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BrainsWay Launches Social Media Sweepstakes in Observance of Depression Awareness Month

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BrainsWay Ltd. (NASDAQ: BWAY) has launched the Don’t Miss Another Moment sweepstakes to promote the awareness of Deep TMS™ for mental health treatment during Depression Awareness Month. Participants can enter from Oct. 14 to win a $2,000 Airbnb gift card. The campaign targets individuals dealing with mental health disorders, encouraging them to seek help. BrainsWay emphasizes its commitment to advancing neuroscience and supporting those affected by mental illness.

Positive
  • Launch of a nationwide sweepstakes to raise awareness of Deep TMS™.
  • Promotes mental health support during Depression Awareness Month.
  • Engagement with social media to broaden outreach.
  • Potential to improve public perception of mental health treatments.
Negative
  • No direct financial implications or metrics reported in the PR.
  • -

The sweepstakes aims to raise awareness of Deep TMS™ as a treatment option for mental health disorders so patients #DontMissAnotherMoment due to mental illness

BURLINGTON, Mass. and JERUSALEM, Oct. 12, 2022 (GLOBE NEWSWIRE) -- BrainsWay Ltd. (NASDAQ & TASE: BWAY) (“BrainsWay” or the “Company”), a global leader in the advanced noninvasive treatment of brain disorders, today announced the launch of its nationwide Sweepstakes - Don’t Miss Another Moment - in conjunction with Depression Awareness Month. Participants on social media can enter starting Friday, Oct. 14 and continue throughout the month of October for a chance to win a $2,000 Airbnb gift card.

The focus of the campaign is to showcase BrainsWay’s first-ever commercial that encourages people living with mental health disorders to find help so they don’t miss another moment of their lives. Many times those with a mental health condition miss out on life’s most precious moments due to depression, obsessive-compulsive disorder (OCD), and more.

“It is our mission at BrainsWay to boldly advance neuroscience to improve health and transform lives. We want to create a world where mental health is within reach for all,” said BrainsWay President and CEO Christopher von Jako, Ph.D. “Many people living with a mental health condition like depression often miss out on life’s most precious moments. We hope that this year’s Sweepstakes prize allows someone to create special moments and memories with their loved ones through travel.”

To enter the Sweepstakes, participants must follow or like one of BrainsWay’s social channels (Facebook, LinkedIn, Instagram), and share the Don’t Miss Another Moment commercial using the hashtag #DontMissAnotherMoment to qualify.

The Don’t Miss Another Moment Sweepstakes demonstrates BrainsWay’s commitment to raising awareness and education around mental health, in observance of Depression Awareness Month. It allows social media users to learn from those living with mental health conditions and helps alleviate the stigma of seeking help. No one should have to miss out on cherished life moments due to mental illness.

About BrainsWay
BrainsWay is a global leader in advanced noninvasive neurostimulation treatments for mental health disorders. The Company is boldly advancing neuroscience with its proprietary Deep Transcranial Magnetic Stimulation (Deep TMS™) platform technology to improve health and transform lives. BrainsWay is the first and only TMS company to obtain three FDA-cleared indications backed by pivotal studies demonstrating clinically proven efficacy. Current indications include major depressive disorder (including reduction of anxiety symptoms, commonly referred to as anxious depression), obsessive-compulsive disorder, and smoking addiction. The Company is dedicated to leading through superior science and building on its unparalleled body of clinical evidence. Additional clinical trials of Deep TMS in various psychiatric, neurological, and addiction disorders are underway. Founded in 2003, with offices in Burlington, MA and Jerusalem, Israel, BrainsWay is committed to increasing global awareness of and broad access to Deep TMS. For the latest news and information about BrainsWay, please visit www.brainsway.com.

Forward Looking Statements
This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be preceded by the words “intends,” “may,” “will,” “plans,” “expects,” “anticipates,” “projects,” “predicts,” “estimates,” “aims,” “believes,” “hopes,” “potential” or similar words. These forward-looking statements and their implications are based on the current expectations of the management of the Company only and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. Moreover, the pilot data presented herein, including outcomes/results, patient safety information and adverse event data, remain subject to further analysis and may be subject to further modification. Certain results as expressed herein may be subject to further analysis, modification and/or statistical penalties. In addition, historical results or conclusions from scientific research and clinical studies do not guarantee that future results would suggest similar conclusions or that historical results referred to herein would be interpreted similarly in light of additional research or otherwise. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: inadequacy of financial resources to meet future capital requirements; changes in technology and market requirements; delays or obstacles in launching and/or successfully completing planned studies and clinical trials; failure to obtain approvals by regulatory agencies on the Company’s anticipated timeframe, or at all; inability to retain or attract key employees whose knowledge is essential to the development of Deep TMS products; unforeseen difficulties with Deep TMS products and processes, and/or inability to develop necessary enhancements; unexpected costs related to Deep TMS products; failure to obtain and maintain adequate protection of the Company’s intellectual property, including intellectual property licensed to the Company; the potential for product liability; changes in legislation and applicable rules and regulations; unfavorable market perception and acceptance of Deep TMS technology; inadequate or delays in reimbursement from third-party payers, including insurance companies and Medicare; inability to commercialize Deep TMS, including internationally, by the Company or through third-party distributors; product development by competitors; inability to timely develop and introduce new technologies, products and applications; continuation and/or exacerbation of the global supply chain crisis and its impact on the Company’s ability to source components, meet customer demand, fill orders, maintain pricing levels and support the Company’s service needs; and the effect of the global COVID-19 health pandemic on our business and continued uncertainty and market impact relating thereto.

Any forward-looking statement in this press release speaks only as of the date of this press release. The Company undertakes no obligation to publicly update or review any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by any applicable securities laws. More detailed information about the risks and uncertainties affecting the Company is contained under the heading “Risk Factors” in the Company’s filings with the U.S. Securities and Exchange Commission, including the Company’s Annual Report on Form 20-F. Investors and security holders are urged to read these documents free of charge on the SEC’s web site at http://www.sec.gov.

Media Contact:
Meghan Seale Laska
(610) 212-0125
Meghan.Laska@BrainsWay.com


FAQ

What is the Don’t Miss Another Moment sweepstakes by BWAY?

The Don’t Miss Another Moment sweepstakes aims to raise awareness of Deep TMS™ as a treatment for mental health disorders, offering participants a chance to win a $2,000 Airbnb gift card.

When does the BWAY sweepstakes begin and end?

The sweepstakes starts on Oct. 14 and continues throughout October.

How does BRAINWAY promote mental health awareness?

BrainsWay promotes mental health awareness through its sweepstakes and the launch of a commercial that encourages individuals with mental health conditions to seek help.

What treatment option does BRAINWAY focus on in its campaign?

BrainsWay focuses on Deep Transcranial Magnetic Stimulation (Deep TMS™) as a noninvasive treatment option for mental health disorders.

What is the aim of BRAINWAY's Don’t Miss Another Moment campaign?

The campaign aims to create awareness about mental health issues and support individuals suffering from disorders like depression and OCD.

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