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AMERANT BANK NAMED THE OFFICIAL BANK OF FORT LAUDERDALE UNITED FC

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Amerant Bank has announced a strategic partnership as the Official Bank of Fort Lauderdale United FC (FTL UTD), the only professional women's soccer team in South Florida. This partnership, which includes the designation as a Founding Partner, aligns with Amerant Bank's commitment to empowering women and supporting local talent. The collaboration will feature digital and social media exposure, benefits for local youth soccer programs, and specialized services for players and team personnel.

This move follows Amerant's recent appointment of Averee Dovsek, a top-ranked world long drive golf professional, as their brand ambassador. Amerant Bank has been expanding its presence across South and Central Florida through various sports partnerships, including agreements with the Tampa Bay Rays, Miami Marlins, Miami Heat, Florida Panthers, and naming rights to Amerant Bank Arena.

Amerant Bank ha annunciato una partnership strategica come Banca Ufficiale del Fort Lauderdale United FC (FTL UTD), l'unica squadra professionale di calcio femminile nel sud della Florida. Questa collaborazione, che include la designazione come Partner Fondatore, è in linea con l'impegno di Amerant Bank nell'empowerment femminile e nel supporto ai talenti locali. La collaborazione prevede visibilità digitale e sui social media, benefici per i programmi giovanili di calcio locali e servizi specializzati per giocatori e personale della squadra.

Questo passo segue la recente nomina di Averee Dovsek, un professionista di golf long drive di alto livello, come ambassador del loro brand. Amerant Bank ha ampliato la sua presenza nel sud e centro della Florida attraverso varie partnership sportive, inclusi accordi con i Tampa Bay Rays, Miami Marlins, Miami Heat, Florida Panthers e i diritti di denominazione per Amerant Bank Arena.

Amerant Bank ha anunciado una asociación estratégica como el Banco Oficial de Fort Lauderdale United FC (FTL UTD), el único equipo profesional de fútbol femenino en el sur de Florida. Esta alianza, que incluye la designación como Socio Fundador, se alinea con el compromiso de Amerant Bank de empoderar a las mujeres y apoyar a los talentos locales. La colaboración contará con exposición digital y en redes sociales, beneficios para programas de fútbol juvenil locales y servicios especializados para jugadores y personal del equipo.

Este movimiento sigue al reciente nombramiento de Averee Dovsek, un profesional de golf de élite en long drive, como embajadora de su marca. Amerant Bank ha estado expandiendo su presencia en el sur y centro de Florida a través de diversas asociaciones deportivas, incluidos acuerdos con los Tampa Bay Rays, Miami Marlins, Miami Heat, Florida Panthers y derechos de denominación para Amerant Bank Arena.

아메란트 뱅크는 플로리다 남부에서 유일한 프로 여성 축구팀인 포트 로더데일 유나이티드 FC(FTL UTD)의 공식 은행으로 전략적 파트너십을 발표했습니다. 이 파트너십은 창립 파트너로서의 지정을 포함하며, 아메란트 뱅크의 여성 역량 강화와 지역 인재 지원에 대한 의지와 일치합니다. 협력에는 디지털 및 소셜 미디어 노출, 지역 유소년 축구 프로그램에 대한 혜택, 선수 및 팀 직원에 대한 전문 서비스가 포함됩니다.

이 조치는 아메란트가 최근 세계 정상급 롱 드라이브 골프 프로 아베리 도브섹을 브랜드 앰버서더로 임명한 것에 따른 것입니다. 아메란트 뱅크는 탬파 베이 레이스, 마이애미 말린스, 마이애미 히트, 플로리다 팬서스와의 계약을 포함하여 다양한 스포츠 파트너십을 통해 플로리다 남부 및 중앙 지역에서 입지를 확장하고 있습니다. 또한 아메란트 뱅크 아레나의 명칭 권한을 확보했습니다.

Amerant Bank a annoncé un partenariat stratégique en tant que Banque Officielle de Fort Lauderdale United FC (FTL UTD), la seule équipe de football féminin professionnelle du sud de la Floride. Ce partenariat, qui inclut la désignation en tant que Partenaire Fondateur, s'aligne sur l'engagement d'Amerant Bank à renforcer les femmes et à soutenir les talents locaux. La collaboration comprendra exposition numérique et sur les réseaux sociaux, des avantages pour les programmes de football jeunes locaux et des services spécialisés pour les joueurs et le personnel de l'équipe.

Cette initiative fait suite à la récente nomination de Averee Dovsek, une professionnelle de golf de haut niveau en long drive, en tant qu'ambassadrice de la marque. Amerant Bank a élargi sa présence dans le sud et le centre de la Floride grâce à divers partenariats sportifs, y compris des accords avec les Tampa Bay Rays, Miami Marlins, Miami Heat, Florida Panthers et des droits de nom pour l'Arène Amerant Bank.

Amerant Bank hat eine strategische Partnerschaft als Offizielle Bank des Fort Lauderdale United FC (FTL UTD) bekannt gegeben, dem einzigen professionellen Frauenfußballteam in Südflorida. Diese Partnerschaft, die die Bezeichnung als Gründungspartner beinhaltet, steht im Einklang mit dem Engagement von Amerant Bank, Frauen zu stärken und lokale Talente zu unterstützen. Die Zusammenarbeit umfasst digitale und soziale Medienpräsenz, Vorteile für lokale Jugendfußballprogramme und spezialisierte Dienstleistungen für Spieler und Teammitglieder.

