René Carbone Bardorf Joins AV as VP of Marketing and Communications
AeroVironment (AVAV) has appointed René Carbone Bardorf as Vice President of Marketing and Communications. Bardorf, with her extensive experience in national security and strategic communications, will lead AV's global strategic marketing and corporate communications from the Arlington, Virginia headquarters. Her appointment aligns with AV's growth trajectory and aims to enhance the company's leadership team.
Bardorf's impressive career includes roles as Deputy Assistant Secretary of Defense for Public Affairs, SVP for Marketing and Communications at BENS, and Chief Communications Officer at NDIA. She has a strong track record in brand strategy development, stakeholder outreach, and national security media relations. CEO Wahid Nawabi expressed enthusiasm about Bardorf's addition to the team, highlighting her deep understanding of national security landscape and evolving global security challenges.
AeroVironment (AVAV) ha nominato René Carbone Bardorf Vice Presidente Marketing e Comunicazioni. Bardorf, con la sua vasta esperienza nella sicurezza nazionale e nelle comunicazioni strategiche, guiderà il marketing strategico globale e le comunicazioni aziendali di AV dalla sede di Arlington, Virginia. La sua nomina è in linea con il percorso di crescita di AV e mira a rafforzare il team dirigenziale dell'azienda.
La carriera impressionante di Bardorf include ruoli come Sottosegretario Assistente della Difesa per gli Affari Pubblici, SVP per Marketing e Comunicazioni presso BENS, e Direttore delle Comunicazioni presso NDIA. Ha un solido curriculum nello sviluppo della strategia di brand, nel coinvolgimento degli stakeholder e nelle relazioni con i media sulla sicurezza nazionale. L'amministratore delegato Wahid Nawabi ha espresso entusiasmo per l'ingresso di Bardorf nel team, sottolineando la sua profonda comprensione del paesaggio della sicurezza nazionale e delle sfide di sicurezza globale in evoluzione.
AeroVironment (AVAV) ha nombrado a René Carbone Bardorf como Vicepresidenta de Marketing y Comunicaciones. Bardorf, con su amplia experiencia en seguridad nacional y comunicaciones estratégicas, liderará el marketing estratégico global y las comunicaciones corporativas de AV desde la sede en Arlington, Virginia. Su nombramiento se alinea con la trayectoria de crecimiento de AV y tiene como objetivo mejorar el equipo de liderazgo de la compañía.
La impresionante carrera de Bardorf incluye roles como Subsecretaria Adjunta de Defensa para Asuntos Públicos, SVP de Marketing y Comunicaciones en BENS, y Directora de Comunicaciones en NDIA. Tiene un sólido historial en el desarrollo de estrategias de marca, acercamiento a los grupos de interés y relaciones con los medios de comunicación sobre seguridad nacional. El CEO Wahid Nawabi expresó entusiasmo por la incorporación de Bardorf al equipo, destacando su profunda comprensión del panorama de seguridad nacional y de los desafíos de seguridad global en evolución.
AeroVironment (AVAV)는 René Carbone Bardorf를 마케팅 및 커뮤니케이션 부사장으로 임명했습니다. Bardorf는 국가 안보 및 전략적 커뮤니케이션 분야에서의 폭넓은 경험을 바탕으로, 버지니아주 알링턴 본사에서 AV의 글로벌 전략 마케팅 및 기업 커뮤니케이션을 이끌게 됩니다. 그녀의 임명은 AV의 성장 궤적과 일치하며, 회사의 리더십 팀을 강화하는 것을 목표로 합니다.
Bardorf의 인상적인 경력에는 공공 업무를 담당하는 국방부 부차관보, BENS의 마케팅 및 커뮤니케이션 수석 부사장, NDIA의 커뮤니케이션 책임자 역할이 포함됩니다. 그녀는 브랜드 전략 개발, 이해관계자 소통, 국가 안보 미디어 관계에서 강력한 실적을 보유하고 있습니다. CEO Wahid Nawabi는 Bardorf의 팀 합류에 대한 기대를 표명하며, 그녀의 국가 안보 환경 및 변화하는 글로벌 안전 위협에 대한 깊은 이해를 강조했습니다.
AeroVironment (AVAV) a nommé René Carbone Bardorf en tant que Vice-présidente Marketing et Communications. Avec sa vaste expérience en sécurité nationale et en communication stratégique, Bardorf dirigera le marketing stratégique global et les communications d'entreprise d'AV depuis le siège social à Arlington, en Virginie. Sa nomination s'inscrit dans la trajectoire de croissance d'AV et vise à renforcer l'équipe de direction de l'entreprise.
