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American Rebel CEO Andy Ross Appears on Miami TV WSFL – Home of the Florida Panthers and is Featured in the New York Post for his Meetings at Mar-A-Lago as the Brand Continues to Expand its Footprint in Florida 

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American Rebel Holdings (NASDAQ: AREB) announced its CEO Andy Ross's recent media appearances and business development initiatives in Florida. Ross appeared on Miami's WSFL TV station and was featured in the New York Post following meetings with potential investors at Mar-a-Lago.

The company, known for producing American Rebel Beer and manufacturing branded safes, personal security products, and apparel, is targeting Florida as a key state for expansion. The CEO expressed confidence in the potential market reception for their patriotic-themed beer brand in Florida.

American Rebel Holdings (NASDAQ: AREB) ha annunciato le recenti apparizioni mediatiche e le iniziative di sviluppo commerciale del suo CEO Andy Ross in Florida. Ross è apparso sulla stazione televisiva WSFL di Miami ed è stato presentato nel New York Post dopo incontri con potenziali investitori a Mar-a-Lago.

L'azienda, nota per la produzione della birra American Rebel e per la fabbricazione di casseforti brandizzate, prodotti per la sicurezza personale e abbigliamento, sta puntando sulla Florida come stato chiave per l'espansione. Il CEO ha espresso fiducia nella potenziale ricezione del mercato per il loro marchio di birra a tema patriottico in Florida.

American Rebel Holdings (NASDAQ: AREB) anunció las recientes apariciones en los medios y las iniciativas de desarrollo empresarial de su CEO Andy Ross en Florida. Ross apareció en la estación de televisión WSFL de Miami y fue destacado en el New York Post tras reuniones con posibles inversores en Mar-a-Lago.

La empresa, conocida por producir la cerveza American Rebel y fabricar cajas fuertes de marca, productos de seguridad personal y ropa, está enfocándose en Florida como un estado clave para la expansión. El CEO expresó confianza en la recepción potencial del mercado para su marca de cerveza con temática patriótica en Florida.

American Rebel Holdings (NASDAQ: AREB)는 최근 CEO Andy Ross의 미디어 출연 및 플로리다에서의 사업 개발 이니셔티브를 발표했습니다. Ross는 마이애미의 WSFL TV 방송에 출연했으며, Mar-a-Lago에서 잠재 투자자들과의 회의 후 뉴욕 포스트에 소개되었습니다.

미국 리벨 맥주를 생산하고 브랜드 금고, 개인 보안 제품 및 의류를 제조하는 것으로 알려진 이 회사는 플로리다를 주요 확장 주로 목표로 하고 있습니다. CEO는 플로리다에서 그들의 애국적인 테마의 맥주 브랜드에 대한 시장의 잠재적 반응에 대한 자신감을 표현했습니다.

American Rebel Holdings (NASDAQ: AREB) a annoncé les récentes apparitions médiatiques et les initiatives de développement commercial de son PDG Andy Ross en Floride. Ross est apparu sur la chaîne de télévision WSFL à Miami et a été présenté dans le New York Post après des réunions avec des investisseurs potentiels à Mar-a-Lago.

L'entreprise, connue pour produire la bière American Rebel et fabriquer des coffres-forts de marque, des produits de sécurité personnelle et des vêtements, cible la Floride comme un état clé pour son expansion. Le PDG a exprimé sa confiance quant à l'accueil potentiel du marché pour leur marque de bière à thème patriotique en Floride.

American Rebel Holdings (NASDAQ: AREB) hat die jüngsten Medienauftritte und Geschäftsentwicklungsinitiativen seines CEOs Andy Ross in Florida bekannt gegeben. Ross trat im WSFL TV-Sender in Miami auf und wurde im New York Post vorgestellt, nachdem er sich mit potenziellen Investoren in Mar-a-Lago getroffen hatte.

Das Unternehmen, das für die Produktion von American Rebel Bier und die Herstellung von markenrechtlich geschützten Safes, persönlichen Sicherheitsprodukten und Bekleidung bekannt ist, zielt darauf ab, Florida als wichtigen Staat für die Expansion zu erschließen. Der CEO äußerte Vertrauen in die potenzielle Marktaufnahme ihrer patriotisch gestalteten Biermarke in Florida.

Positive
  • Expanding market presence into Florida, a key target state
  • Increased media visibility through WSFL TV and New York Post coverage
  • Strategic investor meetings conducted at high-profile location
Negative
  • None.

