Comcast RISE Awards More Than 40 Black-Owned, Small Businesses in Houston with Marketing Resources and Technology Makeovers

Rhea-AI Summary

Comcast Business has awarded 43 small businesses in Houston with Comcast RISE awards, providing them with consulting, media services, and technology upgrades. This initiative, part of a broader effort, aims to support BIPOC-owned small businesses affected by COVID-19. The program offers marketing consultations, media campaign assistance, and technology makeovers, benefiting over 700 businesses across 29 states. Comcast RISE is part of a larger $100 million Diversity and Inclusion initiative.

Positive

• Awarding 43 Houston businesses under Comcast RISE, facilitating growth and recovery.
• Offering comprehensive support including consulting, media services, and technology upgrades.
• Program is part of a $100 million Diversity, Equity, and Inclusion initiative.

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• None.

HOUSTON--(BUSINESS WIRE)--Comcast Business today announced that 43 small businesses in Houston were recipients of Comcast RISE awards. The awards will allow these businesses to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business based on their specific needs. The news is part of Comcast’s broader announcement of more than 700 businesses that were selected as winners in the first round of Comcast RISE. Recipients in 285 cities in 29 states include a diverse roster of small business from restaurants and salons, to professional services and retail shops.

Today, the next phase of Comcast RISE, the multi-year, multi-faceted initiative launched in October to help strengthen small businesses hard hit by COVID-19, opens eligibility to include Black, Indigenous, and People of Color (BIPOC)-owned, small businesses. They can apply at www.ComcastRISE.com.

“What an honor to have been selected as a Comcast RISE recipient. My industry has been shattered by this pandemic,” said Rosalind Moore, Owner of Perfect Touch Promotions Event & Production company. “In person special events came to a complete halt and overwhelmingly impacted our revenue. Comcast RISE will provide advertising and marketing consultation resources to ignite, elevate and shift our business to market and present futuristic hybrid events with excellence.”

The recipients in Houston include:

Company Name	City
All-N-One Services, LLC	Humble
Bad Habits Auto Repair Shop	Tomball
Bay Area Cleaning Professionals	Baytown
Blackwell Solutions LLC	Houston
Chris R Crockett DBA Jackson Hewitt Tax Service	Houston
Creative Edge marketing	Houston
Cts Certified Services LLC	Houston
Divine Connections	Fresno
Elite Dental Wellness	Houston
Envy Events by Anvy	Houston
Fresh Start Therapeutic Services LLC	Humble
Graceful Tax and Financial Services	Houston
Happy Me Tee	Houston
Heavenly Kreations Pastries	Houston
Heavy Armour Security	Houston
Holcomb Accounting and Taxes	Spring
Hope Over Hurt	Houston
Kenya Nicole Co. LLC dba Kenya Nicole and the Business Builder Team	Houston
Kinky Kurly Straight The Salon LLC	Manvel
Lettuce Live	Houston
L'Renee & Associates	Houston
Melodrama Boutique, LLC	Houston
Mrs. Vitals Vision Academy	Rosharon
Nacho Average Meals	Houston
NCMPRBL	Stafford
Nurturing Companions	Houston
Perfect Touch Promotions	Missouri City
Pimp The Pen Records and Production LLC	Houston
Pinnacle Detail	Hockley
Pleasure Body Spa	Houston
Progressive Rehabilitation Services	Houston
RA Design Studio LLC	Houston
Ravlin Martial Arts	Houston
Ridges Barber and Beauty	Cypress
She's Happy Hair	Houston
Showtime Bar and Lounge	Houston
Sosa Auto Sales	Houston
Success Tax Relief LLC	La Porte
The Jewelry Instructor Inc.	Houston
The S. Davis Law Group, PLLC	Houston
The Spearhead Group Inc.	Houston
Training and Leadership Consulting, LLC	Houston
Velvet Rope Experience LLC DBA VRE Training Solutions	Houston

The first phase of Comcast RISE, which stands for “Representation, Investment, Strength and Empowerment,” focused on U.S. Black-owned, small businesses, those hit hardest by the pandemic according to a recent study from the National Bureau of Economic Research. Comcast RISE brings together two of the company’s brands — Comcast Business and Effectv, both with expertise in the small business space — to empower business owners with the expertise and resources needed to navigate the economic effects of the pandemic.

“Fueling the success of small businesses is what our business is all about. We partner with them to better understand their needs and what we can do to help them grow. Our success is their success,” said James Lavallee, Vice President, Sales Marketing, Effectv. “That’s why, at a time when so many in our small business communities are struggling, it’s incredibly humbling to be able to give back and share our knowledge and resources with those hardest by the pandemic. We want to help our partners and communities rise.”

Comcast RISE consists of the following main components:

• A media and technology resources program: This pillar combines Effectv’s renowned media platform and marketing expertise, its award-winning creative agency, Mnemonic, and state-of-the-art technical support from Comcast Business to help small businesses foster and elevate growth. Recipients will receive help with their marketing, media campaigns and creation of 30-second commercials, as well as equipment and technology upgrades, including:
  • Consulting: Advertising and marketing consultations with local Effectv marketing, research and creative teams to gain insights on how to grow your business.
  • Media: A linear TV media campaign to run over a 90-day period.
  • Creative Production: Turnkey :30 TV commercial production for their businesses.
  • Technology Makeovers: Computer equipment and Internet, Voice and Cybersecurity services for up to a 12-month period. (Taxes and other fees may still apply for tech makeover services.)

• Business resources to help with curated content: Comcast has launched the Comcast RISE destination complete with aggregated small business news, tips, insights and more on the X1 platform. The destination is designed to help businesses grow by empowering them through education, inspiration and entertainment. Just say “Comcast RISE” into the X1 voice remote.

• Grants: In early 2021, Comcast will be awarding grants of up to $10,000 each for U.S.-based small and diverse businesses that have been in operations for three to five years.

Comcast RISE is part of a larger $100 million Diversity, Equity and Inclusion initiative that Comcast launched this summer. In June, Comcast NBCUniversal announced the development of a comprehensive, multiyear plan to allocate $75 million in cash and $25 million in media over the next three years to fight injustice and inequality against any race, ethnicity, gender identity, sexual orientation or ability.

Visit www.ComcastRISE.com to apply, for more information and the latest updates.

About Comcast Corporation

Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company with three primary businesses: Comcast Cable, NBCUniversal, and Sky. Comcast Cable is one of the United States’ largest high-speed internet, video, and phone providers to residential customers under the Xfinity brand, and also provides these services to businesses. It also provides wireless and security and automation services to residential customers under the Xfinity brand. NBCUniversal is global and operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts. Sky is one of Europe's leading media and entertainment companies, connecting customers to a broad range of video content through its pay television services. It also provides communications services, including residential high-speed internet, phone, and wireless services. Sky operates the Sky News broadcast network and sports and entertainment networks, produces original content, and has exclusive content rights. Visit www.comcastcorporation.com for more information.

About Comcast Business

Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of Comcast Cable. Comcast Business is the nation’s largest cable provider to small and mid-size businesses and has emerged as a force in the Enterprise market; recognized over the last two years by leading industry associations as one of the fastest growing providers of Ethernet services. For more information, call 866-429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social.

About Effectv

Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. For more information, visit www.effectv.com.