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CENTR Expands Media Relationship with OpTic Gaming Launch of Podcast Series and Contest, Tapping into 850k+ Followers

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CENTR Brands Corp. is expanding its media relationship with OpTic Gaming, a global esports and entertainment organization. The partnership includes the launch of the Around The Bar podcast series, product integration within OpTic Gaming's media environment, and a Flyaway contest for listeners. CENTR is developing product innovations for the gaming consumer.
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Vancouver, British Columbia--(Newsfile Corp. - November 1, 2023) - CENTR Brands Corp. (CSE: CNTR) (FSE: 303) (OTCQB: CNTRF) ("CENTR" or the "Company"), a pioneering force in the functional wellness beverage industry, is expanding their media relationship with global esports and entertainment organization OpTic Gaming. This new partnership will include the launch of the Around The Bar podcast series with OpTic Hitch, integration of all CENTR product within the OpTic Gaming media environment, and a Flyaway contest for listeners of Around The Bar presented by CENTR.

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CENTR x OpTic Flyaway Sweepstakes

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The Around The Bar podcast series will take an intimate look into gaming culture, YouTube, content creation, and more. In addition to the podcast, CENTR and OpTic Gaming will collaborate on product placement and content for the FlyCast YouTube podcast, The OpTic YouTube podcast, social media, and Twitch livestreams with key gaming talent.

"Since starting our relationship with OpTic in February, gaming as a passion point for our consumer base has only increased," said Arjan Chima, CEO of CENTR Brands. "We have developed our drinks line to support today's athlete and we view our media partnership with OpTic Gaming an integral part to our strategy in having a larger presence in the gaming and esports arena."

The Company is excited to expand on their media journey with OpTic Gaming and is developing product innovations unique for the gaming consumer.

To celebrate this new partnership, CENTR is launching a Flyaway contest for listeners of Around The Bar presented by CENTR. One lucky U.S. individual will win a trip for 2 to Dallas, Texas, including flights & hotel to meet members of OpTic and experience gaming culture like never before!

For more information on the Flyaway contest visit: https://gleam.io/el5T6/centr-x-optic-sweepstakes (open to US residents only)

For more information on the Around The Bar podcast series, visit: https://www.youtube.com/@AroundTheBarPodcast

About OpTic Gaming
OpTic Gaming is an entertainment, media, and esports company based in North Texas. Founded in 2006, OpTic is one of the most winning esports organizations in the world and features content creators, competitive gamers, and esports teams with global reach. The company has produced award-winning docuseries and currently operates Esports Stadium Arlington. OpTic's ownership group includes esports industry pioneers Hector Rodriguez and Mike Rufail as well as Gray Television. For more information, visit opticgaming.com or contact press@opticgaming.com

About CENTR Brands Corp.
CENTR Brands Corp. is one of North America's leading functional wellness beverage companies dedicated to promoting holistic well-being. With a commitment to providing high-quality products and exceptional customer experiences, CENTR offers a range of functional wellness beverages that support individuals in their pursuit of balanced and healthy lifestyles. By leveraging innovative technology and embracing consumer-centric strategies, CENTR empowers customers to prioritize their well-being and discover the benefits of wellness beverages.

The Company produces CENTR CBD, a family of sparkling, low calorie CBD beverages; CENTR Instant, a family of on-the-go, adaptogen-based CBD powders; and CENTR Enhanced, a family of refreshing, ZERO calorie, non-CBD, nootropic and adaptogen sparkling waters incorporating a variety of science-backed ingredients.

The Company's ethos revolves around functional efficacy, exceptional flavor, and a visual design that resonates with consumers seeking a well-rounded approach to wellness.

For more information on CENTR Brands visit www.findyourcentr.com or contact us at media@findyourcentr.com. Be sure to follow us on social media @findyourcentr. Consumers that do not yet have a local CENTR Brands retailer can visit our online store at: www.findyourcentr.com.

On behalf of the Board,

CENTR BRANDS CORP.
/s/ Arjan Chima
Arjan Chima, Chief Executive Officer

Forward-Looking Information
This press release may contain "Forward-Looking Statements" within the meaning of applicable Canadian securities laws. Forward-looking statements are not comprised of historical facts. Forward-looking statements include estimates and statements that describe the Company's future plans, objectives or goals, including words to the effect that the Company or management expects a stated condition or result to occur. Forward-looking statements may be identified by such terms as "believes", "anticipates", "expects", "estimates", "may", "could", "would", "will", or "plan". Since forward-looking statements are based on assumptions and address future events and conditions, by their very nature they involve inherent risks and uncertainties. Although these statements are based on information currently available to the Company, the Company provides no assurance that actual results will meet management's expectations. Risks, uncertainties and other factors involved with forward-looking information could cause actual events, results, performance, prospects and opportunities to differ materially from those expressed or implied by such forward-looking information. Forward-looking information in this news release includes, but is not limited to, the Company's intentions regarding its objectives, goals or future plans and statements, the value proposition the Company offers to consumers, the Company's ability to capitalize on global health & wellness trends, its ability to grow revenue opportunities and improve returns to its shareholders, the Company's positioning in the emerging health beverage market and the Company's ability to drive sustainable, industry-leading growth. Many factors, both known and unknown, could cause results, performance or achievements to be materially different from the results, performance or achievements that are or may be expressed or implied by such forward-looking statements. The Company does not intend, and does not assume any obligation, to update these forward-looking statements or information to reflect changes in assumptions or changes in circumstances or any other events affecting such statements and information other than as required by applicable laws, rules and regulations.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/185854

FAQ

What is the new partnership between CENTR Brands Corp. and OpTic Gaming?

The new partnership includes the launch of the Around The Bar podcast series, product integration within OpTic Gaming's media environment, and a Flyaway contest for listeners.

What is the Around The Bar podcast series about?

The Around The Bar podcast series will take an intimate look into gaming culture, YouTube, content creation, and more.

What is the Flyaway contest presented by CENTR?

The Flyaway contest is a sweepstakes where one lucky U.S. individual will win a trip for 2 to Dallas, Texas, including flights and hotel, to meet members of OpTic and experience gaming culture.

Who is eligible for the Flyaway contest?

The Flyaway contest is open to U.S. residents only.

What is CENTR developing for the gaming consumer?

CENTR is developing product innovations unique for the gaming consumer.

Where can I find more information on the Flyaway contest and the Around The Bar podcast series?

For more information on the Flyaway contest, visit: https://gleam.io/el5T6/centr-x-optic-sweepstakes (open to US residents only). For more information on the Around The Bar podcast series, visit: https://www.youtube.com/@AroundTheBarPodcast

CENTR BRANDS CORP

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