience includes senior leadership roles at Uber, Wag, and GSN. In his new role, Frisch will oversee brand, content, product marketing, acquisition, cross-sell, retention, and go-to-market strategies at Dave.

Dave Inc. (Nasdaq: DAVE) ha nominato Kevin Frisch come Chief Marketing Officer per guidare tutti gli aspetti della strategia di marketing dell'azienda. Frisch proviene da Intuit, dove ha ricoperto il ruolo di Vice Presidente del Marketing, gestendo un portafoglio di entrate di 6 miliardi di dollari e dirigendo un team di oltre 200 persone responsabile del marketing di QuickBooks negli Stati Uniti. La sua esperienza precedente include ruoli di leadership senior in Uber, Wag e GSN. Nel suo nuovo ruolo, Frisch supervisionerà strategia di marca, contenuti, marketing di prodotto, acquisizione, vendita incrociata, fidelizzazione e strategie di go-to-market per Dave.

Dave Inc. (Nasdaq: DAVE) ha nombrado a Kevin Frisch como Director de Marketing para liderar todos los aspectos de la estrategia de marketing de la empresa. Frisch llega de Intuit, donde se desempeñó como Vicepresidente de Marketing, gestionando un portafolio de ingresos de 6 mil millones de dólares y liderando un equipo de más de 200 personas responsables del marketing de QuickBooks en EE. UU. Su experiencia previa incluye roles de liderazgo senior en Uber, Wag y GSN. En su nuevo rol, Frisch supervisará la estrategia de marca, contenido, marketing de productos, adquisición, venta cruzada, retención y estrategias de entrada al mercado en Dave.

데이브 Inc. (Nasdaq: DAVE)는 케빈 프리쉬를 최고 마케팅 책임자로 임명하여 회사의 마케팅 전략의 모든 측면을 이끌도록 했습니다. 프리쉬는 Intuit에서 마케팅 부사장으로 재직하며 60억 달러 규모의 수익 포트폴리오를 관리하고 200명 이상의 팀을 이끌며 QuickBooks 미국 마케팅을 담당했습니다. 그의 이전 경험에는 Uber, Wag 및 GSN에서의 고위 리더십 역할이 포함됩니다. 새로 맡은 역할에서 프리쉬는 Dave의 브랜드, 콘텐츠, 제품 마케팅, 고객 유치, 교차 판매, 유지 및 시장 진입 전략을 감독하게 됩니다.

Dave Inc. (Nasdaq: DAVE) a nommé Kevin Frisch au poste de directeur marketing pour diriger tous les aspects de la stratégie marketing de l'entreprise. Frisch rejoint Intuit, où il a été vice-président marketing, gérant un portefeuille de revenus de 6 milliards de dollars et dirigeant une équipe de plus de 200 personnes responsable du marketing QuickBooks aux États-Unis. Son expérience précédente inclut des rôles de leadership senior chez Uber, Wag et GSN. Dans son nouveau rôle, Frisch supervisera la marque, le contenu, le marketing de produit, l'acquisition, la vente croisée, la fidélisation et les stratégies de mise sur le marché chez Dave.

Dave Inc. (Nasdaq: DAVE) hat Kevin Frisch zum Chief Marketing Officer ernannt, um alle Aspekte der Marketingstrategie des Unternehmens zu leiten. Frisch kommt von Intuit, wo er als Vizepräsident für Marketing tätig war und ein Umsatzportfolio von 6 Milliarden US-Dollar verwaltete sowie ein Team von über 200 Personen leitete, das für das Marketing von QuickBooks in den USA verantwortlich war. Seine frühere Erfahrung umfasst Führungspositionen bei Uber, Wag und GSN. In seiner neuen Rolle wird Frisch die Marken-, Inhalts-, Produktmarketing-, Akquisitions-, Cross-Selling-, Kundenbindungs- und Markteinführungsstrategien bei Dave überwachen.

Positive
  • Appointment of experienced CMO with track record of managing $6B revenue portfolio at Intuit
  • New CMO brings extensive leadership experience from major tech companies (Intuit, Uber, Wag, GSN)
  • Immediate start in the role, ensuring continuity in marketing leadership
Negative
  • None.

LOS ANGELES, Nov. 19, 2024 (GLOBE NEWSWIRE) -- Dave Inc. (Nasdaq: DAVE), one of the nation’s leading neobanks, announced today that Kevin Frisch has been appointed Chief Marketing Officer. In this role, Frisch will lead all facets of Dave's marketing strategy, including brand, content, product marketing, acquisition, cross-sell, retention, and overall go-to-market.

Frisch brings a wealth of experience in delivering transformative marketing strategies that drive team empowerment and performance, enhance customer satisfaction and loyalty, and accelerate profitable growth. Most recently he served as Vice President of Marketing at Intuit, where he was accountable for $6B in revenue, overseeing a team of over 200 responsible for all of QuickBooks US Marketing, including multi-channel acquisition, lifecycle marketing, website, research, content, product marketing, and go-to-market strategies. Prior to Intuit, Frisch held senior leadership roles at Uber, Wag and GSN.

“In every conversation I had with the team, I was inspired by their unwavering commitment to our mission of empowering hard working Americans to take control of their finances,” said Frisch. “I could not be more thrilled to join this team and help bring the full potential of Dave to our customers and the market.”

Jason Wilk, Founder and CEO of Dave, added, “We are thrilled to welcome Kevin, who brings over two decades of experience with market-leading companies. His unique combination of deep customer empathy and analytical rigor is exactly what we need to drive our marketing strategy forward and fully realize Dave’s mission. We couldn't be more excited for him to join and help shape the next chapter of growth at Dave.”

Kevin starts in his capacity as CMO effective immediately.

About Dave

Dave (Nasdaq: DAVE) is a leading U.S. neobank and fintech pioneer serving millions of everyday Americans. Dave uses disruptive technologies to provide best-in-class banking services at a fraction of the price of incumbents. Dave partners with Evolve Bank & Trust, a FDIC member. For more information about the company, visit: www.dave.com. For investor information and updates, visit: investors.dave.com and follow @davebanking on X.

Media Contact

Dan Ury
press@dave.com


FAQ

Who is the new Chief Marketing Officer of Dave (DAVE)?

Kevin Frisch has been appointed as the new Chief Marketing Officer of Dave (DAVE), joining from his previous role as Vice President of Marketing at Intuit.

What was Kevin Frisch's role at Intuit before joining Dave (DAVE)?

At Intuit, Kevin Frisch served as Vice President of Marketing, managing $6B in revenue and leading a team of over 200 people responsible for QuickBooks US Marketing.

What will be Kevin Frisch's responsibilities as CMO at Dave (DAVE)?

As CMO, Kevin Frisch will lead all aspects of Dave's marketing strategy, including brand, content, product marketing, acquisition, cross-sell, retention, and overall go-to-market initiatives.

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