Calendar Retailer Chooses Bridgeline’s AI-Powered HawkSearch

Rhea-AI Summary

Bridgeline Digital, a leader in AI-driven marketing tech, announced that a major calendar retailer has adopted its HawkSearch to enhance product discovery on its eCommerce platform. HawkSearch uses AI to deliver a personalized user experience, aiming to boost sales through features like Smart Search and Recommendations. For example, a search for a specific type of day planner will yield highly relevant results. Additionally, related product recommendations are tailored to increase the average order size. Ari Kahn, CEO of Bridgeline, emphasized the importance of this partnership for supporting revenue growth for online retailers.

Positive

• A major calendar retailer adopted Bridgeline's HawkSearch, indicating strong market trust.
• HawkSearch's AI features aim to increase sales and average order size, potentially boosting revenues.
• The partnership could enhance Bridgeline's reputation as a leader in AI-powered marketing technology.

Negative

• None.

WOBURN, Mass., June 27, 2024 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a global leader in AI-powered marketing technology, today announced a large calendar retailer has chosen Bridgeline's HawkSearch to power product discovery for its eCommerce website.

HawkSearch will enhance the retailers’ revenue through its AI-powered search bar that offers a more personalized user experience.

The calendar retailer will use HawkSearch to increase sales using features such as Smart Search and Recommendations. For instance, if a customer searches for a “day planner with motivational quotes and cute dogs,” Smart Search will display results such as “Dogma, A Dog’s Guide to Life” featuring inspiring quotes paired with photos of dogs. The improved website can utilize Smart Search to provide the customer with the product they are looking for in a far more personalized and accurate way.

With HawkSearch Recommendations, the retailer can create personalized shopping experiences to boost the average order size. For example, when a shopper searches for “Baseball calendar” and selects the “MLB New York Mets 17-month pocket planner” HawkSearch will suggest other baseball-themed calendars, and other pocket planners as well, allowing the customer to easily find a variety of products that they will likely also be interested in.

Ari Kahn, CEO of Bridgeline, stated, "Our partnership with the calendar retailer showcases our dedication to supporting revenue growth for eCommerce retailers. HawkSearch's AI-powered search capabilities are a necessity for creating easy to navigate online shopping experiences that drive sales."

About Bridgeline Digital

Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.

Contact:
Danielle Colvin
SVP of Marketing
Bridgeline Digital
press@bridgeline.com

Written by Matthew Plotz

FAQ

What recent partnership did Bridgeline Digital announce?

On June 27, 2024, Bridgeline Digital announced that a major calendar retailer has chosen its HawkSearch technology to enhance eCommerce product discovery.

How will HawkSearch affect the calendar retailer's eCommerce platform?

HawkSearch will enhance the retailer’s eCommerce platform by providing a personalized user experience, aiming to increase sales and average order sizes.

What features does HawkSearch offer to improve user experience?

HawkSearch offers features like Smart Search and Recommendations, which provide personalized and highly relevant product search results and recommendations.

How is HawkSearch expected to impact the calendar retailer's sales?

HawkSearch is expected to boost the calendar retailer's sales by offering more personalized product discovery and increasing the average order size.

What is the significance of Bridgeline's partnership with the calendar retailer?

The partnership signifies market trust in Bridgeline's HawkSearch technology and aims to drive revenue growth for the retailer's eCommerce platform.