EVERFI from Blackbaud Transforms Consumer Financial Education and Strengthens Banking Customer Relationships with Updates to EVERFI Achieve
EVERFI from Blackbaud announced major updates to its EVERFI Achieve product, a financial education tool designed for banks and credit unions. The enhanced platform features a mobile-first design, personalized content, and new Learner Pathways focused on debt repayment and emergency savings. According to an August 2024 survey, over 70% of adults feel stressed about financial decisions, with only 20% confident in their knowledge.
The platform now includes more than 100 topics, with 13 new resources covering areas like home equity loans and social security benefits. Two new Learner Pathways help users create customized plans for debt management and emergency savings, responding to statistics showing 77% of Americans are anxious about finances and 58% lack separate emergency funds.
EVERFI di Blackbaud ha annunciato importanti aggiornamenti al suo prodotto EVERFI Achieve, uno strumento di educazione finanziaria progettato per banche e cooperative di credito. La piattaforma migliorata presenta un design mobile-first, contenuti personalizzati e nuovi Percorsi di Apprendimento focalizzati sul rimborso dei debiti e sul risparmio per emergenze. Secondo un sondaggio di agosto 2024, oltre il 70% degli adulti si sente stressato riguardo alle decisioni finanziarie, con solo il 20% fiducioso nella propria conoscenza.
La piattaforma ora include più di 100 argomenti, con 13 nuove risorse che coprono aree come prestiti sulla casa e benefici della sicurezza sociale. Due nuovi Percorsi di Apprendimento aiutano gli utenti a creare piani personalizzati per la gestione del debito e il risparmio per emergenze, in risposta a statistiche che mostrano che il 77% degli americani è ansioso riguardo alle proprie finanze e il 58% non ha fondi d'emergenza separati.
EVERFI de Blackbaud anunció importantes actualizaciones a su producto EVERFI Achieve, una herramienta de educación financiera diseñada para bancos y cooperativas de crédito. La plataforma mejorada presenta un diseño orientado a dispositivos móviles, contenido personalizado y nuevos Caminos de Aprendizaje centrados en el pago de deudas y el ahorro para emergencias. Según una encuesta de agosto de 2024, más del 70% de los adultos se siente estresado por las decisiones financieras, con solo el 20% confiando en su conocimiento.
La plataforma ahora incluye más de 100 temas, con 13 nuevos recursos que abarcan áreas como préstamos por capital de vivienda y beneficios del seguro social. Dos nuevos Caminos de Aprendizaje ayudan a los usuarios a crear planes personalizados para la gestión de deudas y el ahorro para emergencias, en respuesta a estadísticas que muestran que el 77% de los estadounidenses está ansioso por sus finanzas y el 58% no tiene fondos de emergencia separados.
블랙바드의 EVERFI가 은행 및 신용 조합을 위해 설계된 금융 교육 도구 EVERFI Achieve의 주요 업데이트를 발표했습니다. 강화된 플랫폼은 모바일 우선 디자인, 개인화된 콘텐츠 및 부채 상환 및 비상 저축에 중점을 둔 새로운 학습 경로를 특징으로 합니다. 2024년 8월의 설문조사에 따르면, 성인의 70% 이상이 재정 결정에 대해 스트레스를 느끼며, 단 20% 만이 자신의 지식에 자신감을 가지다고 합니다.
이 플랫폼은 이제 100개 이상의 주제를 포함하며, 주택 자산 대출 및 사회 보장 혜택과 같은 영역을 다루는 13개의 새로운 리소스를 추가했습니다. 두 개의 새로운 학습 경로는 사용자가 부채 관리 및 비상 저축을 위한 맞춤형 계획을 수립하는 데 도움을 주며, 미국인의 77%가 재정에 대해 불안해하고 58%가 별도의 비상 자금을 가지고 있지 않다는 통계에 부응하고 있습니다.
EVERFI de Blackbaud a annoncé des mises à jour majeures pour son produit EVERFI Achieve, un outil d'éducation financière conçu pour les banques et les caisses de crédit. La plateforme améliorée dispose d'un design mobile-first, de contenus personnalisés et de nouveaux Parcours d'Apprentissage axés sur le remboursement de la dette et l'épargne d'urgence. Selon une enquête menée en août 2024, plus de 70 % des adultes se sentent stressés par les décisions financières, avec seulement 20 % confiants dans leurs connaissances.
La plateforme comprend désormais plus de 100 sujets, avec 13 nouvelles ressources couvrant des domaines tels que les prêts sur valeur nette de la maison et les prestations de sécurité sociale. Deux nouveaux Parcours d'Apprentissage aident les utilisateurs à créer des plans personnalisés pour la gestion de la dette et les économies d'urgence, en réponse à des statistiques montrant que 77 % des Américains sont inquiets pour leurs finances et que 58 % ne disposent pas de fonds d'urgence séparés.
EVERFI von Blackbaud hat bedeutende Updates für sein Produkt EVERFI Achieve angekündigt, ein Finanzbildungsinstrument, das für Banken und Kreditgenossenschaften entwickelt wurde. Die verbesserte Plattform bietet ein mobilorientiertes Design, personalisierte Inhalte und neue Lernpfade, die sich auf Schuldenrückzahlung und Notfallersparnisse konzentrieren. Laut einer Umfrage aus August 2024 fühlen sich über 70 % der Erwachsenen gestresst durch finanzielle Entscheidungen, wobei nur 20 % Vertrauen in ihr Wissen haben.
