Ally Bank's Customer Care Specialists are Allies for Customers on Banksgiving and Every Day
Ally Bank (NYSE: ALLY) has revived its Banksgiving initiative, transforming routine end-of-call surveys into opportunities to help customers overcome financial challenges. During a day in early November, customer care specialists identified and addressed various customer needs, including assistance with family vacations, swim lessons, rent payments, and Thanksgiving dinner expenses. The program, now in its sixth year, demonstrates Ally's commitment to customer service excellence. The bank will showcase these interactions through videos on TikTok, Instagram, and TV platforms throughout the holiday season. Ally Financial, serving approximately 11 million customers, operates the nation's largest all-digital bank and provides comprehensive financial services including auto financing, banking, securities brokerage, and investment advisory services.
Ally Bank (NYSE: ALLY) ha rilanciato la sua iniziativa Banksgiving, trasformando i consueti sondaggi di fine chiamata in opportunità per aiutare i clienti a superare le difficoltà finanziarie. Durante una giornata all'inizio di novembre, gli specialisti del servizio clienti hanno identificato e affrontato diverse esigenze dei clienti, inclusi aiuti per vacanze in famiglia, lezioni di nuoto, pagamenti dell'affitto e spese per la cena del Ringraziamento. Il programma, ora al suo sesto anno, dimostra l'impegno di Ally per l'eccellenza nel servizio clienti. La banca presenterà queste interazioni attraverso video su TikTok, Instagram e piattaforme televisive durante la stagione delle festività. Ally Financial, che serve circa 11 milioni di clienti, gestisce la banca completamente digitale più grande della nazione e fornisce servizi finanziari completi, inclusi finanziamenti auto, servizi bancari, intermediazione di titoli e consulenze sugli investimenti.
Ally Bank (NYSE: ALLY) ha revivido su iniciativa Banksgiving, transformando las encuestas de fin de llamada en oportunidades para ayudar a los clientes a superar desafíos financieros. Durante un día a principios de noviembre, los especialistas en atención al cliente identificaron y abordaron varias necesidades de los clientes, incluyendo asistencia para vacaciones familiares, clases de natación, pagos de alquiler y gastos para la cena de Acción de Gracias. El programa, que ahora se encuentra en su sexto año, demuestra el compromiso de Ally con la excelencia en el servicio al cliente. El banco mostrará estas interacciones a través de videos en TikTok, Instagram y plataformas de televisión durante la temporada navideña. Ally Financial, que atiende a aproximadamente 11 millones de clientes, opera el banco digital más grande del país y ofrece servicios financieros integrales que incluyen financiamiento automotriz, banca, corretaje de valores y asesoría de inversiones.
알리 은행 (NYSE: ALLY)이 Banksgiving 이니셔티브를 되살리며, 전화 후 설문조사를 고객들이 재정적 어려움을 극복할 수 있도록 돕는 기회로 변모시켰습니다. 11월 초 하루 동안 고객 서비스 전문가들은 가족 휴가, 수영 강습, 임대료 지급 및 추수감사절 저녁 비용 등 다양한 고객 요구를 파악하고 해결했습니다. 현재 여섯 번째 해를 맞이한 이 프로그램은 고객 서비스 우수성에 대한 Ally의 헌신을 보여줍니다. 이 은행은 휴가철 동안 TikTok, Instagram 및 TV 플랫폼을 통해 이러한 상호작용을 영상으로 선보일 예정입니다. Ally Financial은 약 1,100만 명의 고객에게 서비스를 제공하며, 국가에서 가장 큰 전자 은행을 운영하고 있으며 자동차 금융, 은행업무, 증권 중개 및 투자 자문 서비스를 포함한 종합 금융 서비스를 제공합니다.
