Beamr Brings Live Streaming to the Next Level With NVIDIA Holoscan for Media

Rhea-AI Summary

Beamr Imaging (NASDAQ: BMR) has announced a demonstration of 4K live video optimization using NVIDIA Holoscan for Media at IBC 2024 in Amsterdam. This innovative workflow aims to reduce resource load for 4K live streaming by 30-50%, offering higher-quality contribution feed for given cloud bandwidth. Beamr's technology, combined with NVIDIA accelerated computing, addresses challenges in high-quality, large-scale 4K live streaming.

The demonstration showcases Beamr's patented content-adaptive bitrate (CABR) technology, which reduces video file size while maintaining quality. Beamr Cloud now provides a full-suite solution for video optimization and modernization, available on Oracle Cloud Infrastructure (OCI) and Amazon Web Services (AWS). The company also offers its technology as a containerized application for NVIDIA Holoscan for Media, enabling on-premises or edge deployment.

Positive

• Demonstration of 4K live video optimization at IBC 2024
• Potential 30-50% reduction in resource load for 4K live streaming
• Partnership with NVIDIA for accelerated computing
• Availability of Beamr Cloud on multiple platforms (OCI, AWS)
• Containerized application for NVIDIA Holoscan for Media

Negative

• None.

Tech Expert

Beamr's integration with NVIDIA Holoscan for Media marks a significant advancement in 4K live streaming technology. The reported 30-50% reduction in resource load is a game-changer, potentially lowering operational costs and improving scalability for broadcasters and content creators. This optimization could accelerate the adoption of 4K streaming, particularly in resource-intensive applications like sports broadcasting and virtual environments.

However, it's important to note that while this technology promises significant improvements, its real-world performance and adoption rate remain to be seen. The success will largely depend on how seamlessly it integrates with existing infrastructure and its cost-effectiveness compared to current solutions.

Market Research Analyst

The partnership between Beamr and NVIDIA taps into the growing demand for high-quality video streaming, particularly in the 4K UHD market. With the global 4K TV market projected to reach $380.9 billion by 2025, this technology positions Beamr to capture a significant share of the video optimization market. The availability of Beamr's solution on major cloud platforms like OCI and AWS further enhances its market potential.

However, investors should consider the competitive landscape. While Beamr's technology seems promising, other players are also innovating in this space. The company's ability to differentiate and maintain a technological edge will be important for long-term success in this rapidly evolving market.

Beamr will Demonstrate 4K Live Optimization on NVIDIA Holoscan for Media at IBC 2024 in Amsterdam, the Netherlands, from September 13-16, 2024

Herzliya, Israel, Sept. 10, 2024 (GLOBE NEWSWIRE) -- Beamr Imaging Ltd. (NASDAQ: BMR), a leader in video optimization and modernization technology and solutions, today announced that it will demonstrate an innovative, high-quality video optimization workflow for live streaming in 4K resolution. The demonstration will run on NVIDIA Holoscan for Media, a software-defined platform that enables live media pipelines to run on the same infrastructure as AI. The demonstration will be presented at IBC 2024, a top global content and technology event, held in Amsterdam, the Netherlands, from September 13-16, 2024.

Video in 4K quality, also known as ultra-high Definition (UHD), offers a significantly enhanced visual experience with sharper images and finer detail, ideal for sports broadcasting, realistic visualization in virtual environments and high-quality video productions. Adoption of 4K live streaming has grown rapidly in streaming services, but its production requires extensive and expensive resources.

Beamr technology with NVIDIA accelerated computing offers a solution for reducing resource load and easing the challenges of high-quality, large-scale 4K live streaming. According to preliminary testing made by Beamr, the combination of these technologies reduces the resource load for 4K live streaming by 30 to 50%, delivering significantly higher-quality contribution feed for a given available cloud bandwidth.

“4K-quality optimization of live video streaming is a valuable addition to customers in the media market, including broadcasters, sports events producers or high-quality video creators,” said Sharon Carmel, Beamr CEO. “With optimized 4K live service, Beamr Cloud now offers its customers a full-suite solution for video optimization and modernization, answering the primary needs of a wide variety of businesses and professionals. Customers can swiftly access our cloud service on Oracle Cloud Infrastructure (OCI) or Amazon Web Services (AWS). We also made our technology available as a NVIDIA Holoscan for Media containerized application to offer customers bandwidth optimization, whether on premises or at the edge.”

