Alcon Debuts Groundbreaking PRECISION7, a One-Week Replacement Contact Lens to Start and End Every Week Fresh
Alcon (ALC) has launched PRECISION7, a revolutionary one-week replacement contact lens in the U.S. The lens features the world's first ACTIV-FLO System, providing 16 hours of comfort and precise vision through day 7. This innovation addresses affordability concerns, as over half of new patients opt for reusable lenses despite ECPs preferring daily disposables. PRECISION7 will be available through select ECPs immediately, with broader U.S. commercial availability in January 2025. The product launches with both sphere and toric lenses simultaneously, featuring a unique moisturizing system that combines water-loving agents and proprietary replenishing technology.
Alcon (ALC) ha lanciato PRECISION7, una rivoluzionaria lente a contatto sostituibile settimanalmente negli Stati Uniti. La lente presenta il primo sistema ACTIV-FLO al mondo, offrendo 16 ore di comfort e visione precisa fino al settimo giorno. Questa innovazione risponde alle preoccupazioni relative all'accessibilità economica, poiché oltre la metà dei nuovi pazienti sceglie lenti riutilizzabili nonostante le preferenze dei professionisti della salute degli occhi per le lenti giornaliere usa e getta. PRECISION7 sarà disponibile immediatamente presso selezionati professionisti della salute degli occhi, con una disponibilità commerciale più ampia negli Stati Uniti a gennaio 2025. Il prodotto verrà lanciato con lenti sferiche e toriche simultaneamente, dotate di un unico sistema di idratazione che combina agenti affini all'acqua e tecnologia proprietaria di reintegro.
Alcon (ALC) ha lanzado PRECISION7, una revolucionaria lente de contacto de reemplazo semanal en EE. UU. La lente cuenta con el primer sistema ACTIV-FLO del mundo, que proporciona 16 horas de comodidad y visión precisa hasta el séptimo día. Esta innovación aborda las preocupaciones sobre la asequibilidad, ya que más de la mitad de los nuevos pacientes optan por lentes reutilizables a pesar de que los ECPs prefieren los desechables diarios. PRECISION7 estará disponible a través de ECPs seleccionados de inmediato, con una disponibilidad comercial más amplia en EE. UU. en enero de 2025. El producto se lanzará simultáneamente con lentes esféricas y tóricas, con un sistema de hidratación único que combina agentes que atraen el agua y tecnología de recarga propietaria.
Alcon (ALC)는 미국에서 일주일 교체용 혁신적인 콘택트 렌즈 PRECISION7을 출시했습니다. 이 렌즈는 세계 최초의 ACTIV-FLO 시스템을 특징으로 하여 7일 동안 16시간의 편안함과 정확한 시력을 제공합니다. 이 혁신은 합리적인 가격에 대한 우려를 해결하며, 새로운 환자의 절반 이상이 재사용 가능한 렌즈를 선택하는 반면, ECP는 일회용 렌즈를 선호합니다. PRECISION7은 즉시 일부 ECP를 통해 제공되며, 2025년 1월에는 미국에서 더 넓은 상업적 가용성을 갖게 됩니다. 이 제품은 구면 렌즈와 난시 렌즈와 함께 동시 출시되며, 물을 끌어당기는 성분과 독점적인 재충전 기술을 결합한 독특한 보습 시스템을 갖추고 있습니다.
Alcon (ALC) a lancé PRECISION7, une lentille de contact révolutionnaire à remplacement hebdomadaire aux États-Unis. La lentille est dotée du premier système ACTIV-FLO au monde, offrant 16 heures de confort et une vision précise jusqu'au septième jour. Cette innovation répond aux préoccupations d'accessibilité financière, car plus de la moitié des nouveaux patients optent pour des lentilles réutilisables même si les ECP préfèrent les lentilles jetables journalières. PRECISION7 sera disponible immédiatement chez certains ECP, avec une disponibilité commerciale plus large aux États-Unis en janvier 2025. Le produit sera lancé simultanément avec des lentilles sphériques et toriques, offrant un système d'hydratation unique qui combine des agents hydrophiles et une technologie de recharge exclusive.
Alcon (ALC) hat PRECISION7 eingeführt, eine revolutionäre Kontaktlinse mit wöchentlichem Austausch in den USA. Die Linse verfügt über das weltweit erste ACTIV-FLO-System, das 16 Stunden Komfort und präzises Sehen bis zum siebten Tag bietet. Diese Innovation spricht Bedenken hinsichtlich der Erschwinglichkeit an, da mehr als die Hälfte der neuen Patienten sich für wiederverwendbare Linsen entscheidet, obwohl ECPs Einmal-Linsen bevorzugen. PRECISION7 wird sofort über ausgewählte ECPs erhältlich sein, mit einer breiteren kommerziellen Verfügbarkeit in den USA ab Januar 2025. Das Produkt wird sowohl mit sphärischen als auch mit torischen Linsen gleichzeitig eingeführt und bietet ein einzigartiges Befeuchtungssystem, das wasserliebende Wirkstoffe und proprietäre Nachfülltechnologie kombiniert.
- Introduction of innovative product addressing market gap between daily and bi-weekly lenses
- Simultaneous launch of both sphere and toric lenses, expanding market reach
- Strategic pricing positioning to capture cost-conscious market segment
- Expansion of WaterInnovations portfolio strengthening market presence
- Broad commercial availability delayed until January 2025
- initial distribution through select ECPs only
Insights
The launch of PRECISION7 represents a strategic move into an underserved market segment between daily disposables and bi-weekly/monthly lenses. The product addresses a critical price-sensitivity barrier, as more than 50% of new patients opt for reusable lenses due to cost concerns. The simultaneous launch of both spherical and toric versions maximizes the addressable market from day one.
