Salesforce Com Inc - CRM STOCK NEWS

Salesforce (NYSE: CRM) launched Loyalty Management, a new product designed to enhance customer trust and engagement across industries like retail and travel. This solution enables businesses to create customized loyalty programs that adapt to changing customer expectations and preferences. Built on the Salesforce Customer 360 Platform, it offers personalized experiences, integrates seamlessly with other Salesforce products, and includes analytics capabilities to measure performance. Loyalty Management aims to transform traditional loyalty programs into more engaging, data-driven offerings, with general availability set for February 2021.

Salesforce (NYSE: CRM) announced a record-breaking holiday season for digital sales in 2020, noting a 50% increase from 2019, with consumers spending $1.1 trillion online globally and $236 billion in the U.S. Major insights highlight that retailers offering curbside pickup saw a 49% revenue increase, and there was a remarkable 109% growth in buy now, pay later options. The report indicates that $330 billion in online purchases is expected to be returned globally, termed 'returnageddon'. Salesforce's Commerce Cloud powered a 76% growth in digital sales during the season.

Salesforce (NYSE: CRM) announced that its Chair & CEO, Marc Benioff, will keynote the Goldman Sachs Technology and Internet Conference on January 12, 2021, at 4:00 p.m. PT / 7:00 p.m. ET. A live webcast of the keynote will be accessible via Salesforce's investor relations website. Salesforce continues to lead the CRM sector, aiding diverse businesses in their digital transformation journeys.

Salesforce (NYSE: CRM) announced its executives' participation in two upcoming investor events. David Schmaier, CEO of Salesforce Industries, will speak on January 7, 2021, at 12:00 p.m. PT during the Evercore ISI Virtual Bus Tour. Bill Patterson, EVP and GM of CRM Applications, is set to participate in the Jefferies Virtual Software Bus Tour on January 14, 2021, at 9:00 a.m. PT. Webcasts of these events will be available on Salesforce's investor relations website.

For more details, visit www.salesforce.com/investor.

Salesforce (NYSE: CRM) announced that over 15 government agencies, including New Hampshire and Chicago, have adopted its Work.com for Vaccines platform. This tool aids in scheduling vaccination appointments and managing COVID-19 vaccine programs. With the global rollout of vaccines, agencies face logistical challenges in distribution and public communication. The Work.com for Vaccines platform provides comprehensive solutions including inventory management and outcome monitoring, facilitating efficient vaccine distribution and community health oversight.

Salesforce has partnered with Gavi, the Vaccine Alliance, to support the distribution of approximately two billion COVID-19 vaccines across 190 countries by the end of 2021. The collaboration will leverage Salesforce's technology to create a centralized platform, enabling efficient management of vaccine requirements and access reports. This partnership is vital for ensuring equitable access to vaccines, particularly for low-income countries that need reliable data for planning doses. This initiative aligns with the global mission of COVAX, which aims to facilitate vaccine access worldwide.

Salesforce (NYSE: CRM) has partnered with Bentley Motors to implement its cloud solutions, aiming to enhance customer engagement through a 360-degree view of customers. This initiative will connect Bentley's sales, service, and marketing teams to improve customer experience. Key features include the use of Sales Cloud, Service Cloud, and Marketing Cloud, enabling personalized communication and real-time support. Bentley is also focusing on sustainability with a goal of carbon neutrality by 2030. This strategic collaboration signifies a commitment to luxury mobility and enhanced digital engagement.

Salesforce, the leader in CRM, has introduced Hyperforce, a revolutionary platform architecture aimed at delivering Salesforce Customer 360 services across major public clouds. Hyperforce enhances performance scalability, reduces implementation times from months to weeks, and ensures data security through encryption and localized data storage. The initiative is designed to help global companies accelerate their digital transformations as they adapt to the urgent need for digital solutions. Salesforce processes billions of customer interactions daily, illustrating its extensive market impact.

MuleSoft has published its report titled The State of Business and IT Innovation, revealing that only 37% of organizations possess the necessary skills and technology for digital projects during the COVID-19 pandemic. Key findings indicate that 82% of employees need quick access to data for productivity, while data silos hinder digital initiatives. Challenges include disconnection of IT systems and a lack of digital skills, impacting revenue and customer experiences. The report emphasizes the need for organizations to democratize data access to accelerate digital transformation.