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Amcor launches first recyclable shrink bag for meat, poultry, and cheese

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Amcor, a leader in global packaging, has launched Eco-Tite® R in Europe, a recyclable, PVDC-free shrink bag for meat, poultry, and cheese. This innovation aims to extend shelf-life, ensure food safety, and reduce waste. The bag can be recycled in existing polyethylene recycling streams in several European countries, including Germany, France, and Italy. This launch supports Amcor's commitment to making all its packaging recyclable or reusable by 2025. The new product is designed to provide a sustainable alternative to traditional PVDC packaging, reinforcing the industry’s shift towards eco-friendly solutions.

Positive
  • Launch of Eco-Tite® R, a recyclable shrink bag, enhances sustainability efforts.
  • Supports Amcor's pledge to ensure all packaging is recyclable or reusable by 2025.
  • Validation of recyclability by the cyclos-HTP institute boosts consumer confidence.
Negative
  • None.

ZURICH, Switzerland, Dec. 7, 2020 /PRNewswire/ -- Amcor, a global leader in packaging, has today launched Eco-Tite® R in Europe, the first designed to be recycled, PVDC-free shrink bag for fresh and processed meat, poultry and some cheeses. Amcor Eco-Tite® R is designed to maximise shelf-life, maintain food safety, reduce food waste and can be recycled in existing polyethylene (PE) plastic recycling streams.* This means that more consumers will be able to recycle their meat, poultry and cheese packaging, while enjoying the benefits of longer lasting food.

"Through our packaging expertise and commitment to sustainability, the team has overcome a challenge for the industry; developing a high performance shrink bag that's PVDC-free and recyclable, while maintaining food safety. This is a great step-forward for consumers and an example of how the removal of problematic materials from packaging – something the industry is increasingly focussed on delivering – can provide us with safe, secure and recyclable packaging," said Rosalia Rosalinova, Marketing Manager for Meat and Fresh Produce at Amcor.

Amcor Eco-Tite® R is a multi-layer, mono-PE packaging which maintains a high barrier to oxygen and water vapour even when exposed to high-moisture environments, such as cooler cases and refrigerators. This solution provides European meat and cheese producers an alternative to PVDC packaging – which is not recyclable in mechanical or chemical recycling systems.

To validate recyclability in real-world conditions, Amcor Eco-Tite® R has been certified by the cyclos-HTP institute, an independent testing lab. Consumers can today recycle the bag where suitable infrastructure is in place, including Germany, France and Italy, The Netherlands, Norway, Austria and Spain. Recyclability of the new shrink bag will grow as infrastructure develops in additional countries.

This innovation also supports Amcor's broader commitment to develop all its packaging to be recyclable or reusable by 2025, which it committed to in 2018 as part of its pledge

Learn more about Amcor Eco-Tite® R shrink bag HERE.

*European countries with suitable polyethylene (PE) recycling steams currently include Germany, France, Italy, The Netherlands, Norway, Austria and Spain. 

About Amcor

Amcor is a global leader in developing and producing responsible packaging for food, beverage, pharmaceutical, medical, home- and personal-care, and other products. Amcor works with leading companies around the world to protect their products and the people who rely on them, differentiate brands, and improve supply chains through a range of flexible and rigid packaging, specialty cartons, closures, and services. The company is focused on making packaging that is increasingly light-weighted, recyclable and reusable, and made using an increasing amount of recycled content. Around 47,000 Amcor people generate US$12.5 billion in sales from operations that span about 230 locations in 40-plus countries. NYSE: AMCR; ASX: AMC.

www.amcor.com | LinkedIn | Facebook | Twitter | YouTube

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SOURCE Amcor

FAQ

What is Amcor's Eco-Tite® R?

Eco-Tite® R is a recyclable, PVDC-free shrink bag launched by Amcor for packaging meat, poultry, and cheese in Europe.

Which countries can recycle the Eco-Tite® R packaging?

Consumers in Germany, France, Italy, The Netherlands, Norway, Austria, and Spain can recycle Eco-Tite® R where suitable infrastructure exists.

What is Amcor's sustainability commitment for 2025?

Amcor is committed to making all its packaging recyclable or reusable by the year 2025.

What are the benefits of using Eco-Tite® R packaging?

The Eco-Tite® R packaging maximizes shelf-life, ensures food safety, reduces food waste, and can be recycled.

Who validated the recyclability of Eco-Tite® R?

The recyclability of Eco-Tite® R has been certified by the independent testing lab cyclos-HTP.

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