Cambridge Trust Company Appoints Danielle Remis Hackel as Chief Marketing Officer

Rhea-AI Summary

Cambridge Bancorp (NASDAQ: CATC) has appointed Danielle Remis Hackel as the new Chief Marketing Officer as part of its strategy to enhance growth in private banking, lending, and wealth management. The bank has experienced significant growth, including two major mergers in the last three years, and aims to engage its expanding client base in New England. Hackel brings 15 years of marketing experience and will focus on digital marketing, branding, and client relationships. The bank currently manages approximately $4.5 billion in client assets.

Positive

• Appointment of experienced CMO could enhance marketing strategies and client engagement.
• Recent growth, including two significant mergers, positions the bank well in the market.

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• None.

CAMBRIDGE, Mass., Dec. 22, 2021 /PRNewswire/ -- Cambridge Bancorp (NASDAQ: CATC), parent of Cambridge Trust Company, today announced the appointment of Danielle Remis Hackel as Chief Marketing Officer. Remis Hackel joins as the bank seeks to leverage recent growth and momentum in its private banking, lending and wealth management practices in New England.

"We have been on an impressive growth path, including two significant mergers in the past three years and growth in every segment of our business in 2021," said Denis Sheahan, Chief Executive Officer, Cambridge Trust. "We're excited to welcome Danielle to lead our marketing organization as we look to further fuel our efforts to engage our growing client base in Massachusetts, New Hampshire, southern Maine and Connecticut."

Remis Hackel will direct marketing efforts at Cambridge Trust, with a focus on digital, public relations, thought leadership, branding, advertising and campaigns designed to deepen relationships with private banking, lending and wealth management clients. She spent fifteen years focused on institutional and private client marketing, both at State Street Global Advisors and at HarbourVest Partners, a private equity firm. Remis Hackel holds a BA from Barnard College of Columbia University and an MBA from Columbia Business School. She is on the board of directors of Beth Israel Deaconess Medical Center.

"Cambridge Trust's momentum in recent years has seen it grow in presence and capabilities while continuing to offer the best banking options in New England," said Danielle Remis Hackel, Chief Marketing Officer, Cambridge Trust. "I'm thrilled to lead the marketing team as we accelerate our work with clients and prospects, reinforcing our reputation of trust, service and partnership towards our clients' financial goals. We have many wonderful stories to tell, and I am excited to "amp it up" in a loud and proud way, marked by innovation and a commitment to measuring success.

For more information, visit www. cambridgetrust.com

About Cambridge Trust

Cambridge Trust is a 131-year-old Massachusetts chartered commercial bank based in Cambridge, Massachusetts with approximately $4.5 billion in assets as of September 30, 2021, and a total of 19 Massachusetts and New Hampshire locations. Cambridge Trust is one of New England's leaders in private banking and wealth management with $4.5 billion in client assets under management and administration as of September 30, 2021. The Wealth Management group maintains offices in Boston and Wellesley, Massachusetts and Concord, Manchester, and Portsmouth, New Hampshire.

For more details on Cambridge Trust visit: www.cambridgetrust.com

Media: Mary Ann Manning 617-852-3467 maryann.manning@cambridgetrust.com

Investor Relations:  Michael Carotenuto 617-520-5543 michael.carotenuto@cambridgetrust.com

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SOURCE Cambridge Bancorp

FAQ

Who is the new Chief Marketing Officer of Cambridge Bancorp?

Danielle Remis Hackel has been appointed as the new Chief Marketing Officer of Cambridge Bancorp.

What are the main focus areas for the new CMO at Cambridge Bancorp?

Danielle Remis Hackel will focus on digital marketing, public relations, branding, and deepening client relationships.

What growth has Cambridge Bancorp experienced recently?

Cambridge Bancorp has grown significantly, including two major mergers in the past three years and growth across all business segments in 2021.

What is the current asset size of Cambridge Bancorp?

As of September 30, 2021, Cambridge Bancorp has approximately $4.5 billion in assets.

Where is Cambridge Bancorp primarily operating?

Cambridge Bancorp operates primarily in New England, specifically in Massachusetts, New Hampshire, southern Maine, and Connecticut.