BMO Named Official Supporter of FIFA Women';s World Cup 2023™ in North America
- BMO also named the Official Bank for 2023 Concacaf Nations League Finals and Gold Cup
- Partnerships reinforce BMO's position as 'The Bank of Soccer' and its commitment to growing the game across
North America , following closely after the landmark deal for naming rights of BMO Stadium, home to Los Angeles FC and Angel City FC
The partnership represents the bank's commitment to equity in sport, eliminating barriers to inclusion and helping to grow the game, reinforcing BMO as The Bank of Soccer. Throughout the FIFA Women's World Cup 2023™ BMO will be joining soccer fans across
Commenting on the partnership, FIFA's Chief Business Officer, Romy Gai said, "We are delighted to welcome BMO as a Tournament Supporter for the FIFA Women's World Cup 2023. BMO's commitment to women's sports aligns perfectly with FIFA's vision of empowering female athletes and making this tournament one of the greatest women's sports events in history."
Catherine Roche, Chief Marketing Officer at BMO, added: "BMO is The Bank of Soccer, and this historical partnership reflects our commitment to growing the game across
"As one of the world's largest sporting events, the World Cup is the perfect platform to help promote equal opportunities in sport and inspire a new generation of women players, leaders, and coaches to reach their full potential – on and off the field. Through this partnership we continue to live our Purpose, to Boldly Grow the Good in business and life."
The agreement also sees BMO become the Official Bank for the 2023 Concacaf Nations League Finals and the 2023 Gold Cup, Concacaf's flagship men's national team competition. The Nations League Finals wrapped up June 18 with an exciting finish between
"We are extremely pleased to welcome BMO as an official partner of Concacaf for our men's national team competitions, including the recent Concacaf Nations League Finals and our 2023 Concacaf Gold Cup which is currently underway. BMO has an excellent track record of investing in our sport, and we believe the significant regional and international platform provided by our tournaments will make this a partnership that is truly of mutual benefit," said Concacaf Chief Commercial Officer, Heidi Pellerano. "I also want to thank FIFA for collaborating in our approach to BMO, which provides a very positive example of how we are working together to market the very best Concacaf football in the build up to what will be a tremendous FIFA World Cup in 2026."
The FIFA Women's World Cup 2023™, meanwhile, will kick off a week later on July 20 and will feature the very best of the women's game on the greatest stage of all.
BMO is committed to making progress for an inclusive society by eliminating barriers to inclusion and driving equity in sport. BMO recently partnered with National Women's Soccer League (NWSL) team Angel City Football Club (ACFC). As part of ACFC's sponsorship model, the organizations reallocated 10 percent of the partnership into the community through a sponsorship of Girls Play Los Angeles (GPLA), where BMO is supporting over 400 high school-aged girls and non-binary youth across
Through the bank's partnerships with MLS teams CF Montréal and Vancouver Whitecaps FC, BMO supports the next generation of men and women professional soccer stars. In May 2023, BMO and CF Montréal announced that both organizations are taking another step forward in advancing gender equity in sports by introducing a women's program to the CF Montréal Academy. The bank has also partnered with Toronto FC to launch the Women in Soccer Fellowship, a first-of-its-kind in
BMO has also invested over
BMO Financial Group is the eighth largest bank in
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SOURCE BMO Financial Group