Pin Retailer Chooses Bridgeline’s AI-Powered HawkSearch on BigCommerce
Bridgeline Digital (NASDAQ: BLIN) announced that a large pin and accessories retailer has chosen its AI-powered HawkSearch solution for its BigCommerce site. The retailer will utilize HawkSearch's Rapid UI and Recommendations features to enhance sales and improve the shopping experience. Rapid UI allows for quick implementation of industry-tailored features without extensive developer involvement, while Recommendations creates personalized shopping experiences to increase average order size.
The AI-powered search capabilities of HawkSearch are designed to create easily navigable online shopping experiences that drive sales. For example, when a customer searches for 'Sport Pins' and selects a 'Baseball Chenille Pin', HawkSearch will recommend other sport-themed pins and pins with chenille material, facilitating product discovery and potentially increasing sales.
Bridgeline Digital (NASDAQ: BLIN) ha annunciato che un grande rivenditore di spille e accessori ha scelto la sua soluzione HawkSearch alimentata dall'AI per il suo sito BigCommerce. Il rivenditore utilizzerà le funzionalità Rapid UI e Raccomandazioni di HawkSearch per aumentare le vendite e migliorare l'esperienza di acquisto. Rapid UI consente un'implementazione rapida delle funzionalità personalizzate per il settore senza un ampio coinvolgimento degli sviluppatori, mentre le Raccomandazioni creano esperienze di acquisto personalizzate per aumentare la dimensione media degli ordini.
Le capacità di ricerca alimentate dall'AI di HawkSearch sono progettate per creare esperienze di acquisto online facilmente navigabili che stimolino le vendite. Ad esempio, quando un cliente cerca 'Spille Sportive' e seleziona una 'Spilla Chenille da Baseball', HawkSearch raccomanderà altre spille a tema sportivo e spille in materiale chenille, facilitando la scoperta dei prodotti e potenzialmente aumentando le vendite.
Bridgeline Digital (NASDAQ: BLIN) anunció que un gran minorista de pines y accesorios ha elegido su solución HawkSearch impulsada por IA para su sitio de BigCommerce. El minorista utilizará las funciones Rapid UI y Recomendaciones de HawkSearch para mejorar las ventas y optimizar la experiencia de compra. Rapid UI permite una implementación rápida de funciones adaptadas a la industria sin la necesidad de una extensa participación de desarrolladores, mientras que las Recomendaciones crean experiencias de compra personalizadas para aumentar el tamaño promedio de los pedidos.
Las capacidades de búsqueda impulsadas por IA de HawkSearch están diseñadas para crear experiencias de compra en línea fácilmente navegables que impulsen las ventas. Por ejemplo, cuando un cliente busca 'Pines Deportivos' y selecciona un 'Pin de Chenille de Béisbol', HawkSearch recomendará otros pines con temática deportiva y pines de material chenille, facilitando el descubrimiento de productos y potencialmente aumentando las ventas.
Bridgeline Digital (NASDAQ: BLIN)은 대형 핀 및 액세서리 소매업체가 BigCommerce 사이트를 위해 AI 기반의 HawkSearch 솔루션을 선택했다고 발표했습니다. 이 소매업체는 HawkSearch의 Rapid UI 및 추천 기능을 활용하여 판매를 증대시키고 쇼핑 경험을 개선할 것입니다. Rapid UI는 광범위한 개발자 참여 없이 산업 맞춤형 기능을 신속하게 구현할 수 있게 해주며, 추천 기능은 평균 주문 규모를 증가시키기 위해 개인화된 쇼핑 경험을 제공합니다.
HawkSearch의 AI 기반 검색 기능은 판매를 촉진하는 쉽게 탐색할 수 있는 온라인 쇼핑 경험을 생성하도록 설계되었습니다. 예를 들어, 고객이 '스포츠 핀'을 검색하고 '야구 체니 핀'을 선택하면, HawkSearch는 다른 스포츠 테마 핀과 체니 소재 핀을 추천하여 제품 발견을 촉진하고 잠재적으로 매출을 증가시킬 것입니다.
Bridgeline Digital (NASDAQ: BLIN) a annoncé qu'un grand détaillant de broches et d'accessoires a choisi sa solution HawkSearch alimentée par l'IA pour son site BigCommerce. Le détaillant utilisera les fonctionnalités Rapid UI et Recommandations de HawkSearch pour augmenter ses ventes et améliorer l'expérience d'achat. Rapid UI permet une mise en œuvre rapide de fonctionnalités adaptées à l'industrie sans un large engagement des développeurs, tandis que les Recommandations créent des expériences d'achat personnalisées pour augmenter la taille moyenne des commandes.
