Casper and Netflix’s Slumberland are Teaming Up to Bring You an Adventurous Escape from Holiday Stress

Rhea-AI Summary

Casper has partnered with Netflix to celebrate the release of the film Slumberland, providing cozy viewing experiences this holiday season. The collaboration includes exclusive screenings in New York City on November 19-20 and a virtual slumber party on November 18, featuring giveaways like Casper mattresses. The film, starring Jason Momoa, streams on Netflix starting November 18. This initiative aims to help families relax amidst holiday chaos.

Positive

• Collaboration with Netflix fosters brand visibility and consumer engagement during the holiday season.
• Exclusive events may attract new customers and enhance brand loyalty.

Negative

• None.

In celebration of Netflix's new film “Slumberland,” the streaming giant and sleep brand are offering cozy viewing experiences for the entire family

NEW YORK--(BUSINESS WIRE)-- This holiday season, sleep company Casper wants to give consumers a chance to slow down, relax, and enjoy quality time with their families. In celebration of Netflix’s highly-anticipated “Slumberland” film, Casper has teamed up with the leading streaming service to offer viewers an adventurous escape from the holiday madness. To partake in this dreamy collaboration, guests can attend regional ticketed screenings or participate virtually in The World’s Largest Slumber Party.

Starring Jason Momoa, Marlow Barkley, and Chris O’Dowd, the film centers around a young girl named Nemo who discovers a secret map to the dreamworld of Slumberland – a magical and mysterious universe where all of our dreams exist when we sleep. With the help of Flip, an eccentric outlaw, she traverses through dreams and flees nightmares, with the hope that she will be granted one wish: to see her late father again. It will be available to stream on Netflix beginning Friday, November 18.

“We know the holidays are full of chaotic stress, and sometimes it can feel like you need a holiday from your holiday,” said Chesen Schwethelm, Chief Marketing Officer at Casper. “As a brand that designs innovative products and experiences to help the world sleep better, we’re thrilled to team up with Netflix to help families relax and unwind this holiday season, while escaping to Slumberland.”

"Slumberland is about a magical and mysterious universe where all of our dreams exist when we sleep, and we can't wait to bring this adventure to the world," said Kevin Simms, Director of Marketing Partnerships at Netflix. "We are always looking for innovative and creative ways to authentically extend the stories we see on screen and we are thrilled to collaborate with Casper to help fans create memorable moments this holiday season.”

To give fans an unforgettable viewing experience, Casper will be hosting exclusive Slumberland screenings at The Dreamery, its NoHo location in New York City on Saturday, November 19, and Sunday, November 20. Families and children of all ages are welcome and encouraged to wear their coziest PJs. Snacks, refreshments, and surprise giveaways from both Casper and Netflix will be provided. Tickets are limited and advanced registration is required. Show times are as follows:

Saturday, 11/19

• Doors open 8:00 AM / Screening begins 8:30 AM EST
• Doors open 11:30 AM / Screening begins 12:00 PM EST
• Doors open 4:30 PM / Screening begins 5:00 PM EST

Sunday, 11/20

• Doors open 8:00 AM / Screening begins 8:30 AM EST
• Doors open 11:30 AM / Screening begins 12:00 PM EST
• Doors open 4:30 PM / Screening begins 5:00 PM EST

Full details and ticket registration can be found here: https://www.eventbrite.com/e/casper-slumberland-screening-at-the-dreamery-tickets-457332573037

If you’re unable to join in person, you’re invited to The World’s Largest Slumber Party on Friday, 11/18 at 6:00 PM EST to watch Slumberland on Netflix from the comfort of your bed. Throughout the slumber party, viewers will have a chance to win prizes to help you drift off to sleep, including Casper Mattresses, Snoozewear Robes, Netflix subscriptions, and more. All you need to do is showcase your dreamy setup, using #CasperSlumberland #sweepstakes on Instagram. Please visit casper.com/slumberland for the full sweepstakes rules.

To learn more about Casper, head to Casper.com and follow the brand on Instagram, Twitter, TikTok, and Facebook. Follow the hashtag #CasperSlumberland for more updates.

ABOUT CASPER:

Casper believes everyone should sleep better. The sleep company has a full portfolio of obsessively engineered sleep products—including mattresses, pillows, bedding, and furniture—designed in-house by the Company's award-winning R&D team at Casper Labs. In addition to its e-commerce business, Casper owns and operates Sleep Shops across North America and its products are available at a growing list of retailers.

View source version on businesswire.com: https://www.businesswire.com/news/home/20221115005518/en/

For Media Inquiries:

Dana Yacyk

Director, Brand Engagement

comms@casper.com

Source: Casper Sleep Inc.

FAQ

What is the partnership between Casper and Netflix for Slumberland?

Casper has partnered with Netflix to celebrate the film Slumberland, offering cozy viewing experiences, including exclusive screenings and a virtual slumber party.

When will Slumberland be available for streaming on Netflix?

Slumberland will be available for streaming on Netflix starting November 18.

What dates are the Casper Slumberland screenings in New York City?

The Casper Slumberland screenings will take place on November 19 and 20.

What giveaways are offered during the Casper Slumberland events?

The events will feature giveaways such as Casper mattresses, Snoozewear robes, and Netflix subscriptions.

How can I participate in The World’s Largest Slumber Party?

To participate, viewers can join on November 18 at 6:00 PM EST by showcasing their setup on Instagram using #CasperSlumberland.