ARMM Appoints Industry Veteran Jacob Herman to the Board of Directors

Rhea-AI Summary

ARMM Inc. (OTCQB: ARMM) has appointed Jacob Herman to its Board of Directors. Mr. Herman, currently the Global Sales Director at Blackwater Worldwide, brings extensive experience in the firearms industry and has successfully partnered with various companies to enhance sales strategies. Under his leadership, ARMM aims to leverage growth opportunities in the firearms sector, which has seen significant expansion since the COVID-19 pandemic. The company seeks to disrupt the $51 billion consumer firearms market through its innovative app and platform, offering safety training, insurance products, and community engagement.

Positive

• Appointment of Jacob Herman may strengthen ARMM's leadership in the firearms industry.
• Herman's extensive sales and industry experience could lead to enhanced partnerships and market penetration.
• ARMM’s platform targets technological disruption in a largely paper-based industry.

Negative

• Concerns about potential gaps in continuity and experience with the new board member.

DALLAS, May 9, 2022 /PRNewswire/ -- ARMM Inc.(OTCQB: ARMM) (the "Company" or "ARMM") a firearms lifestyle platform focused on Self-Reliance, is pleased to announce the appointment of Jacob Herman to the Company's Board of Directors, effective immediately.

Mr. Herman is the Global Sales Director for Blackwater Worldwide, where he develops and leads sales initiatives that includes developing partnerships with direct sellers and major buy group customers.  Prior to joining the Blackwater Worldwide management team, Mr. Herman founded the very successful consulting firm in the outdoor space where he built a deep knowledge of the shooting industry.  Mr. Herman has worked with companies such as Polymer 80, Century Arms, Canik, Head Down Firearms, S&B Watches, and Tactical Kinetics to develop sales programs that develop program integrity and that provides customer trust for their clients.  Mr. Herman sits on the Federal Affairs Committee and the Hunter Action Fund for Safari Club International. He is an avid l hunter, licensed ham radio operator, certified scuba diver, and is a life member of the NRA, SCI, and WSF.

Mr. Herman graduated from Middle Tennessee State University with a degree in Agribusiness.

Mark Lawson, Founder and CEO of ARMM, said, "We are honored and excited to welcome Jacob to our team.  His deep knowledge and expertise within the firearms industry, coupled with his unique vision of the current market opportunities brings an invaluable skillset to the Company."

The firearms industry has seen exponential growth during the COVID-19 pandemic. According to National Shooting Sports Foundation (NSSF), from August 2020 to August 2021, close to 10 million Americans purchased a firearm for the first time, and approximately 40% of those purchases were women. With a majority of firearm related processes still paper based, ARMM feels the industry is ripe for technological disruption.

The ARMM platform, including an app is available to download for no cost from the Apple App Store and Google Play.

For more information about ARMM, please visit www.armmlife.com.

ABOUT ARMM

ARMM is a firearms lifestyle platform focused on SELF RELIANCE and is disrupting the $51 Billion consumer firearms and rugged outdoor recreational market. The platform includes an app in which users can take safety & training course via the ARMM Academy, access firearms insurance products, firearms related apparel and accessories, and engage with like minded outdoor enthusiasts while gaining exposure to your favorite brands.

 

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SOURCE ARMM

FAQ

What is ARMM's recent management change?

ARMM Inc. has appointed Jacob Herman to its Board of Directors.

What experience does Jacob Herman bring to ARMM?

Herman has extensive experience in the firearms industry, serving as the Global Sales Director for Blackwater Worldwide and founding a successful consulting firm.

How might Jacob Herman's appointment affect ARMM's business?

Herman's expertise could enhance ARMM's market strategies and partnerships, potentially leading to growth in the firearms lifestyle sector.

What is the significance of ARMM's platform in the firearms industry?

ARMM aims to disrupt the $51 billion consumer firearms market by providing technology-driven solutions during a time of significant industry growth.