Miami Television Appearance and Investor Meetings at Mar-a-Lago Signal Big Moves for the Nation’s Fast-Growing Beer Brand – American Rebel Light Beer

Nashville, TN, April 10, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (americanrebel.com), is excited to share its CEO Andy Ross’ TV interview on Miami’s WSFL – Home of the Florida Panthers and the New York Post’s coverage of Andy’s meetings with investors and members at Mar-a-Lago, dubbed “The Winter White House.”


“We had very productive meetings at Mar-a-Lago with like-minded patriots and potential investors,” said Andy Ross, CEO of American Rebel. “Florida is near the top of our list of states we’re planning to expand. We believe Florida will love America’s Patriotic, God Fearing, Constitution Loving, National Anthem Singing, Stand Your Ground Beer. It’s an honor and a blessing to be a guest at Mar-a-Lago and to be launching our beer at what I believe will be a historic time for our country.”

WSFL interview can be found here:
From Music to Malts: Andy Ross Brings American Rebel Beer to Florida
https://www.wsfltv.com/inside-south-florida/from-music-to-malts-andy-ross-brings-american-rebel-beer-to-florida

New York Post article can be found here:
https://pagesix.com/2025/04/08/society/celebratory-mood-at-mar-a-lago-despite-market-drop-after-trumps-liberation-day-tariffs-felt-like-a-rally/

About American Rebel Light Beer

Produced in partnership with AlcSource, American Rebel Light Beer (americanrebelbeer.com) is a premium domestic light lager celebrated for its exceptional quality and patriotic values. It stands out as America’s Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand Your Ground Beer.

American Rebel Light is a Premium Domestic Light Lager Beer – All Natural, Crisp, Clean and Bold Taste with a Lighter Feel. With approximately 100 calories, 3.2 carbohydrates, and 4.3% alcoholic content per 12 oz serving, American Rebel Light Beer delivers a lighter option for those who love great beer but prefer a more balanced lifestyle. It’s all natural with no added supplements and importantly does not use corn, rice, or other sweeteners typically found in mass produced beers.

About American Rebel Holdings, Inc.

American Rebel Holdings, Inc. (NASDAQ: AREB) has operated primarily as a designer, manufacturer and marketer of branded safes and personal security and self-defense products and has recently transitioned into the beverage industry through the introduction of American Rebel Light Beer. The Company also designs and produces branded apparel and accessories. To learn more, visit www.americanrebel.com and www.americanrebelbeer.com. For investor information, visit www.americanrebelbeer.com/investor-relations.

American Rebel Holdings, Inc.
info@americanrebel.com

American Rebel Beverages, LLC
Todd Porter, President
tporter@americanrebelbeer.com

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. American Rebel Holdings, Inc., (NASDAQ: AREB; AREBW) (the “Company,” "American Rebel,” “we,” “our” or “us”) desires to take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 and is including this cautionary statement in connection with this safe harbor legislation. The words "forecasts" "believe," "may," "estimate," "continue," "anticipate," "intend," "should," "plan," "could," "target," "potential," "is likely," "expect" and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements primarily on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include benefits of marketing outreach efforts, actual placement timing and availability of American Rebel Beer, success and availability of the promotional activities, our ability to effectively execute our business plan, and the Risk Factors contained within our filings with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2024. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future developments or otherwise, except as may be required by law.

Company Contact:
tporter@americanrebelbeer.com
ir@americanrebel.com

Media Contact:
Matt Sheldon
Matt@PrecisionPR.co

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FAQ

What expansion plans did American Rebel Holdings (AREB) announce for Florida in April 2025?

American Rebel Holdings announced plans to expand its beer brand presence in Florida, with CEO Andy Ross conducting investor meetings at Mar-a-Lago and appearing on Miami's WSFL TV station.

What products does American Rebel Holdings (AREB) currently offer in its portfolio?

American Rebel Holdings produces American Rebel Beer and manufactures branded safes, personal security and self-defense products, and apparel.

Where did American Rebel's CEO Andy Ross conduct investor meetings in Florida?

CEO Andy Ross conducted investor meetings at Mar-a-Lago, referred to as 'The Winter White House' in the announcement.

Which media outlets featured American Rebel (AREB) in April 2025?

American Rebel was featured on Miami's WSFL TV station (home of the Florida Panthers) and in the New York Post.
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