Ally Bank (NYSE: ALLY) a relancé son initiative Banksgiving, transformant les enquêtes de fin d'appel en opportunités d'aider les clients à surmonter des défis financiers. Lors d'une journée au début de novembre, les spécialistes du service client ont identifié et répondu à divers besoins des clients, y compris l'aide pour les vacances en famille, les cours de natation, les paiements de loyer et les frais du dîner de Thanksgiving. Le programme, maintenant dans sa sixième année, démontre l'engagement d'Ally envers l'excellence du service client. La banque mettra en avant ces interactions à travers des vidéos sur TikTok, Instagram et les plateformes télévisées pendant la saison des fêtes. Ally Financial, qui sert environ 11 millions de clients, exploite la plus grande banque entièrement numérique du pays et propose des services financiers complets, y compris le financement automobile, la banque, l'intermédiation en valeurs mobilières et des services de conseil en investissement.
Die Ally Bank (NYSE: ALLY) hat ihre Initiative Banksgiving wiederbelebt und verwandelt Routineumfragen nach dem Anruf in Gelegenheiten, um Kunden bei finanziellen Herausforderungen zu helfen. An einem Tag Anfang November identifizierten und adressierten Kundenbetreuer verschiedene Bedürfnisse der Kunden, einschließlich Unterstützung bei Familienurlauben, Schwimmunterricht, Mietzahlungen und Ausgaben für das Thanksgiving-Dinner. Das Programm, das nun im sechsten Jahr läuft, zeigt Allies Engagement für exzellenten Kundenservice. Die Bank wird diese Interaktionen über Videos auf TikTok, Instagram und im Fernsehen während der Feiertagssaison präsentieren. Ally Financial, die etwa 11 Millionen Kunden bedient, betreibt die größte rein digitale Bank des Landes und bietet umfassende Finanzdienstleistungen, einschließlich Autofinanzierung, Banking, Wertpapierhandel und Investmentberatung an.
- Large customer base of approximately 11 million customers
- Position as nation's largest all-digital bank
- Diverse revenue streams across banking, auto financing, securities brokerage, and investment services
- None.
Bank surprises unsuspecting customers by asking about their financial challenges and then offering help to overcome them
During a single day in early November, Ally customer care specialists turned the typical end-of-call survey into what might be the best call these customers have had by asking them about their financial challenges and then offering help to overcome them this holiday season.
There were various requests, like help with paying for a family vacation, a son's swim lessons, first and last month's rent for a new apartment and Thanksgiving dinner.
"Doing right by our customers is in our DNA, and our customer care specialists are the center of that focus," said Michael Rhodes, chief executive officer at Ally. "They're fiercely passionate about connecting with every customer on a personal level, and Banksgiving serves as an extension of the utmost appreciation, empathy and care that our associates live out every day."
Banksgiving, launched by Ally six years ago, originated with an organic, heartfelt exchange when an Ally customer care specialist asked a customer the question that ends each call: 'Is there anything else I can do for you?"
"We had such a great response to our previous Banksgiving celebrations that we brought it back this holiday season with a fresh take on customer service surveys," said Andrea Brimmer, chief Marketing and Public Relations officer at Ally. "Banksgiving truly highlights the genuine care and dedication we have for everyone we serve, emphasizing the strong sense of allyship between our reps and customers."
Videos commemorating the heartfelt conversations will appear on Ally's TikTok, Instagram and linear and connected TV throughout the holiday season to further highlight how associates helped customers far beyond their banking needs.
To learn more about how Ally celebrated its customers this holiday season, watch the latest Banksgiving video.
About Ally Financial
Ally Financial Inc. (NYSE: ALLY) is a financial services company with the nation's largest all-digital bank and an industry-leading auto financing business, driven by a mission to "Do It Right" and be a relentless ally for customers and communities. The company serves approximately 11 million customers through a full range of online banking services (including deposits, mortgage, and credit card products) and securities brokerage and investment advisory services. The company also includes a robust corporate finance business that offers capital for equity sponsors and middle-market companies, as well as auto financing and insurance offerings. For more information, please visit www.ally.com.
For more information and disclosures about Ally, visit https://www.ally.com/#disclosures.
Contact:
Cristi Vazquez
Ally Public Relations
cristianna.vazquez@ally.com
313-656-3817
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SOURCE Ally Financial
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