“4K live streaming requires optimization to support the advanced workflows needed for immersive, personalized, and interactive applications,” said Richard Kerris, vice president of media and entertainment at NVIDIA. “With NVIDIA GPUs, Beamr video compression gains can be provided for live video streams at up to 4K resolution, and customers using Beamr’s content-adaptive bitrate technology on the Holoscan for Media platform can tap into higher-quality live video feeds.”

The optimized, faster and cost-effective 4K-quality live streaming that will be demonstrated at IBC 2024 will be achieved thanks to Beamr’s patented and award-winning technology that reduces video file size while maintaining high quality (CABR), powered by NVIDIA accelerated computing. The demonstration will be presented on NVIDIA Holoscan for Media, which brings flexibility, scalability and repurposability to the rapidly evolving live media market.

Beamr is inviting all IBC attendees interested in Beamr tech’s real-time video streaming capabilities to schedule a meeting. For registration, please click the link.

About Beamr

Beamr (Nasdaq: BMR) is a world leader in content-adaptive video optimization and modernization. The company serves top media companies like Netflix and Paramount. Beamr’s inventive perceptual optimization technology (CABR) is backed by 53 patents and won the Emmy® award for Technology and Engineering. The innovative technology reduces video file size by up to 50% while guaranteeing quality.

Beamr Cloud is a high-performance, GPU-based video optimization and modernization service designed for businesses and video professionals across diverse industries. It is conveniently available to Amazon Web Services (AWS) and Oracle Cloud Infrastructure (OCI) customers. Beamr Cloud enables video modernization to advanced formats such as AV1 and HEVC, and is ready for video AI workflows. For more details, please visit www.beamr.com     

Forward-Looking Statements

This press release contains “forward-looking statements” that are subject to substantial risks and uncertainties. Forward-looking statements in this communication may include, among other things, statements about Beamr’s strategic and business plans, technology, relationships, objectives and expectations for its business, the impact of trends on and interest in its business, intellectual property or product and its future results, operations and financial performance and condition. All statements, other than statements of historical fact, contained in this press release are forward-looking statements. Forward-looking statements contained in this press release may be identified by the use of words such as “anticipate,” “believe,” “contemplate,” “could,” “estimate,” “expect,” “intend,” “seek,” “may,” “might,” “plan,” “potential,” “predict,” “project,” “target,” “aim,” “should,” “will” “would,” or the negative of these words or other similar expressions, although not all forward-looking statements contain these words. Forward-looking statements are based on the Company’s current expectations and are subject to inherent uncertainties, risks and assumptions that are difficult to predict. Further, certain forward-looking statements are based on assumptions as to future events that may not prove to be accurate. For a more detailed description of the risks and uncertainties affecting the Company, reference is made to the Company’s reports filed from time to time with the Securities and Exchange Commission (“SEC”), including, but not limited to, the risks detailed in the Company’s annual report filed with the SEC on March 4, 2024 and in subsequent filings with the SEC. Forward-looking statements contained in this announcement are made as of the date hereof and the Company undertakes no duty to update such information except as required under applicable law.
                                               
Investor Contact:

investorrelations@beamr.com

FAQ

What is Beamr Imaging (BMR) demonstrating at IBC 2024?

Beamr is demonstrating 4K live video optimization using NVIDIA Holoscan for Media, showcasing their innovative high-quality video optimization workflow for live streaming in 4K resolution.

How much can Beamr's technology reduce resource load for 4K live streaming?

According to preliminary testing, Beamr's technology combined with NVIDIA accelerated computing can reduce resource load for 4K live streaming by 30 to 50%.

Where is Beamr's Cloud service available?

Beamr Cloud service is available on Oracle Cloud Infrastructure (OCI) and Amazon Web Services (AWS).

What is the key technology behind Beamr's video optimization?

Beamr uses patented content-adaptive bitrate (CABR) technology that reduces video file size while maintaining high quality, powered by NVIDIA accelerated computing.