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Maplebear Inc., doing business as Instacart (NASDAQ: CART), is a leading American grocery delivery and pick-up service headquartered in San Francisco. Instacart operates extensively across the United States and Canada, providing customers with a convenient way to shop for groceries online through its website and mobile app.
Instacart has revolutionized the grocery shopping experience by partnering with over 1,500 national, regional, and local retail banners to offer products from more than 85,000 stores across North America. The platform boasts nearly 8 million monthly active users, who benefit from Instacart's extensive network of approximately 600,000 independent contractors, known as shoppers, who pick and deliver orders directly to customer doorsteps.
Instacart's revenue model is diverse, encompassing service fees from orders, a robust advertising business, and premium memberships like Instacart+. The company has also significantly expanded its services to include SNAP (Supplemental Nutrition Assistance Program) benefits, making groceries accessible to more families across 14,000 stores and reaching 96% of SNAP households in the U.S.
Recently, Instacart has announced several strategic initiatives and partnerships. These include retail expansions with major grocery chains like Food City, Gordon Food Service, and Hy-Vee, as well as a public-private partnership with the U.S. Department of Health and Human Services to support food as medicine programs aimed at improving health outcomes through better nutrition.
Instacart continues to innovate with technologies like Caper Carts, AI-powered smart carts that streamline the shopping and checkout process, and Carrot Ads, which empower smaller retailers to grow their retail media networks. Furthermore, the company’s financial results for Q1 2024 have been promising, showcasing its ongoing growth and market leadership.
With its comprehensive suite of enterprise-grade technology products, including e-commerce solutions, advertising services, and health initiatives, Instacart remains at the forefront of transforming the grocery shopping experience. For more details, visit Instacart’s official website.
BrightFarms, a national indoor farming leader, has partnered with Instacart (NASDAQ: CART) to offer free Crunch Kits™ on Thursday, January 23, 2025, following 'Quitters Day'. The promotion aims to help consumers maintain their healthy eating resolutions. Customers can redeem one free salad kit through the Instacart platform with a minimum order of $10, though delivery fees and taxes still apply.
The offer includes four varieties of salad kits: Mediterranean, Southwest Chipotle, Chickpea Caesar, and Sunny Bacon. BrightFarms, acquired by Cox Enterprises in 2021, operates 5 greenhouse farms across the US and 3 regional greenhouse hubs in Texas and Georgia. Their products are available in over 5,000 retail stores across Central, Eastern, and Southwest US regions.
Instacart (NASDAQ: CART) has announced it will release its fourth quarter and full year 2024 financial results after market close on Tuesday, February 25, 2025. The company will make its Q4 2024 Shareholder Letter available on their Investor Relations website.
Management will host a conference call to discuss the results at 2:00 p.m. Pacific Time (5:00 p.m. Eastern Time) on the same day. A live webcast will be accessible through the Investor Relations website, with a replay available after the call.
The company has stated it will continue using its Investor Relations website to disclose material nonpublic information and comply with Regulation FD disclosure obligations.
Instacart (NASDAQ: CART) has announced new partnerships with POS providers DUMAC Business Systems and TRUNO Retail Technology Solutions to expand the adoption of Caper Carts, their AI-powered smart shopping carts. TRUNO serves over 13,000 retail locations across North America.
The partnerships will provide end-to-end POS integration for Caper Carts, including implementation, maintenance, and technical support. The smart carts offer features like automatic item scanning, spending tracking, and direct access to discounts. The successful implementation at Geissler's Supermarket has demonstrated increased basket sizes and enhanced customer experience.
The collaboration also creates opportunities to introduce additional Instacart Connected Stores technologies, including FoodStorm and Carrot Tags, to independent retailers across the grocery ecosystem.
Instacart (NASDAQ: CART) and Ulta Beauty have announced a nationwide partnership offering same-day delivery from over 1,400 Ulta Beauty stores across the United States. Through this collaboration, customers can now access Ulta Beauty's complete range of beauty products, including skin care, hair care, cosmetics, fragrances, and wellness products, with delivery in as fast as one hour via the Instacart platform.
