CNA Launches The View From Home, Providing Long-Term Care Policyholders Added Support While Aging in Place

Rhea-AI Summary

CNA has launched The View From Home, a program aimed at providing eligible long-term care policyholders with additional support to age in place. This initiative, developed in partnership with The Helper Bees, includes a complimentary, 12-month Care Concierge program. Although not an insurance benefit, this program offers personalized assistance in navigating long-term care resources and local services. It aims to help individuals find necessary services like meal delivery, home safety assessments, and medication management.

Positive

• Launch of The View From Home program to support aging individuals.
• 12-month complimentary access to Care Concierge, enhancing customer service.
• Partnership with The Helper Bees, leveraging insurtech for modern solutions.

Negative

• None.

CHICAGO, June 23, 2020 /PRNewswire/ -- CNA today launched The View From Home, an innovative program offering eligible long-term care policyholders additional services to help age in place.

The View From Home will launch its first phase of service offerings through a partnership with The Helper Bees, an insurtech company dedicated to easing aging in place through digital technologies. Together, CNA and The Helper Bees will offer select long-term care policyholders complimentary, 12-month access to a Care Concierge program.

While not an insurance benefit, the Care Concierge program will provide personalized guidance in navigating the challenges a family or an individual faces when they require long-term care. A care concierge will work with the insured to understand their situation and educate them on resources, including options not covered by insurance, which may assist with aging in place. For example, a care concierge can help an insured to coordinate home safety assessments, meal delivery services, local support groups, medication management, or transportation services.  

"We believe that the launch of this new program will greatly assist aging individuals and their families to navigate the process of finding care, as well as understand what local resources are available to them," said John Palmer, Vice President, Operations, Long-Term Care, CNA. "CNA's View From Home and the Care Concierge program will support our policyholders' ability to age in place, helping them find needed services and avoid challenges that could lead them to move to a facility."

"The Helper Bees approach to a modern aging in place content platform, home care and data science elevates CNA's ambition to assist their policyholders to age in place," said Char Hu, PhD, CEO and co-founder of The Helper Bees. "Not only does Care Concierge ease the burden of identifying what information and services are available, but it also helps individuals engage with the appropriate service providers." 

About CNA  
CNA is one of the largest U.S. commercial property and casualty insurance companies. CNA provides a broad range of standard and specialized property and casualty insurance products and services for businesses and professionals in the U.S., Canada and Europe, backed by 120 years of experience and more than $45 billion of assets. For more information about CNA, visit our website at www.cna.com.

Follow CNA (NYSE: CNA) on: Facebook | Twitter | LinkedIn | YouTube

About The Helper Bees
The Helper Bees is an innovative InsurTech company that has been assisting the world's largest insurance carriers in improving their operations and customer experience through digital transformation and analytics. A hallmark of their work is building software to digitally acquire claims data for long-term care, workers compensation and disability carriers nationwide. THB also uses this data to power their next generation model of home-care and care management to drive significant cost savings to their carrier customers, while improving the user experience for care-recipients. For more information, please visit www.thehelperbees.com.

Press Contacts
Allyson Marcus
KemperLesnik
allyson.marcus@kemperlesnik.com
267-994-9052

CNA Newsroom
newsroom@cna.com 
312-822-5167

Christina Newbrough
The Helper Bees
christina@thehelperbees.com 
512-379-5456

 

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SOURCE CNA

FAQ

What is CNA's View From Home program?

CNA's View From Home program provides eligible long-term care policyholders with services to assist them while aging in place.

When was the View From Home program launched by CNA?

The View From Home program was launched on June 23, 2020.

Which company partnered with CNA for the View From Home program?

CNA partnered with The Helper Bees for the View From Home program.

What does the Care Concierge program offer?

The Care Concierge program offers personalized guidance to help individuals navigate long-term care resources and services.

Is the Care Concierge program an insurance benefit?

No, the Care Concierge program is not an insurance benefit.