KAYAK is calling it: 2025 will be the Year of Long-Haul, Bucket List Trips
KAYAK predicts 2025 will be dominated by long-haul international travel, with two-thirds of flight searches being international. Asia emerges as the top trending region, with flights at a 3-year price low, showing a 7% decrease compared to 2024. Japan leads as the must-see destination, with Tokyo being the most searched destination and projected top Spring Break spot for 2025.
Notable trends include significant airfare drops to Asian destinations like Sapporo (-19%), Okinawa (-17%), and Osaka (-14%). The Caribbean also shows promising trends with the lowest prices in three years, down 17% year-over-year. Business class searches have increased 19% YoY, with relatively affordable options to destinations like Cancun ($1,274) and Iceland ($2,882).
KAYAK prevede che il 2025 sarà caratterizzato da viaggi internazionali a lungo raggio, con due terzi delle ricerche di voli internazionali. L'Asia emerge come la regione in tendenza, con voli ai minimi prezzi in tre anni, mostrando una diminuzione del 7% rispetto al 2024. Il Giappone si posiziona come la meta imperdibile, con Tokyo come la destinazione più cercata e il previsto punto di riferimento per le vacanze di primavera nel 2025.
Tendenze notevoli includono significative diminuzioni delle tariffe aeree verso destinazioni asiatiche come Sapporo (-19%), Okinawa (-17%) e Osaka (-14%). Anche il Caribico mostra tendenze promettenti con i prezzi più bassi in tre anni, in calo del 17% rispetto all'anno precedente. Le ricerche in business class sono aumentate del 19% su base annua, con opzioni relativamente accessibili per destinazioni come Cancun ($1,274) e Islanda ($2,882).
KAYAK predice que el 2025 estará dominado por viajes internacionales de largo recorrido, con dos tercios de las búsquedas de vuelos siendo internacionales. Asia emerge como la región más tendencia, con vuelos a un precio mínimo en tres años, mostrando una disminución del 7% en comparación con 2024. Japón lidera como el destino imprescindible, siendo Tokio la ciudad más buscada y el lugar proyectado para las vacaciones de primavera de 2025.
Las tendencias notables incluyen caídas significativas en las tarifas aéreas hacia destinos asiáticos como Sapporo (-19%), Okinawa (-17%) y Osaka (-14%). El Caribe también muestra tendencias prometedoras con los precios más bajos en tres años, bajando un 17% interanual. Las búsquedas en clase ejecutiva han aumentado un 19% interanual, con opciones relativamente asequibles hacia destinos como Cancún ($1,274) e Islandia ($2,882).
KAYAK는 2025년이 장거리 국제 여행으로 지배될 것이라고 예측하며, 항공편 검색의 2/3가 국제 여행이 될 것이라고 합니다. 아시아는 가장 인기 있는 지역으로 떠오르며, 3년 만에 최저가로 2024년 대비 7% 감소한 항공편 가격을 보여줍니다. 일본은 꼭 가봐야 할 여행지로, 도쿄가 가장 많이 검색된 장소이자 2025년 봄 방학에 가장 기대되는 여행지로 예상됩니다.
주목할 만한 트렌드는 삿포로(-19%), 오키나와(-17%), 오사카(-14%)와 같은 아시아 목적지에 대한 항공 요금의 큰 하락이 포함됩니다. 카리브해 역시 3년 만에 가장 낮은 가격을 기록하며 전년 대비 17% 하락하여 유망한 트렌드를 보입니다. 비즈니스 클래스 검색은 전년 대비 19% 증가했으며, 칸쿤($1,274)과 아이슬란드($2,882)와 같은 목적지로의 비교적 저렴한 옵션이 제공됩니다.
KAYAK prévoit qu'en 2025, les voyages internationaux à long-courrier domineront, avec deux tiers des recherches de vols étant internationales. L'Asie émerge comme la région tendance, avec des vols au prix le plus bas en trois ans, montrant une diminution de 7% par rapport à 2024. Le Japon se classe comme la destination incontournable, Tokyo étant la destination la plus recherchée et le lieu prévu pour les vacances de printemps de 2025.
Les tendances notables incluent des baisses significatives des tarifs aériens vers des destinations asiatiques telles que Sapporo (-19%), Okinawa (-17%) et Osaka (-14%). La Caribbean montre également des tendances prometteuses avec les prix les plus bas depuis trois ans, en baisse de 17% par rapport à l'année précédente. Les recherches en classe affaires ont augmenté de 19% d'une année sur l'autre, avec des options relativement abordables vers des destinations comme Cancun (1 274 $) et l'Islande (2 882 $).
KAYAK prognostiziert, dass 2025 von Langstreckenreisen im internationalen Raum geprägt sein wird, wobei zwei Drittel der Flugsuchen international sind. Asien taucht als die aufstrebende Region auf, mit Flügen zu einem 3-Jahres-Tiefpreis, was einem Rückgang von 7% im Vergleich zu 2024 entspricht. Japan steht an der Spitze als das Pflichtziel, wobei Tokio das meistgesuchte Ziel und der voraussichtliche Hauptort für die Frühlingsferien 2025 ist.