La carrière impressionnante de Bardorf comprend des postes tels que Sous-secrétaire adjoint à la Défense pour les affaires publiques, SVP pour le marketing et les communications chez BENS, et Responsable de la communication chez NDIA. Elle possède un solide parcours dans le développement de stratégies de marque, l'engagement des parties prenantes et les relations médias en matière de sécurité nationale. Le PDG Wahid Nawabi a exprimé son enthousiasme concernant l'ajout de Bardorf à l'équipe, en soulignant sa profonde compréhension du paysage de la sécurité nationale et des défis de sécurité mondiale en évolution.
AeroVironment (AVAV) hat René Carbone Bardorf zur Vizepräsidentin für Marketing und Kommunikation ernannt. Bardorf wird, basierend auf ihrer umfassenden Erfahrung in der nationalen Sicherheit und strategischen Kommunikation, das globale strategische Marketing und die Unternehmenskommunikation von AV aus der Zentrale in Arlington, Virginia, leiten. Ihre Ernennung steht im Einklang mit dem Wachstumskurs von AV und soll das Führungsteam des Unternehmens stärken.
Bardorfs beeindruckende Karriere umfasst Positionen als stellvertretende Unterstaatssekretärin für öffentliche Angelegenheiten im Verteidigungsministerium, SVP für Marketing und Kommunikation bei BENS sowie Kommunikationsdirektorin bei NDIA. Sie hat eine starke Erfolgsbilanz in der Entwicklung von Markenstrategien, der Ansprache von Stakeholdern und den Medienbeziehungen im Bereich nationale Sicherheit. CEO Wahid Nawabi äußerte Begeisterung über Bardorfs Hinzukommen zum Team und hob ihr tiefes Verständnis für die nationale Sicherheitslandschaft und die sich entwickelnden globalen Sicherheitsherausforderungen hervor.
- Appointment of experienced executive René Carbone Bardorf as VP of Marketing and Communications
- Strengthening of leadership team with expertise in national security and strategic communications
- Potential for improved brand strategy and stakeholder outreach
- None.
René Carbone Bardorf has joined AeroVironment as Vice President of Marketing and Communications. (Photo: Business Wire)
“René’s deep understanding of the national security landscape and today’s evolving global security challenges will be invaluable as we continue to grow,” said AV’s CEO and Chairman Wahid Nawabi. “Her track record as a strategic communicator and brand developer enhances our leadership team and opens opportunities to share the AV story with new audiences. I am thrilled that René has joined our team.”
Bardorf’s career includes service as Deputy Assistant Secretary of Defense for Public Affairs for three Secretaries of Defense, SVP for Marketing and Communications at Business Executives for National Security (BENS), Chief Communications Officer at National Defense Industrial Association (NDIA) and SVP for Government Relations at Wounded Warrior Project. Throughout that career, she led teams in transformational brand strategy development, stakeholder outreach, organizational messaging, strategic partnerships, and national security media relations.
She also led efforts to invest millions in grants, advocated for veterans through legislative testimonies, and spearheaded significant community outreach initiatives. As the founding Executive Director of the Bob Woodruff Foundation, Bardorf led partnerships raising substantial venture philanthropy funding, driving impactful efforts in support of national security and veterans. Her corporate branding efforts at NDIA and BENS displayed an innovative approach to building and maintaining strong, resonant brands in the defense sector.
“I’m thrilled to join AV during such a transformative time,” said Bardorf. “The extraordinary commitment to innovation and support for the warfighter is truly remarkable. As a global leader in defense tech, AV is at the forefront of groundbreaking advancements. I look forward to leading our marketing and comms strategy to showcase these achievements and help drive ongoing success.”
René Bardorf’s appointment reflects AV’s commitment to ensuring the company’s innovative contributions to national security are effectively communicated to all stakeholders.
ABOUT AEROVIRONMENT
AeroVironment (NASDAQ: AVAV) is a global leader in intelligent multi-domain robotic systems, uncrewed aircraft and ground systems, sensors, software analytics and connectivity. Headquartered in
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Certain statements in this press release may constitute "forward-looking statements" as that term is defined in the Private Securities Litigation Reform Act of 1995. These statements are made on the basis of current expectations, forecasts and assumptions that involve risks and uncertainties, including, but not limited to, economic, competitive, governmental and technological factors outside of our control, that may cause our business, strategy or actual results to differ materially from those expressed or implied. Factors that could cause actual results to differ materially from the forward-looking statements include, but are not limited to, our ability to perform under existing contracts and obtain additional contracts; changes in the regulatory environment; the activities of competitors; failure of the markets in which we operate to grow; failure to expand into new markets; failure to develop new products or integrate new technology with current products; and general economic and business conditions in
View source version on businesswire.com: https://www.businesswire.com/news/home/20240723588581/en/
MEDIA CONTACT
Ashley Riser
AeroVironment, Inc.
+1 (805) 750-6176
pr@avinc.com
Source: AeroVironment, Inc.
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