Les capacités de recherche alimentées par l'IA de HawkSearch sont conçues pour créer des expériences de shopping en ligne facilement navigables qui stimulent les ventes. Par exemple, lorsqu'un client recherche des 'Broches Sportives' et sélectionne une 'Broche en Chenille de Baseball', HawkSearch recommandera d'autres broches sur le thème du sport et des broches en matière de chenille, facilitant la découverte de produits et augmentant potentiellement les ventes.
Bridgeline Digital (NASDAQ: BLIN) hat bekannt gegeben, dass ein großer Einzelhändler für Pins und Zubehör seine AI-gesteuerte HawkSearch-Lösung für seine BigCommerce-Website ausgewählt hat. Der Einzelhändler wird die Funktionen Rapid UI und Empfehlungen von HawkSearch nutzen, um den Umsatz zu steigern und das Einkaufserlebnis zu verbessern. Rapid UI ermöglicht eine schnelle Implementierung von branchenspezifischen Funktionen ohne umfangreiche Entwicklerbeteiligung, während Empfehlungen personalisierte Einkaufserlebnisse schaffen, um den durchschnittlichen Bestellwert zu erhöhen.
Die AI-gesteuerten Suchfunktionen von HawkSearch sind darauf ausgelegt, leicht navigierbare Online-Einkaufs-Erlebnisse zu schaffen, die den Umsatz treiben. Wenn ein Kunde beispielsweise nach 'Sport-Pins' sucht und einen 'Baseball Chenille Pin' auswählt, wird HawkSearch weitere sportliche Pins und Pins aus Chenille-Material empfehlen, um die Produkterkennung zu erleichtern und möglicherweise die Verkäufe zu steigern.
- Partnership with a large retailer for HawkSearch implementation
- Potential for increased sales through personalized recommendations
- Quick implementation of features with Rapid UI, reducing development time and costs
- None.
Insights
This partnership between Bridgeline's HawkSearch and a large pin retailer on BigCommerce is mildly positive for Bridgeline Digital (NASDAQ: BLIN). While it demonstrates the company's ability to secure new clients in the e-commerce space, the impact on overall revenue is likely without knowing the retailer's size or contract value.
The implementation of HawkSearch's Recommendations and Rapid UI features could potentially boost the retailer's sales, which may lead to positive word-of-mouth and future client acquisitions for Bridgeline. However, the pin and accessories market is relatively niche, limiting the broader implications of this partnership.
Investors should monitor Bridgeline's ability to secure larger, more impactful contracts in diverse e-commerce sectors to gauge the company's growth potential in the competitive AI-powered marketing technology landscape.
Bridgeline's HawkSearch integration with BigCommerce highlights a growing trend in e-commerce: the demand for AI-powered search and recommendation engines. The Rapid UI feature addresses a critical pain point for many online retailers - the need for quick implementation without extensive developer resources.
The personalized shopping experience provided by HawkSearch's Recommendations aligns with current e-commerce best practices, potentially increasing average order value (AOV) and customer satisfaction. However, the true test will be in the measurable improvements in conversion rates and AOV for the pin retailer.
While this partnership showcases Bridgeline's capabilities, investors should look for broader adoption across various e-commerce platforms and larger retailers to gauge the company's competitive position in the rapidly evolving AI-powered e-commerce solutions market.
WOBURN, Mass., Aug. 08, 2024 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a global leader in AI-powered marketing technology, today announced a large retailer of pins and other accessories has chosen HawkSearch’s Recommendations for its BigCommerce site.
The retailer will use HawkSearch to increase sales with Rapid UI and Recommendations. With HawkSearch’s Rapid UI, the retailer can quickly implement HawkSearch features tailored to its industry without heavy uplift from a developer team. With Rapid UI, the retailer can also expedite their conversion strategy through a faster and more seamless implantations.
With HawkSearch Recommendations, the retailer can create personalized shopping experiences to boost the average order size. For example, when a shopper searches for “Sport Pins” and selects the “Baseball Chenille Pin” HawkSearch will recommend other sport-themed pins, and other pins with chenille material, allowing the customer to easily find a variety of products that they will likely also be interested in.
Ari Kahn, CEO of Bridgeline, stated, "Our partnership with the pin retailer showcases our dedication to supporting revenue growth for eCommerce retailers. HawkSearch's AI-powered search capabilities are a necessity for creating easy to navigate online shopping experiences that drive sales."
About Bridgeline Digital
Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.
Contact:
Danielle Colvin
SVP of Marketing
Bridgeline Digital
press@bridgeline.com
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