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Better Choice Company Shareholders Overwhelmingly Approve Acquisition of SRx Health Solutions and Related Proposals

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Better Choice Company (NYSE American: BTTR) shareholders have overwhelmingly approved key proposals at a special meeting held on March 21, 2025. The approved measures include: the issuance of up to 30 million shares of common stock for the acquisition of SRx Health Solutions, a change in company name to 'SRX Health Solutions, Inc.', and a ticker symbol change from 'BTTR' to 'SRXH'.

The meeting saw strong shareholder participation with 1,419,942 shares voted, representing 71.71% of total outstanding shares. The acquisition is positioned as a strategic move to transform Better Choice into a leading global health and wellness company, with closing expected in the coming weeks.

Better Choice Company (NYSE American: BTTR) ha ottenuto l'approvazione schiacciante dei suoi azionisti per proposte chiave durante un'assemblea straordinaria tenutasi il 21 marzo 2025. Le misure approvate includono: l'emissione di fino a 30 milioni di azioni ordinarie per l'acquisizione di SRx Health Solutions, un cambiamento del nome dell'azienda in 'SRX Health Solutions, Inc.' e un cambiamento del simbolo di borsa da 'BTTR' a 'SRXH'.

L'assemblea ha visto una forte partecipazione degli azionisti con 1.419.942 azioni votate, rappresentando il 71,71% delle azioni totali in circolazione. L'acquisizione è posizionata come una mossa strategica per trasformare Better Choice in un'azienda leader globale nel settore della salute e del benessere, con la chiusura prevista nelle prossime settimane.

Better Choice Company (NYSE American: BTTR) ha recibido una abrumadora aprobación por parte de sus accionistas para propuestas clave en una reunión extraordinaria celebrada el 21 de marzo de 2025. Las medidas aprobadas incluyen: la emisión de hasta 30 millones de acciones ordinarias para la adquisición de SRx Health Solutions, un cambio de nombre de la empresa a 'SRX Health Solutions, Inc.' y un cambio de símbolo bursátil de 'BTTR' a 'SRXH'.

La reunión contó con una fuerte participación de los accionistas, con 1.419.942 acciones votadas, representando el 71,71% del total de acciones en circulación. La adquisición se posiciona como un movimiento estratégico para transformar a Better Choice en una empresa líder global en salud y bienestar, con el cierre esperado en las próximas semanas.

베터 초이스 컴퍼니 (NYSE American: BTTR)의 주주들은 2025년 3월 21일에 열린 특별 회의에서 주요 제안들을 압도적으로 승인했습니다. 승인된 조치에는 SRx Health Solutions 인수를 위한 최대 3천만 주의 보통주 발행, 회사 이름을 'SRX Health Solutions, Inc.'로 변경, 그리고 주식 기호를 'BTTR'에서 'SRXH'로 변경하는 것이 포함됩니다.

이번 회의에서는 1,419,942주가 투표되어 전체 유통주식의 71.71%를 차지하며 강력한 주주 참여가 있었습니다. 이번 인수는 베터 초이스를 글로벌 건강 및 웰빙 기업으로 변화시키기 위한 전략적 움직임으로 자리 잡고 있으며, 향후 몇 주 내에 마무리될 것으로 예상됩니다.

Better Choice Company (NYSE American: BTTR) a obtenu l'approbation écrasante de ses actionnaires pour des propositions clés lors d'une assemblée extraordinaire tenue le 21 mars 2025. Les mesures approuvées comprennent : l'émission de jusqu'à 30 millions d'actions ordinaires pour l'acquisition de SRx Health Solutions, un changement de nom de l'entreprise en 'SRX Health Solutions, Inc.' et un changement de symbole boursier de 'BTTR' à 'SRXH'.

L'assemblée a vu une forte participation des actionnaires avec 1.419.942 actions votées, représentant 71,71 % du total des actions en circulation. L'acquisition est positionnée comme un mouvement stratégique pour transformer Better Choice en une entreprise mondiale leader dans le domaine de la santé et du bien-être, avec une clôture prévue dans les semaines à venir.

Better Choice Company (NYSE American: BTTR) Aktionäre haben in einer außerordentlichen Hauptversammlung am 21. März 2025 überwältigend wichtige Vorschläge genehmigt. Zu den genehmigten Maßnahmen gehören: die Ausgabe von bis zu 30 Millionen Stammaktien zur Übernahme von SRx Health Solutions, eine Änderung des Firmennamens in 'SRX Health Solutions, Inc.' und eine Änderung des Tickersymbols von 'BTTR' zu 'SRXH'.

Die Versammlung verzeichnete eine starke Beteiligung der Aktionäre mit 1.419.942 Stimmen, was 71,71% der insgesamt ausstehenden Aktien entspricht. Die Übernahme wird als strategischer Schritt positioniert, um Better Choice in ein führendes globales Gesundheits- und Wellnessunternehmen zu transformieren, wobei der Abschluss in den kommenden Wochen erwartet wird.

