Beam Global Expands into Romania with First EV ARC™ Sales and Prestigious Innovation Award
Beam Global (BEEM) has announced its first EV ARC™ system sales in Romania, marking a strategic expansion into the European market. The company's off-grid, solar-powered EV charging systems align with Romania's renewable energy goals of reaching 34% production by 2030 under EU directives.
The sales were executed through Romanian reseller Seltis Glass Design SRL, leveraging an existing relationship through Beam's European subsidiary for street lighting solutions. This partnership demonstrates Beam's strategy of utilizing local sales partners with established infrastructure product experience.
Additionally, Beam Global received the Award for Innovation in Sustainable Infrastructure at the 2025 Congress of Mayors and Local Administration of Romania, recognizing their contribution to clean mobility and energy efficiency solutions.
Beam Global (BEEM) ha annunciato le prime vendite del sistema EV ARC™ in Romania, segnando un'espansione strategica nel mercato europeo. I sistemi di ricarica EV off-grid e alimentati a energia solare dell'azienda sono in linea con gli obiettivi della Romania di raggiungere il 34% di produzione di energia rinnovabile entro il 2030, secondo le direttive dell'UE.
Le vendite sono state effettuate tramite il rivenditore rumeno Seltis Glass Design SRL, sfruttando un rapporto già esistente attraverso la filiale europea di Beam per soluzioni di illuminazione stradale. Questa partnership dimostra la strategia di Beam di utilizzare partner locali con esperienza consolidata nel settore dei prodotti infrastrutturali.
Inoltre, Beam Global ha ricevuto il Premio per l'Innovazione nelle Infrastrutture Sostenibili al Congresso 2025 dei Sindaci e delle Amministrazioni Locali della Romania, riconoscendo il loro contributo alla mobilità pulita e alle soluzioni di efficienza energetica.
Beam Global (BEEM) ha anunciado sus primeras ventas del sistema EV ARC™ en Rumania, marcando una expansión estratégica en el mercado europeo. Los sistemas de carga EV fuera de la red y alimentados por energía solar de la compañía están alineados con los objetivos de Rumania de alcanzar un 34% de producción de energía renovable para 2030, según las directivas de la UE.
Las ventas se realizaron a través del distribuidor rumano Seltis Glass Design SRL, aprovechando una relación existente mediante la filial europea de Beam para soluciones de iluminación pública. Esta alianza demuestra la estrategia de Beam de utilizar socios locales con experiencia consolidada en productos de infraestructura.
Además, Beam Global recibió el Premio a la Innovación en Infraestructura Sostenible en el Congreso 2025 de Alcaldes y Administración Local de Rumania, reconociendo su contribución a la movilidad limpia y a las soluciones de eficiencia energética.
Beam Global (BEEM)은 루마니아에서 첫 EV ARC™ 시스템 판매를 발표하며 유럽 시장으로의 전략적 확장을 알렸습니다. 회사의 오프그리드 태양광 전기차 충전 시스템은 EU 지침에 따라 2030년까지 34% 재생 에너지 생산 목표를 가진 루마니아의 정책과 부합합니다.
이번 판매는 루마니아 리셀러 Seltis Glass Design SRL를 통해 이루어졌으며, Beam의 유럽 자회사가 거리 조명 솔루션으로 구축한 기존 관계를 활용했습니다. 이 파트너십은 인프라 제품 경험이 있는 현지 판매 파트너를 활용하는 Beam의 전략을 보여줍니다.
또한 Beam Global은 2025년 루마니아 시장 및 지방 행정 회의에서 지속 가능한 인프라 혁신상을 수상하며 청정 모빌리티 및 에너지 효율 솔루션에 대한 기여를 인정받았습니다.
Beam Global (BEEM) a annoncé ses premières ventes du système EV ARC™ en Roumanie, marquant une expansion stratégique sur le marché européen. Les systèmes de recharge EV hors réseau et alimentés à l'énergie solaire de l'entreprise s'inscrivent dans les objectifs de la Roumanie visant à atteindre 34 % de production d'énergie renouvelable d'ici 2030, conformément aux directives de l'UE.
