CenturyLink Partners With Bark Technologies To Promote Online Safety

Rhea-AI Summary

CenturyLink has partnered with Bark Technologies to enhance online safety for children, especially as remote learning increases. This partnership allows CenturyLink subscribers and others to access a 30-day free trial of Bark's monitoring service, followed by a 20% lifetime discount on safety packages. Bark's AI technology has detected alarming trends in children's online activities, including a 23% rise in online predation. CenturyLink's extensive network combined with Bark's capabilities aims to provide robust digital safety solutions for families.

Positive

• Partnership with Bark Technologies enhances online safety for children.
• Offers a 30-day free trial and 20% lifetime discount on Bark's packages.
• Utilizes Bark's AI to monitor potential online dangers effectively.
• Addressing increasing concerns with alarming trends in children's online behavior.

Negative

• No significant negative aspects reported.

DENVER, Aug. 25, 2020 /PRNewswire/ -- CenturyLink, one of the nation's leading technology companies, today announced a partnership with Bark Technologies, an award-winning content monitoring and screen time management service that protects more than 5 million children and is used in more than 2,300 school districts nationwide. The Bark/CenturyLink partnership will focus on promoting Bark's online safety solutions to millions of existing subscribers and non-customers alike.

With many kids heading back to school virtually across the country, CenturyLink and Bark are reinforcing the need for a more secure internet at a time when families need it most. Anyone — not just subscribers — who visits the CenturyLink website will have the opportunity to take advantage of a 30-day free trial of Bark's signature monitoring and screen time management service, followed by a 20% discount for life on any of Bark's safety packages.

"We're excited to partner with Bark to provide online safety for children and families," said Stephanie Polk, CenturyLink vice president of customer advocacy. "The service monitors texts, emails, YouTube and more than 30 different social media platforms for signs of potential issues like cyberbullying, adult content, online predators and more. Bark is a safety net and an essential toolkit I use with my own family. The easy-to-use parental controls manage screen time and filter websites so parents can have peace of mind while their children are online on any device."

Bark's artificial intelligence (AI) has been instrumental in detecting issues and alerting families to numerous dangers throughout the COVID-19 pandemic. Over a three-month period, the company analyzed more than 600 million messages from the 30+ apps it monitors and found a number of alarming trends in children's online behavior. These stats include a 23% increase in online predation, a 63% rise in severe hate speech, and an 11% jump in messages with sexual content. Bark's unique design sends alerts only when potential issues arise — without giving full access to children's online accounts. This builds trust among families and preserves kids' privacy.

"We are incredibly excited about our partnership with CenturyLink," said Bark founder and CEO Brian Bason. "Not only will we be able to help protect more kids online, but we are also giving families an even greater level of confidence when it comes to parenting in a digital world."

CenturyLink's expansive reach of approximately 450,000 global fiber route miles, 170,000 on-net buildings, and 100 edge compute nodes combined with Bark's extensive AI, will now help place online safety at a level that is commensurate with their groundbreaking speed.

For more information about the partnership, visit www.bark.us/centurylink.

About CenturyLink
CenturyLink (NYSE: CTL) is a technology leader delivering hybrid networking, cloud connectivity, and security solutions to customers around the world. Through its extensive global fiber network, CenturyLink provides secure and reliable services to meet the growing digital demands of businesses and consumers. CenturyLink strives to be the trusted connection to the networked world and is focused on delivering technology that enhances the customer experience. Visit news.centurylink.com for more information.

About Bark
Bark helps families manage and protect their children's digital lives. The award-winning service monitors 30+ of the most popular apps and social media platforms for signs of issues like cyberbullying, suicidal ideation, online predators, threats of violence, and more. Bark's web filtering and screen time management tools also empower families to set healthy limits around the websites and apps their kids can access and when they can visit them. After the tragic shooting in Parkland, Florida, Bark extended its suite of online safety services to all K-12 public and private schools in the U.S. — at no cost to them or their communities — and is trusted by more than 2,300 school districts nationwide. Visit www.bark.us to learn more.

 

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SOURCE Bark Technologies

FAQ

What is the partnership between CenturyLink and Bark Technologies?

CenturyLink has partnered with Bark Technologies to promote online safety solutions for families, especially during remote learning.

What benefits do subscribers get from the CenturyLink and Bark partnership?

Subscribers can access a 30-day free trial of Bark's monitoring service and receive a 20% discount for life on safety packages.

What alarming trends did Bark's AI detect during the COVID-19 pandemic?

Bark reported a 23% increase in online predation, a 63% rise in severe hate speech, and an 11% increase in messages containing sexual content.

How will the partnership impact CenturyLink's services?

The partnership will leverage CenturyLink's extensive fiber network and Bark's AI capabilities to enhance online safety for families.