Positive
  • High shareholder approval and participation rate (71.71%) indicates strong investor confidence
  • Strategic acquisition positions company for expansion into global health and wellness market
Negative
  • Significant shareholder dilution with issuance of up to 30 million new shares

Insights

This shareholder approval marks a significant strategic transformation for Better Choice Company. The authorization to issue up to 30 million shares of common stock for the SRx Health Solutions acquisition represents substantial potential dilution given BTTR's current market capitalization of approximately $3.35 million.

Most telling is the complete rebranding from "Better Choice Company" to "SRX Health Solutions" along with changing the ticker symbol from "BTTR" to "SRXH". This suggests the transaction is more than a standard acquisition - it appears to be a fundamental business pivot from pet health into broader health and wellness solutions.

The strong shareholder turnout of 71.71% with overwhelming approval indicates significant investor support for this transformation, despite the dilutive potential. The simultaneous approval to increase securities under the company's incentive plan likely prepares for organizational restructuring and talent retention through the transition.

Without specific financial details about SRx Health Solutions or transaction terms, it's unclear whether this represents value creation or a defensive move. However, the chairman's characterization as a "transformative opportunity" and the stated goal of becoming a "leading global health and wellness company" signals an ambitious strategic repositioning rather than a complementary expansion of existing operations.

TAMPA, Fla., March 21, 2025 (GLOBE NEWSWIRE) -- Better Choice Company, Inc. (NYSE American: BTTR) (“Better Choice” or the “Company”), a pet health and wellness company, is pleased to announce that the Company’s shareholders approved the following proposals (the “Proposals”) at the Company’s special meeting held today, March 21, 2025 (the “Meeting”):

  1. To authorize the issuance of up to 30,000,000 shares of Better Choice common stock in connection with a proposed arrangement (the “Arrangement”) with SRx Health Solutions, Inc., a corporation organized under the laws of the Province of Ontario (“SRx”), pursuant to which Better Choice will acquire SRx.

  2. To authorize the changing of the legal name of Better Choice from “Better Choice Company, Inc.” to “SRX Health Solutions, Inc.” and of the NYSE American ticker symbol from “BTTR” to “SRXH”.

  3. To authorize an increase in the number of securities subject to the Company’s 2019 Incentive Award Plan.

Each of the Proposals are more fully described in the Company’s definitive proxy statement filed with the Securities and Exchange Commission (“SEC”) on January 28, 2025, as supplement by the Company’s Supplemental Proxy Materials filed with the SEC on March 7, 2025.

The preliminary results of the Meeting reflect that a total of 1,419,942 shares of common stock were voted, representing 71.71% of the total shares of common stock issued and outstanding as of the record date for the Meeting. The final results of the matters considered at the Meeting will be reported by the Company on a Current Report on Form 8-K filed with the SEC.

Michael Young, Chairman of Better Choice Company, commented, “We want to thank our shareholders for their support of our acquisition of SRx Health, a transformative opportunity to position Better Choice as a leading global health and wellness company. We look forward to closing on the transaction in the coming weeks.”

About Better Choice Company Inc.
Better Choice Company Inc. is a rapidly growing pet health and wellness company committed to leading the industry shift toward pet products and services that help dogs and cats live healthier, happier, and longer lives. We take an alternative, nutrition-based approach to pet health relative to conventional dog and cat food offerings and position our portfolio of brands to benefit from the mainstream trends of growing pet humanization and consumer focus on health and wellness. We have a demonstrated, multi-decade track record of success selling trusted pet health and wellness products and leverage our established digital footprint to provide pet parents with the knowledge to make informed decisions about their pet’s health. We sell the majority of our dog food, cat food and treats under the Halo brand, which is focused, respectively, on providing sustainably sourced kibble and canned food derived from real whole meat, and minimally processed raw-diet dog food and treats. For more information, please visit https://www.betterchoicecompany.com.

Forward Looking Statements
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking statements. The Company has based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Some or all of the results anticipated by these forward-looking statements may not be achieved. Further information on the Company’s risk factors is contained in our filings with the SEC. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. The Company undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.

Company Contact:
Better Choice Company, Inc.
Kent Cunningham, CEO

Investor Contact:
KCSA Strategic Communications
Valter Pinto, Managing Director
T: 212-896-1254
Valter@KCSA.com


FAQ

How many shares did Better Choice Company (BTTR) approve for the SRx Health Solutions acquisition?

Better Choice Company approved the issuance of up to 30 million shares of common stock for the SRx Health Solutions acquisition.

What will be Better Choice Company's (BTTR) new name and ticker symbol after the acquisition?

The company will change its name to 'SRX Health Solutions, Inc.' and its NYSE American ticker symbol will change from 'BTTR' to 'SRXH'.

What was the shareholder participation rate for BTTR's special meeting on March 21, 2025?

The meeting had 71.71% participation, with 1,419,942 shares voted out of total outstanding shares.

When is the BTTR-SRx Health Solutions acquisition expected to close?

The acquisition is expected to close in the coming weeks following the March 21, 2025 shareholder approval.
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