Les ventes ont été réalisées via le revendeur roumain Seltis Glass Design SRL, tirant parti d'une relation existante grâce à la filiale européenne de Beam spécialisée dans les solutions d'éclairage public. Ce partenariat illustre la stratégie de Beam consistant à s'appuyer sur des partenaires locaux disposant d'une expérience éprouvée dans les produits d'infrastructure.
De plus, Beam Global a reçu le Prix de l'Innovation en Infrastructure Durable lors du Congrès 2025 des Maires et de l'Administration Locale de Roumanie, reconnaissant leur contribution à la mobilité propre et aux solutions d'efficacité énergétique.
Beam Global (BEEM) hat seine ersten Verkäufe des EV ARC™-Systems in Rumänien bekannt gegeben und damit eine strategische Expansion in den europäischen Markt eingeleitet. Die netzunabhängigen, solarbetriebenen EV-Ladesysteme des Unternehmens entsprechen den Zielen Rumäniens, bis 2030 eine Produktion von 34 % erneuerbarer Energien gemäß EU-Richtlinien zu erreichen.
Die Verkäufe erfolgten über den rumänischen Wiederverkäufer Seltis Glass Design SRL, wobei eine bestehende Zusammenarbeit über Beams europäische Tochtergesellschaft für Straßenbeleuchtungslösungen genutzt wurde. Diese Partnerschaft verdeutlicht Beams Strategie, lokale Vertriebspartner mit erfahrener Infrastrukturproduktkompetenz einzubinden.
Darüber hinaus erhielt Beam Global auf dem Kongress der Bürgermeister und Kommunalverwaltungen Rumäniens 2025 die Auszeichnung für Innovation in nachhaltiger Infrastruktur und wurde für seinen Beitrag zu sauberer Mobilität und Energieeffizienzlösungen gewürdigt.
- First entry into Romanian market expands European presence
- Partnership with established local reseller provides immediate access to government and enterprise customers
- Product aligns with Romania's renewable energy targets and EU directives
- Recognition at Congress of Mayors increases visibility with key decision-makers
- Initial sales volume and financial impact not disclosed
- Dependent on third-party reseller for market penetration
Insights
Beam Global's entry into the Romanian market represents a strategic expansion aligned with the country's renewable energy transition efforts. The deployment of their EV ARC™ systems - which operate off-grid with solar power - offers a unique solution for Romania's EV infrastructure development as the country pursues its
What makes this development noteworthy is the product-market fit. Romania faces the dual challenge of expanding EV charging infrastructure while strengthening energy security, and Beam's construction-free, utility-independent charging systems address both issues simultaneously. Their transportable charging solutions require minimal infrastructure investment, making them particularly suitable for regions building out EV networks without extensive grid modifications.
The innovation award from the Congress of Mayors provides validation from key decision-makers in local Romanian government - precisely the customer segment most likely to procure such infrastructure solutions. This recognition creates visibility among potential governmental buyers who control infrastructure budgets and procurement decisions.
While this initial sales milestone is unlikely to significantly impact near-term financial results given Beam's broader revenue base, it demonstrates the company's ability to expand its addressable market in Europe. The Romanian entry serves as a potential template for penetrating other EU countries with similar renewable energy mandates and infrastructure needs.
Beam Global's Romanian market entry exemplifies an efficient international expansion strategy for a smaller-cap infrastructure company. Rather than establishing direct operations, they've leveraged a local reselling agent (Seltis Glass Design SRL) with whom they already have an existing relationship through their European subsidiary's lighting products. This approach minimizes market entry costs while capitalizing on established distribution channels and customer relationships.
The partner selection is particularly strategic - Seltis has a decade-long history selling infrastructure products to Romanian government entities, precisely the customer base Beam needs to target. This existing relationship network creates an immediate route to market without the typical customer acquisition costs and learning curve of direct entry.
CEO Desmond Wheatley's explicit mention that this approach "enables us to increase sales without increasing investment" highlights the capital-efficient nature of their expansion model. This strategy is well-suited for a company with Beam's market capitalization (
The timing aligns with significant infrastructure investment flows from both internal Romanian sources and EU funding mechanisms targeting transportation electrification. By establishing an early presence through a partner model, Beam positions itself to capture a portion of these infrastructure investments while maintaining a lean operational structure.
