STOCK TITAN

Allegiant Enhancing Onboard Experience with Rebranded Inflight Magazine and New Fall Menu Selections

Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Very Positive)
Tags
Rhea-AI Summary

Allegiant Airlines has rebranded its inflight magazine from Sunseeker to nonstoplife, enhancing the travel experience for its customers. The magazine, available in all seatback pockets, offers travel advice and local recommendations tailored to passenger desires for meaningful experiences. As part of the update, Allegiant introduced a refreshed fall menu featuring exclusive snacks and beverages, with proceeds from certain items supporting Make-A-Wish. This initiative aligns with Allegiant's commitment to affordable travel and enhancing passenger satisfaction.

Positive
  • Rebranding to nonstoplife addresses customer desire for meaningful travel experiences.
  • New inflight menu features exclusive snacks and beverages, enhancing customer experience.
  • Partnership with Make-A-Wish allows for charitable support through additional menu items.
Negative
  • None.

Allegiant nonstoplife takes flight with rebranding of Sunseeker magazine

LAS VEGAS, Sept. 21, 2022 /PRNewswire/ -- Allegiant (NASDAQ: ALGT) today announced a rebrand of its signature inflight magazine – an expert guide to the best places to eat, drink and have fun throughout its all-nonstop network –  as part of the airline's ongoing commitment to enhancing the inflight experience and delivering meaningful, fulfilling travel experiences to its customers.

Allegiant nonstoplife, formerly known as Sunseeker magazine, is now available in the seatback pockets aboard every aircraft.

"We're beyond excited to see Allegiant nonstoplife take flight, as people continue taking to the skies like never before," said Scott DeAngelo, Allegiant's executive vice president and chief marketing officer. "With ultra-low fares and all-nonstop routes, Allegiant makes travel affordable and convenient, enabling our customers to get to their destinations faster, spend less on airfare and more on the things that matter most to them and, ultimately, live their lives to the fullest. That's the Allegiant nonstop life."

In recent customer feedback surveys, passengers overwhelmingly indicated their desire to have more meaningful experiences, travel more and visit dream destinations. Allegiant nonstoplife is reimagined with these needs in mind. Situated in the nexus of travel and lifestyle, the refined inflight magazine guides visitors to live the nonstop life with expert travel advice and local recommendations, helping them experience each destination to the fullest and get the most from their travel experiences.

The fall issue, published in September, also features a special section with new inflight dining options.

The Las Vegas-based airline continues to enhance its inflight experience with a refreshed fall menu. Select brands, such as Finnish Long Drink, are exclusive to Allegiant passengers. New snacks, spirits, cocktails and beverages are available for purchase on Allegiant flights including several unique offerings such as:

  • Premium cocktail mixers by Stirrings
  • Filthy Margarita Mix, Filthy Bloody Mary Mix, and Buffalo Trace Cream brands
  • Campari and DAOU Wine

In addition, passengers will notice vegan and vegetarian labels on the menu for drink and snack offerings.

The airline is proud to continue its partnership with Make-A-Wish® by offering additional menu items that help fund charitable programs. Part of the proceeds from every Deluxe Wingz Snack Pack purchase will benefit Make-A-Wish®.

Allegiant – Together We Fly

Las Vegas-based Allegiant (NASDAQ: ALGT) is an integrated travel company with an airline at its heart, focused on connecting customers with the people, places and experiences that matter most. Since 1999, Allegiant Air has linked travelers in small-to-medium cities to world-class vacation destinations with all-nonstop flights and industry-low average fares. Today, Allegiant's fleet serves communities across the nation, with base airfares less than half the cost of the average domestic roundtrip ticket. For more information, visit us at Allegiant.com. Media information, including photos, is available at http://gofly.us/iiFa303wrtF

Media Contact
Phone: 702-800-2020
Email: mediarelations@allegiantair.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/allegiant-enhancing-onboard-experience-with-rebranded-inflight-magazine-and-new-fall-menu-selections-301630145.html

SOURCE Allegiant Travel Company

FAQ

What is the new name of Allegiant's inflight magazine?

Allegiant's inflight magazine is now called nonstoplife, previously known as Sunseeker.

What new offerings are included in Allegiant's fall menu?

The fall menu includes premium cocktail mixers, new snacks, and exclusive drink options such as Finnish Long Drink.

How does Allegiant support Make-A-Wish through its inflight menu?

Part of the proceeds from each Deluxe Wingz Snack Pack purchase benefits Make-A-Wish.

When was the rebranding of Allegiant's inflight magazine announced?

The rebranding was announced on September 21, 2022.

What are the benefits of the rebranding for Allegiant customers?

The rebranding aims to enhance the inflight experience by providing expert travel advice and local recommendations.

Allegiant Travel Company

NASDAQ:ALGT

ALGT Rankings

ALGT Latest News

ALGT Stock Data

1.39B
15.31M
16.42%
89.8%
8.35%
Airlines
Air Transportation, Scheduled
Link
United States of America
LAS VEGAS