Die Plattform umfasst nun mehr als 100 Themen, darunter 13 neue Ressourcen, die Bereiche wie Eigenkapitalkredite und Sozialversicherungsleistungen abdecken. Zwei neue Lernpfade helfen den Nutzern, individuelle Pläne für das Schuldenmanagement und die Notfallersparnis zu erstellen, als Antwort auf Statistiken, die zeigen, dass 77 % der Amerikaner über ihre Finanzen besorgt sind und 58 % keine separaten Notfallfonds haben.
- Platform expansion with 13 new educational resources and over 100 topics
- Enhanced customer retention and CRA compliance tools for financial institutions
- New revenue opportunities through embedded product offers and marketing features
- Mobile-first design implementation improving accessibility
- None.
Insights
The updated EVERFI Achieve platform represents a strategic move by Blackbaud to capitalize on a significant market opportunity in financial education. With 70% of adults reporting financial decision stress and only 20% feeling confident in their knowledge, there's clear market demand. The platform's enhancement focuses on two critical areas - debt management and emergency savings - addressing pressing consumer needs highlighted by recent economic conditions.
The business model is particularly compelling as it creates a win-win situation: financial institutions can leverage the platform for CRA compliance, customer retention and product marketing, while consumers receive valuable financial education. The mobile-first approach aligns with current consumer preferences, with 64% preferring online learning. The platform's ability to embed product offers within educational content creates direct revenue opportunities for both Blackbaud and financial institutions.
Interactive, mobile-first financial education tool enables financial institutions to deliver critical education to adults in their communities
An August 2024 survey by EVERFI revealed that most adults lack the information and confidence needed to make financial decisions. More than
Building on five years of insights and feedback from its vast customer network, EVERFI has reimagined Achieve to help financial institutions deliver even more value to their customers with personalized, relevant content. In addition to a content library of more than 100 topics, 13 new resources have been added to meet bank customer needs, covering important financial topics like home equity loans and lines of credit, inherited IRAs, and how to understand social security benefits and statements. Moreover, financial institutions can now embed strategically placed calls to action that introduce customers to relevant products, services, and other financial coaching opportunities.
EVERFI has also released two new Learner Pathways designed to help learners reach a specific financial goal, such as getting out of debt or building an emergency savings fund, with additional topics to come. In each Learner Pathway, users navigate through "just-in-time" financial content followed by a tool and/or calculator that enables the user to enter their own unique data to generate a customized plan. By following a step-by-step plan to achieve a particular financial goal, users can enhance their financial security while fostering stronger relationships with their financial institution.
New Learner Pathway: Debt Repayment Strategies
More than half of Americans find themselves burdened by personal debt; a reality that has been entrenched more deeply by recent
New Learner Pathway: Building My Emergency Savings
Based on a recent survey,
"We completely overhauled EVERFI Achieve based on direct customer feedback to deliver an unrivaled financial wellness experience. Our focus is on impactful, engaging tools designed to foster sustained learning and genuine financial empowerment," said Ray Martinez, president and co-founder, EVERFI from Blackbaud. "Unlike gamification, which drives instant gratification but diminishing long-term engagement, our approach prioritizes personal relevance, goal-setting, and meaningful action planning to ensure lasting engagement and satisfaction."
EVERFI Achieve offers a unique opportunity for financial institutions to position themselves as a trusted guide in their customers' financial journeys. The mobile-first experience adapts to the diverse needs of modern consumers, and the improved navigation makes it easier for users to find the financial guidance they need right when they need it. The easy-to-customize platform allows financial institutions to embed product offers and incentives directly into the learning experience, effectively tailoring their marketing to specific customer needs. By investing in Achieve, banks and credit unions can demonstrate your commitment to financial well-being, aligning their brand with the values of their community, and making a tangible impact on financial literacy.
EVERFI has partnered with thousands of financial institutions to reach more than 60 million learners globally. Learn how partnering with EVERFI can help bring this critical education to the next generation and create a scalable, lasting impact: https://everfi.com/financial-education/consumers/
About EVERFI from Blackbaud
EVERFI® from Blackbaud® (NASDAQ: BLKB) is an international technology company driving social impact through education to address key societal challenges like financial wellness, mental health, workplace conduct, and more. Founded in 2008, EVERFI has reached millions of K-12 and adult learners worldwide with its transformative digital educational content. Through a unique third-party payer model, EVERFI provides K-12 schools in the
Media Inquiries
Jennifer Edgerly
EVERFI from Blackbaud
jedgerly@everfi.com
Forward-Looking Statements
Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties, including statements regarding expected benefits of products and product features. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC's website at www.sec.gov or upon request from Blackbaud's investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.
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SOURCE EVERFI
FAQ
What new features were added to EVERFI Achieve by Blackbaud (BLKB) in November 2024?
How many topics does EVERFI Achieve (BLKB) currently cover in its content library?
What did EVERFI's August 2024 survey reveal about financial decision-making?
What are the two new Learner Pathways introduced in EVERFI Achieve (BLKB)?
