New Holland’s UK Plant Commemorates Six Decades of Production With Special Edition Tractor

Rhea-AI Summary

CNH Industrial's New Holland celebrates 60 years of production at its Basildon, UK plant with a special edition T7.300 tractor. This milestone highlights the plant's role as an Alternative Fuels Centre of Excellence and global tractor production facility. Originally developed by Ford and later acquired by Fiat, the Basildon plant now produces a tractor every five minutes, exporting 85% of its output. The anniversary edition features a vibrant ‘Swinging ‘60s' design and will be showcased throughout 2024. Recent investments include the production of methane-powered tractors, reinforcing New Holland's commitment to clean energy and innovation.

Positive

• Basildon plant produces a tractor every five minutes.
• 85% of Basildon plant's production is exported globally.
• Significant investment in Alternative Fuels Centre of Excellence.
• Introduction of methane-powered tractors like T6.180 Methane Power.
• Special edition T7.300 tractor showcases 60 years of innovation.
• New Holland maintains leadership in clean energy solutions.
• Basildon plant recognized as a hub for agricultural innovation.

Negative

• Only one unit of the special edition tractor will be produced, limiting potential revenue.
• Focus on methane-powered tractors may face challenges due to market acceptance and infrastructure limitations.

NORTHAMPTON, MA / ACCESSWIRE / May 31, 2024 / CNH Industrial

New Holland, a brand of CNH, is celebrating 60 years since the opening of its tractor factory in Basildon, England, with the unveiling of a celebration edition tractor.

The milestone also sees the strengthening of the plant's role as the brand's Alternative Fuels Centre of Excellence, alongside its position as its global tractor production facility.

The Basildon plant was developed on a greenfield site in the early 1960s by Ford and later purchased by Fiat. Seeking to modernise the production processes possible at its existing car and tractor plant at nearby Dagenham, the company was encouraged to develop a dedicated tractor facility in the new town of Basildon. Work began on April 2, 1960, and was completed on February 29, 1964.

Today, a complete tractor rolls off the Basildon assembly line every five minutes, with over 10,000 different product specifications, ensuring buyers across the world - 85% of production is exported - get exactly the tractor they need.

To mark the Basildon plant's 60^th birthday, New Holland has unveiled a celebration edition T7.300 tractor. The graphics that adorn it celebrate the era in which the Basildon factory was founded, taking inspiration from the 1960s decade which saw so many leaps forward in technological advancement. Created by CNH Centro Stile, the anniversary edition's livery is inspired by the colours and patterns of ‘Swinging ‘60s' London, with psychedelic shapes characterized by vivid and fluid colours of blue, yellow, maroon and pink around New Holland's distinctive leaf logo in bright yellow on the hood. The tractor, of which only one unit will be produced, was unveiled at the Basildon 60^th anniversary celebratory event in April and will be showcased at exhibitions throughout 2024.

The latest developments at Basildon include significant investment in its role as the New Holland Alternative Fuels Centre of Excellence. In 2006, the firm declared its ambition to be the ‘Clean Energy Leader' in the tractor sector, and in 2021 put into production at Basildon the industry's first tractor of its type, the T6.180 Methane Power, to be joined later this year by the T7.270 Methane Power CNG. These developments make possible the Energy Independent Farm, allowing biomethane captured from waste farming products such as livestock manures to be used as fuel.

"We are proud to celebrate 60 years of our plant in Basildon, that well represents the evolution of the New Holland brand, from a manufacturer of agricultural machinery to a company that advances sophisticated software technology for agriculture, fostering the brand leadership on a global level. Today Basildon is a hub for innovation, where we produce tractors that are exported worldwide, and a Centre of Excellence for Alternative Fuels, where our T6.180 Methane Power tractor is produced," says Carlo Lambro, New Holland Brand President. "As the only volume tractor producer in the UK, we are also very proud of our workforce here, with their skills, dedication and commitment. It's a milestone for the whole company and for everyone who works or has worked in the plant."

The special edition New Holland T7.300 tractor complete with psychedelic Sixties livery inspired by the ‘Swinging 60s'.

View additional multimedia and more ESG storytelling from CNH Industrial on 3blmedia.com.

Contact Info:
Spokesperson: CNH Industrial
Website: https://www.3blmedia.com/profiles/cnh-industrial
Email: info@3blmedia.com

SOURCE: CNH Industrial

View the original press release on accesswire.com

FAQ

What is the significance of the special edition T7.300 tractor by CNH (CNHI)?

The T7.300 tractor celebrates 60 years of production at the Basildon plant and features a unique ‘Swinging ‘60s' design.

How many units of the special edition T7.300 tractor will be produced?

Only one unit of the special edition T7.300 tractor will be produced.

What role does the Basildon plant play in CNH's (CNHI) operations?

The Basildon plant is a global tractor production facility and the Alternative Fuels Centre of Excellence for New Holland.

What percentage of tractors produced at the Basildon plant are exported?

85% of the tractors produced at the Basildon plant are exported globally.

What are some recent developments at CNH's (CNHI) Basildon plant?

Recent developments include investments in methane-powered tractors like the T6.180 Methane Power.

Why is CNH (CNHI) focusing on methane-powered tractors?

CNH is focusing on methane-powered tractors to reinforce its commitment to clean energy and innovation in the agricultural sector.