Bemerkenswerte Trends beinhalten erhebliche Rückgänge der Flugpreise zu asiatischen Zielen wie Sapporo (-19%), Okinawa (-17%) und Osaka (-14%). Auch die Karibik zeigt vielversprechende Trends mit den niedrigsten Preisen seit drei Jahren, was einem Rückgang von 17% im Jahresvergleich entspricht. Die Suchen nach Business-Class-Flügen sind im Jahresvergleich um 19% gestiegen, mit vergleichsweise erschwinglichen Optionen zu Zielen wie Cancun (1.274 $) und Island (2.882 $).
- International airfare prices lower than previous year
- Asia flight prices at 3-year low, down 7% compared to 2024
- Caribbean airfare at 3-year low, down 17% YoY
- 19% YoY increase in business class searches
- Strong demand for international travel (2/3 of searches)
- None.
Insights
KAYAK's data reveals significant shifts in travel patterns for 2025, with notable implications for Booking Holdings (BKNG). The 7% decline in Asian airfares and 17% drop in Caribbean prices could drive higher booking volumes, potentially boosting BKNG's transaction revenues. The 19% surge in business class searches is particularly promising, as these premium bookings typically generate higher margins.
Japan's emergence as a top destination, with Tokyo leading searches and interest up 11-31% YoY across major cities, presents a strategic growth opportunity. The combination of cheaper fares and increased long-haul travel interest could accelerate BKNG's recovery in the Asian market, which historically has been a significant revenue contributor.
This travel trend forecast suggests positive revenue potential for Booking Holdings in 2025. The increased interest in international and business class travel typically translates to higher average booking values. The declining airfares in key markets like Asia and the Caribbean could stimulate higher transaction volumes without significantly impacting margins, as BKNG's commission structure is percentage-based.
The shift toward longer-haul, bucket-list trips indicates consumers are prioritizing premium travel experiences, which could drive higher per-booking revenue. With BKNG's strong presence in Asia and robust meta-search capabilities through KAYAK, the company is well-positioned to capitalize on these emerging travel patterns.
Searches for
KAYAK Unveils its Data-Driven Travel Trends that will Define 2025
"We're seeing a shift in the way travelers fly," said Steve Hafner, KAYAK CEO. "Travelers are willing to fly further and spend more in 2025, as evidenced by the increase in interest to
To help travelers navigate their trips in the year ahead, KAYAK's Travel Trends Forecast offers data-driven tips and tricks to make the most of 2025 with top insights such as:
- Drops in Airfare to
Asia : Airfare toAsia is on average down7% compared to 2024. Top deals include flights toSapporo (-19% ),Okinawa (-17% ), andOsaka (-14% ). Caribbean is Calling: Airfare to theCaribbean is the cheapest KAYAK has seen in three years, and looking specifically at prices last year, airfare is down17% YoY. Look out for deals to destinations likeDominica (-21% ) andBarbados (-17% )- Business Class, Anyone?: Searches are up
19% YoY because we all love a little luxury. On average, business class seats toCancun ($1,274 Iceland ($2,882 - February is for Savings: The month of love was the cheapest to travel in 2024. For those looking to escape the cold, consider
St. Lucia . Flight prices are down17% YoY this coming Feb.
Download the KAYAK app to track your trips in 2025 and start saving your next adventures to your Wishlist now (here's how). To ensure you're getting the best price, take a screenshot of any flight itinerary via KAYAK PriceCheck and compare it against hundreds of travel sites.
About KAYAK
KAYAK, part of Booking Holdings (NASDAQ: BKNG), is the world's leading travel search engine. With billions of queries across our platforms, we help people find their perfect flight, stay, rental car and vacation packages. We also support business travelers with KAYAK for Business, our free corporate travel solution, and are transforming the in-travel experience with our app and new hotel and accommodation software. For more information, visit www.KAYAK.com.
Methodology
- KAYAK considered searches for flights, rental cars and hotels between 5/1/24 - 10/31/24 for travel between 1/1/25 - 12/31/25. For year over year comparisons, the same search dates in 2023 and travel dates in 2024 were used. To determine top trending destinations, KAYAK considered flight destinations with the greatest year-over-year increase in search interest using the above search and travel dates. For Spring Break interest, the same search dates above in 2024 were used for travel between 3/1/25 - 4/30/25 vs search dates in 2023 for travel between 3/1/24-4/30/24 were used. For the best time to book data, KAYAK considered historical searches on our platform for the travel period between 10/1/23 - 9/31/24 for searches between 0 and 51 weeks before the travel date from a US origin to any destination. The best time to book was determined by looking at average round-trip, economy airfare for weeks out from travel. Prices and percentages are on average and are subject to change. Savings are on average and are not guaranteed. See landing page for full methodology HERE.
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SOURCE KAYAK
FAQ
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