Blue Ridge Bank Announces Partnership with Mos
Blue Ridge Bank, N.A. (NYSE American: BRBS) announced a partnership with Mos, a fintech company focused on aiding students in navigating financial aid applications. This collaboration aims to reduce student debt and enhance financial literacy. Mos will integrate debit card services and a banking app into its offerings, expanding its capabilities with support from embedded finance leader Unit. Both companies express optimism about improving financial access and outcomes for students through this technological advancement.
- Partnership with Mos enhances financial services for students, potentially attracting new customers.
- Integration of debit card services and a banking app may increase user engagement and revenue opportunities.
- Focus on financial literacy aligns with current market trends, potentially improving brand reputation.
- No immediate financial metrics or projections provided, leaving uncertainty about partnership profitability.
- Dependence on a fintech partner introduces risks related to technology and service execution.
RICHMOND, Va., Sept. 21, 2021 /PRNewswire/ -- Blue Ridge Bank, N.A., the national bank subsidiary of Blue Ridge Bankshares, Inc. (NYSE American: BRBS), announces its partnership with Mos, a student financial aid fintech company helping students navigate the financial aid application process to reduce student debt and build a healthy financial future.
Mos provides students access to every grant and scholarship for which they are eligible, maximizing the funds available to defray the frequently burdensome costs of college. Working with Blue Ridge Bank, Mos added debit card services and a banking app for students to its financial services suite.
Mos partnered with Unit, a leader in next generation embedded finance, to build the additional functionality. "Our mission is to help companies offer banking services to their unique audiences, unlock value, and expand financial access for all," said Itai Damti, Chief Executive Officer of Unit. "Mos has been exceptionally successful at serving the financial needs of students so far. We're excited to support their expansion into a modern banking experience that speaks its audience's language and addresses its needs."
"We are excited about partnering with Mos," said Brian K. Plum, President and Chief Executive Officer of Blue Ridge Bank. "Our work together reinforces our belief that the evolution of financial service delivery through improved technology enhances the financial lives of users. We have been focused for years on improving financial literacy and outcomes for Americans, and this partnership advances this important work."
Amira Yahyaoui, Chief Executive Officer and founder of Mos, said "Our mission at Mos is to tear down all financial barriers to opportunity—Blue Ridge Bank enabled us to begin our journey of fulfilling this mission at a faster pace."
About Blue Ridge Bank:
Blue Ridge Bank, N.A., is the wholly owned banking subsidiary of Blue Ridge Bankshares, Inc. Through its subsidiaries and affiliates, Blue Ridge Bank provides a wide range of financial services including retail and commercial banking, payroll, insurance, card payments, wholesale and retail mortgage lending, and government-guaranteed lending. Visit mybrb.bank to learn more.
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SOURCE Blue Ridge Bank, N.A.
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