Financial Services Firms Accelerating Technology Transformation to Navigate the Pandemic, New Broadridge Study Finds
Broadridge Financial Solutions' recent survey reveals that over 50% of financial services firms intend to accelerate their technology strategies post-pandemic. Executives emphasized digitization, focusing on enhancing cybersecurity (63%), multi-channel communications (60%), and customer engagement (53%). Investment priorities have shifted, with 58% planning to increase spending on interactive digital technologies and 54% on AI. The pandemic has highlighted the importance of fintech providers in offering innovative solutions, with 70% of respondents stressing the significance of next-gen technology in their operational models.
- Over 50% of financial firms planning to accelerate technology strategies.
- 72% of companies found interactive digital technologies beneficial during the pandemic.
- 58% intending to increase investments in interactive digital technologies.
- 54% planning to enhance AI investments.
- None.
NEW YORK, July 7, 2020 /PRNewswire/ -- More than half of financial services companies plan to accelerate implementation of their next generation technology strategies, according to a new global survey of 500 financial services C-Suite executives and their direct reports released today by Broadridge Financial Solutions, Inc. (NYSE:BR), a global fintech leader.
"Financial services players have shown they can adapt and change during the pandemic. Going forward, they will continue to drive digitization and mutualization to improve client experience, resiliency, and cost," said Tim Gokey, CEO of Broadridge. "Prior investments in digital, cloud, and mutualized technologies have enabled companies to be more resilient during the crisis, and executives are taking careful note as they plan for the future."
Virtually all financial services companies expect the pandemic to affect their operating model and strategy toward next-generation technology. In the next six months, companies plan to focus on:
- Increasing cybersecurity and risk management (
63% ) - Enhancing multi-channel client communications (
60% ) - Improving customer engagement and experience (
53% ) - Making significant cost reductions (
45% )
Prior investments that were most beneficial in managing the pandemic were interactive digital technologies (
As a result of the pandemic, many firms have reprioritized their investment strategies. Businesses may never return to the old "normal", leaving firms little choice but to accelerate their digital transformation.
58% plan to increase investment in interactive digital technologies54% plan to increase investment in artificial intelligence (AI)49% plan to improve their ability to quickly gather and analyze data moving forward
The pandemic has also changed the role of fintech service providers, with
- Commercial and investment banks and broker-dealers agree most strongly (
54% and49% , respectively) - Sell-side companies believe this more strongly than buy-side companies (
49% and42% , respectively) - Hedge funds were least likely to agree (
36% )
Leveraging next-gen technologies is part of Broadridge's investment in The ABCDs of Innovation® - AI, blockchain, the Cloud and digital – helping clients understand and apply these technologies by simplifying the complex to help them be Ready for Next. To see the full Broadridge Next-gen Technology Pulse survey report click here.
Methodology
This Broadridge survey was conducted by ESI ThoughtLab to assess the adoption of next generation technologies. C-Suite executives and their direct reports from 500 financial institutions globally were surveyed, with fielding completed June 1, 2020. The survey was administered to executives from buy-side and sell-side firms, including universal banks (
About Broadridge
Broadridge Financial Solutions, Inc. (NYSE: BR), a
For more information about Broadridge, please visit www.broadridge.com.
Media Contacts:
Matthew Luongo
Prosek Partners
+1 646.818.9279
mluongo@prosek.com
Linda Namias
Broadridge Financial Solutions
+1 631-254-77711
Linda.Namias@broadridge.com
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SOURCE Broadridge Financial Solutions, Inc.
FAQ
What does Broadridge's survey from July 2020 reveal about financial services firms' technology strategies?
What key focus areas did financial firms identify for technology investments post-pandemic?
How has the pandemic affected investment in digital technologies according to Broadridge's survey?
What importance do fintech providers hold post-pandemic as per the survey?