The partnership integrates Ulta Beauty Rewards™ into the Instacart App, allowing members to earn points on purchases by linking their accounts. To celebrate the launch, customers can receive $10 off orders of $50 or more through January 26, 2025. This partnership expands Instacart's retail network, which now includes more than 1,500 retailer banners across various categories.
Cut+Dry and Instacart (NASDAQ: CART) announced a strategic partnership to integrate Instacart's Carrot Ads technology across Cut+Dry's platform. The collaboration aims to create one of the largest digital advertising platforms combining grocery and foodservice sectors.
The partnership will enable food manufacturers to directly reach buyers at the point of sale, while providing distributors access to new revenue streams through digital advertising. Instacart's Carrot Ads, which is currently used by nearly 220 retailer banners, will expand into the multi-billion dollar foodservice industry through this collaboration.
The integration will provide operators with detailed product information and menu ideas, while food manufacturers will gain nationwide reach to influence foodservice sales. The Carrot Ads capabilities on Cut+Dry will be rolled out to brands over the next few quarters.
Instacart (NASDAQ: CART) and Pet Valu (TSX: PET) announced a nationwide partnership enabling same-day delivery from over 600 Pet Valu locations across Canada. This marks Instacart's largest pet retailer collaboration in Canada, expanding their coverage by adding 500 new stores to the existing 100 locations in Ontario and British Columbia.
The partnership allows Canadian customers to order pet food, treats, toys, and other essentials through the Instacart app or website, with delivery in as fast as one hour. The service covers all stores under the Pet Valu family, including Bosley's by Pet Valu, Paulmac's, Total Pet, and Tisol. Orders will be fulfilled by Instacart's network of Canadian shoppers who will handle picking, packing, and delivery.
CaringBridge, a nonprofit health platform, and Instacart (NASDAQ: CART) have announced a partnership to facilitate community-led support through grocery delivery services. The collaboration enables CaringBridge users to send and receive groceries, pharmacy supplies, and household essentials through Instacart's platform, which reaches over 98% of U.S. households and 95% of food desert areas.
The partnership features a CaringBridge Virtual Storefront on Instacart, allowing caregivers to create personalized shopping lists and share them with their support network. The integration includes Instacart Health Care Carts for direct gifting of essential items from over 1,500 retailers. This service complements CaringBridge's existing Meal Train feature, providing additional support options for caregivers and patients during their health journeys.
Medical Home Network (MHN) has partnered with Instacart (NASDAQ: CART) to integrate Instacart's SNAP eligibility screener into MHNConnect, MHN's care management platform. The collaboration aims to help over 80 federally qualified health centers (FQHCs) address food insecurity by enabling care teams to determine SNAP eligibility and facilitate enrollment within their existing workflows.
FQHCs, serving one in 11 Americans including many low-income households, will now have tools to connect patients with food assistance and Instacart's delivery services. The initiative extends an existing partnership between Instacart and Wellness West, where MHN is a founding member. Instacart currently provides delivery access to over 98% of U.S. households and supports EBT SNAP payment methods.
Instacart (NASDAQ: CART) has announced that CFO Emily Reuter will participate in a fireside chat at the Nasdaq 51st London Investor Conference on December 10th, 2024, at 9:00 a.m. GMT. The event will be accessible via audio webcast on Instacart's Investor Relations website.
As North America's leading grocery technology company, Instacart partners with over 1,500 retail banners across more than 85,000 stores. The platform serves millions of customers and provides income opportunities for approximately 600,000 Instacart shoppers. The company offers retailers enterprise-grade technology solutions, advertising services through Instacart Ads, and health-focused initiatives via Instacart Health.
Instacart (NASDAQ: CART) has launched the first-ever SNAP eligibility screener on an online grocery platform, powered by Advocatia Solutions. The tool allows users to anonymously check SNAP benefit eligibility in under 60 seconds and access state enrollment resources. Instacart currently connects over 98% of households with online SNAP-accepting retailers, including 95% of food desert areas, through nearly 180 retail banners and 30,000+ stores nationwide.
The initiative aims to address food insecurity affecting more than one in eight Americans. Eligible SNAP households can receive approximately $350 monthly in food assistance. The company offers SNAP recipients a 50% discounted Instacart+ membership with $0 delivery fees on orders over $35, and has helped customers save over $1.1 billion through deals and discounts in the past year.
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