Dieser Schritt folgt auf die kürzliche Ernennung von Averee Dovsek, einer der besten Profis im Long Drive Golf, zu ihrer Markenbotschafterin. Amerant Bank hat ihre Präsenz in Süd- und Mittel-Florida durch verschiedene Sportpartnerschaften ausgeweitet, darunter Vereinbarungen mit den Tampa Bay Rays, Miami Marlins, Miami Heat, Florida Panthers und Namensrechte für die Amerant Bank Arena.

Positive
  • Strategic partnership as Official Bank of Fort Lauderdale United FC, enhancing brand visibility
  • Expansion of sports partnerships portfolio, including major teams like Miami Heat and Florida Panthers
  • Naming rights secured for Amerant Bank Arena, potentially increasing brand recognition
  • Alignment with women's empowerment initiatives, potentially improving brand image and customer relations
Negative
  • None.

Partnership includes designation as Founding Partner of the club

FORT LAUDERDALE, FL, Aug. 15, 2024 (GLOBE NEWSWIRE) -- Amerant Bank, Florida’s bank of choice with a growing presence across South Florida, today announced a strategic partnership becoming the Official Bank of Fort Lauderdale United FC (FTL UTD) – the regions only professional women’s soccer team, that will participate in the USL Super League’s inaugural season beginning this month.


“At Amerant Bank, we believe in the power of community and the importance of supporting initiatives that drive equality and opportunity,” said Jerry Plush, Chairman and CEO of Amerant Bank. “Partnering with Fort Lauderdale United FC aligns perfectly with our commitment to empowering women and fostering local talent. We are excited to be part of the USL Super League’s inaugural season and look forward to making a lasting impact on both the sport and the South Florida community.”


This new partnership marks a significant step in Amerant Bank’s ongoing commitment to supporting women and advancing women's sports. The partnership includes the Official Bank designation, as well as robust digital and social media exposure with additional components that will benefit local youth soccer programs and specialized services for all players and team personnel.


“We’re honored to have Amerant Bank, Florida’s bank of choice and Fort Lauderdale United FC, the only women’s professional soccer team in South Florida team for this historic partnership,” said Tommy Smith, Chairman and Founder of Fort Lauderdale United FC. “As a founding partner, Amerant Bank will be pivotal in the growth of the team and players and be a key component in our advancement of women’s soccer and the championing of youth sports throughout the region.”


This announcement follows closely on the heels of Amerant unveiling its newest brand ambassador, Averee Dovsek - top-ranked world long drive golf professional, underscoring the bank's dedication to elevating female athletes.


Amerant Bank has complemented its expansion plans across South and Central Florida with an extensive program of strategic sports partnerships, which now include the Tampa Bay Rays, as well as the Miami Marlins, Miami Heat, Florida Panthers, and naming rights to Amerant Bank Arena.

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ABOUT AMERANT BANK 

Amerant Bank, N.A., is the largest community bank headquartered in Florida and the main subsidiary of Amerant Bancorp, Inc. (NYSE: AMTB), with a presence across South Florida and in Tampa, FL, and Houston, TX. The bank has been serving clients for over 40 years and comprises subsidiaries Amerant Investments, Inc. and Amerant Mortgage, LLC. Rooted in the communities it serves, Amerant Bank supports numerous non-profit and community organizations. In 2024, the company was again certified as a Most Loved Workplace® by Best Practice Institute. For news and updates, visit the Amerant Newsroom.

ABOUT FORT LAUDERDALE UNITED FC
Formed in 2023, Fort Lauderdale United FC is a division 1 professional women’s soccer team based in South Florida. Empowering talent and forging opportunities, our club stands as a beacon, committed to nurturing players and unifying the community under the banner of soccer. Through our dedication to excellence both on and off the field and an unwavering pursuit of success, we aim to redefine the path to professional soccer, ensuring that passion meets opportunity. Committed to empowering athletes and inspiring the next generation, Fort Lauderdale United FC strives to promote a culture of inclusivity, athletic prowess, and community engagement. For more information, visit Fort Lauderdale United FC.

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FAQ

What is Amerant Bank's new partnership with Fort Lauderdale United FC?

Amerant Bank has become the Official Bank of Fort Lauderdale United FC, a professional women's soccer team in South Florida. The partnership includes designation as a Founding Partner and involves digital and social media exposure, support for youth soccer programs, and specialized services for team members.

How does the Fort Lauderdale United FC partnership fit into Amerant Bank's (AMTB) strategy?

The partnership aligns with Amerant Bank's strategy to empower women, support local talent, and expand its presence in South Florida. It's part of a broader initiative that includes sports partnerships with major teams and naming rights to Amerant Bank Arena, enhancing the bank's brand visibility and community engagement.

What other sports partnerships does Amerant Bank (AMTB) have in Florida?

Amerant Bank has partnerships with several major sports teams in Florida, including the Tampa Bay Rays, Miami Marlins, Miami Heat, and Florida Panthers. They also have naming rights to Amerant Bank Arena, demonstrating a significant investment in sports-related marketing and community engagement.

Who is Amerant Bank's (AMTB) new brand ambassador announced in 2024?

Amerant Bank recently announced Averee Dovsek, a top-ranked world long drive golf professional, as their new brand ambassador. This appointment further underscores the bank's commitment to supporting and elevating female athletes.

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