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Alta Equipment Group Appoints Craig Brubaker as Chief Operating Officer

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Alta Equipment Group Inc. (NYSE: ALTG) appointed Craig Brubaker as Chief Operating Officer, effective immediately. Brubaker, who joined Alta in 1995 and has served as Vice President of Operations since 2006, brings over 16 years of operational experience to this new role. He will oversee day-to-day operations of the company's material handling and construction equipment segments, under the CEO Ryan Greenawalt's leadership. The company operates one of the largest integrated equipment dealership platforms in the U.S. with over 60 locations across multiple states.

Positive
  • Craig Brubaker's promotion to COO is expected to enhance operational efficiency and leadership within the company.
  • Brubaker has extensive experience at Alta, which can contribute positively to the company's future growth.
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LIVONIA, Mich.--(BUSINESS WIRE)-- On April 12, 2022, Alta Equipment Group Inc. (NYSE: ALTG) (“Alta”), a leading provider of premium material handling and construction equipment and related services, announced the appointment of Craig Brubaker as Chief Operating Officer, a new position at the company, effective immediately.

Since 2006, Mr. Brubaker has served as Vice President, Operations at Alta. Craig joined Alta in 1995 after completing his BS in Mechanical Engineering from the University of Toledo. Mr. Brubaker has held several operations positions of increased responsibilities before being promoted to VP of Operations. Previously, Craig held positions as Systems Manager, Rental Manager, General Service Manager and Regional Operations Manager.

As Chief Operating Officer Mr. Brubaker will report to Alta’s Chief Executive Officer, Ryan Greenawalt, and oversee day-to-day operations of both material handling and construction equipment segments.

“We are pleased to announce the appointment of Craig Brubaker as Chief Operating Officer. Craig brings a great track record of success and strong operational experience during his time at Alta,” said Ryan Greenawalt, Chief Executive Officer. “I look forward to the contributions he will continue to make as part of the Alta family.”

“I am excited to step into my new role as COO and look forward to using my experience in leading Alta’s operations over the past 16 years to help build on the company’s future success and continue to drive operational improvements across the organization,” said Mr. Brubaker.

About Alta Equipment Group Inc.

Alta owns and operates one of the largest integrated equipment dealership platforms in the U.S. Through its branch network, the Company sells, rents, and provides parts and service support for several categories of specialized equipment, including lift trucks and aerial work platforms, cranes, earthmoving equipment and other material handling and construction equipment. Alta has operated as an equipment dealership for 37 years and has developed a branch network that includes over 60 total locations across Michigan, Illinois, Indiana, Ohio, Massachusetts, Maine, Connecticut, New Hampshire, Vermont, New York, Virginia and Florida. Alta offers its customers a one-stop-shop for their equipment needs through its broad, industry-leading product portfolio. More information can be found at www.altaequipment.com.

Investors:

Bob Jones / Taylor Krafchik

Ellipsis

IR@altg.com

(646) 776-0886

Media:

Glenn Moore

Alta Equipment

glenn.moore@altg.com

(248) 305-2134

Source: Alta Equipment Group Inc.

FAQ

Who is the new Chief Operating Officer of Alta Equipment Group?

Craig Brubaker has been appointed as the new Chief Operating Officer of Alta Equipment Group.

What experience does Craig Brubaker have at Alta Equipment Group?

Craig Brubaker has over 16 years of operational experience at Alta, previously serving as Vice President of Operations.

When was Craig Brubaker appointed as COO of Alta Equipment Group?

Craig Brubaker was appointed as COO effective April 12, 2022.

What will Craig Brubaker oversee in his new role as COO?

As COO, Craig Brubaker will oversee the day-to-day operations of both material handling and construction equipment segments.

What has been Ryan Greenawalt's comment regarding Craig Brubaker's appointment?

Ryan Greenawalt, CEO, expressed confidence in Brubaker's track record of success and operational experience.

Alta Equipment Group Inc.

NYSE:ALTG

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