This partnership-driven approach represents a replicable template for Beam's continued European expansion - a methodology that balances growth opportunities with prudent resource allocation.
SAN DIEGO, April 16, 2025 (GLOBE NEWSWIRE) -- Beam Global (Nasdaq: BEEM), a leading provider of innovative and sustainable infrastructure solutions for transportation electrification and energy security, today announced the sale of its first EV ARC™ systems in Romania. This expansion marks a significant milestone as the country accelerates its transition to renewable energy in alignment with the European Union’s climate goals.
Romania, targeting
Beam Global’s first sales in Romania has been executed by its Romanian reselling agent, Seltis Glass Design SRL, with whom the company has an existing successful relationship through its European subsidiary, selling street lighting solutions. This transaction demonstrates the efficacy of Beam Global’s strategy of leveraging external sales partners with proven track records in selling energy and transportation infrastructure products within key territories targeted by the company.
“Beam Global’s products provide a perfect solution for Romania’s electrification of transportation and energy security challenges,” said Alin Tanasi, Managing Director of Seltis Glass Design. “We have been successfully selling infrastructure products to government and enterprise entities in Romania for over a decade. We are excited about the opportunity to present Beam Global’s products to our existing and new customers. Beam Global’s unique benefits and innovative attributes were recognized at the 2025 Congress of Mayors. Many of those are already our customers and relationships. We believe we are off to a very good start and look forward to a successful relationship with Beam Global.”
In recognition of its role in driving innovation and enabling clean mobility, Beam Global was presented with the Award for Innovation in Sustainable Infrastructure at the 2025 Congress of Mayors and Local Administration of Romania. The award, presented by Eduard Dumitrascu, President of the Romanian Association for Smart City and Mobility, was accepted by Desmond Wheatley, CEO of Beam Global, on behalf of the company and its dedicated team.
“Romania has one of the fastest growing economies in Europe,” said Desmond Wheatley, CEO of Beam Global. “There is significant internal and EU investment in the electrification of transportation and sustainable energy infrastructure. Beam Global’s products are timely and ideally suited to solve for the expanding requirements in Romania. Securing our first sales here through a local reseller and being recognized for the innovative value that our products deliver at a congress of mayors and other government decision makers bode well for our growth opportunities in that country. This is another example of how our geographic expansion strategy enables us to increase sales without increasing investment. We intend to continue to replicate this model across the region.”
Beam Global was recognized “for developing and implementing advanced technological solutions that promote clean mobility and energy efficiency, significantly contributing to the transition toward a greener and more sustainable future.”
About Beam Global
Beam Global is a clean technology innovator which develops and manufactures sustainable infrastructure products and technologies. We operate at the nexus of clean energy and transportation with a focus on sustainable energy infrastructure, rapidly deployed and scalable EV charging solutions, safe energy storage and vital energy security. With operations in the U.S. and Europe, Beam Global develops, patents, designs, engineers and manufactures unique and advanced clean technology solutions that power transportation, provide secure sources of electricity, save time and money and protect the environment. Beam Global is headquartered in San Diego, CA with facilities in Broadview, IL and in Europe in Belgrade and Kraljevo, Serbia. Beam Global is listed on Nasdaq under the symbol BEEM. For more information visit BeamForAll.com, LinkedIn, YouTube, Instagram and X (formerly Twitter).
Forward-Looking Statements
This Beam Global Press Release may contain forward-looking statements. All statements in this Press Release other than statements of historical facts are forward-looking statements. Forward-looking statements are generally accompanied by terms or phrases such as “estimate,” “project,” “predict,” “believe,” “expect,” “anticipate,” “target,” “plan,” “intend,” “seek,” “goal,” “will,” “should,” “may,” or other words and similar expressions that convey the uncertainty of future events or results. These statements relate to future events or future results of operations. These statements are only predictions and involve known and unknown risks, uncertainties and other factors, which may cause Beam Global’s actual results to be materially different from these forward-looking statements. Except to the extent required by law, Beam Global expressly disclaims any obligation to update any forward-looking statements.
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