The proprietary ACTIV-FLO System technology creates a competitive advantage in the weekly replacement category, which has been relatively stagnant in innovation. The January 2025 broad commercial launch timeline allows for controlled initial distribution while scaling up manufacturing capacity. This product fills a strategic gap in Alcon's WaterInnovations portfolio and could capture market share from both premium and economy segments.
Market dynamics strongly favor this product launch. Research shows 75% of contact lens wearers want to hear about new technologies from their eye care providers, indicating strong potential demand. The weekly replacement schedule aligns with natural consumer behavior patterns and could drive better compliance compared to bi-weekly options.
The pricing strategy positions PRECISION7 as an attractive middle-ground solution, potentially expanding Alcon's total addressable market. This launch strengthens Alcon's competitive position against rivals like Johnson & Johnson Vision and Bausch & Lomb in the reusable lens segment, while protecting their premium daily disposable business.
- PRECISION7, a new one-week replacement lens, provides 16 hours of outstanding comfort and precise vision, even on day 71
- Features world’s first ACTIV-FLO System specially designed for one-week optimal performance2
- PRECISION7 broadens existing WaterInnovations portfolio, addressing the need for comfort and affordability when a daily disposable lens is not an option1,3*
While nearly nine out of ten Eye Care Professionals (ECPs) believe daily disposable lenses are better overall for their patients, more than half of new patients are still being fit in reusable lenses due to cost considerations.3* Most optometrists agree that a one-week contact lens replacement schedule would be more intuitive for patients, as compared to a two-week replacement schedule.4 PRECISION7 offers a breakthrough in comfort performance and an easy to remember replacement schedule when daily disposables are not an option.1,3-4*
“We are making history with the bold innovation of PRECISION7,” said Max Wolf, General Manager, Head of Vision Care and Contact Lenses at Alcon. “Now, patients can start and end every week fresh with a first-of-its-kind contact lens featuring ACTIV-FLO technology.1-2 This is also the first time we are introducing both sphere and toric lenses to the U.S. market simultaneously, allowing ECPs to address the needs of the majority of patients right away.”
The groundbreaking innovation of the ACTIV-FLO System in PRECISION7 is a unique combination of a water-loving moisturizing agent embedded in the lens matrix and a proprietary replenishing agent that is continually released to moisturize the surface for 7 days.2,5
“Data show that three out of every four contact lens wearers want their ECPs to talk to them about new contact lens technology,” said Jason Compton, OD, FAAO.6** “When daily disposable lenses aren’t an option, PRECISION7 provides 16 hours of outstanding comfort and precise vision, even on day 7, at a price our patients can afford.1,3 It has an easy and intuitive replacement schedule4 that allows my patients to pick their preferred day of the week to replace their contact lenses.”
The launch of PRECISION7 marks the newest addition to the Alcon WaterInnovations™ portfolio of contact lenses. Patients can experience PRECISION7 sphere and toric lenses through select ECPs effective immediately in the
About Alcon
Alcon helps people see brilliantly. As the global leader in eye care with a heritage spanning over 75 years, we offer the broadest portfolio of products to enhance sight and improve people’s lives. Our Surgical and Vision Care products touch the lives of people in over 140 countries each year living with conditions like cataracts, glaucoma, retinal diseases and refractive errors. Our more than 25,000 associates are enhancing the quality of life through innovative products, partnerships with Eye Care Professionals and programs that advance access to quality eye care. Learn more at www.alcon.com.
About WaterInnovations Contact Lenses
The Alcon WaterInnovations portfolio of contact lenses harnesses the power of water to deliver comfort for how we use our eyes today1,7-9, helping to outsmart Digital Device Dryness and many other challenges today’s patients face. PRECISION7 is the latest contact lens in Alcon’s WaterInnovations contact lens portfolio, joining additional proprietary lenses DAILIES TOTAL1®, PRECISION1®, and TOTAL30®.
References
- In a 2-week prospective clinical study in the US; n=181; CLEAR CARE Cleaning & Disinfecting Solution used for cleaning and disinfection; Alcon data on file, 2023.
- Zheng Y, Dou J, Wang Y, et al. Sustained release of a polymeric wetting agent from a silicone-hydrogel contact lens material. ACS Omega. 2022;7(33):29223-29230. doi: 10.1021/acsomega.2c03310.
- Alcon data on file, 2022.
- Based on a survey of 500 US optometrists who fit contact lenses; Alcon data on file, 2023.
- Phan CM, Chan VWY, Drolle E, et al. Evaluating the in vitro wettability and coefficient of friction of a novel and contemporary reusable silicone hydrogel contact lens materials using an in vitro blink model. Cont Lens Anterior Eye. 2024.
- Based on a survey of 500 US bi-weekly contact lens wearers; Alcon data on file, 2023.
- Fogt J, Patton K. Long day wear experience with water surface daily disposable contact lenses. ClinOptom. 2022(14):93-99.
- Perez-Gomez I, Giles T. European survey of contact lens wearers and eye care professionals on satisfaction with a new water gradient daily disposable contact lens. ClinOptom. 2014;6:17-23.
- In a clinical study wherein patients (n=66) used AOSEPT solution for nightly cleaning, disinfecting, and storing; Alcon data on file, 2021.
*Based on agreement with the statement "I believe daily disposable lenses are better for my patients overall.”
**Based on survey of 500 US bi-weekly contact lens wearers.
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