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AGCO Announces Retirement of Senior Vice President Bob Crain

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AGCO announced the retirement of Bob Crain, Senior Vice President and General Manager, Grain & Protein, effective end of December 2024. Crain's nearly 19-year tenure at AGCO included significant contributions such as leading profit and loss management across the Americas, launching the global Customer Experience business area, introducing Net Promoter Score, and implementing the FarmerCore distribution strategy.

Most recently, Crain oversaw a strategic review of the Grain & Protein business, leading to its divestiture to American Industrial Partners in November. His industry leadership includes serving on the Board of the Association of Equipment Manufacturers (AEM) and previously as AEM Board Chair.

AGCO ha annunciato il ritiro di Bob Crain, Senior Vice President e General Manager di Grain & Protein, a partire dalla fine di dicembre 2024. Crain ha trascorso quasi 19 anni in AGCO, durante i quali ha apportato contributi significativi, come la gestione dei profitti e delle perdite nelle Americhe, il lancio dell'area business globale Customer Experience, l'introduzione del Net Promoter Score e l'implementazione della strategia di distribuzione FarmerCore.

Recentemente, Crain ha supervisionato una revisione strategica del business Grain & Protein, che ha portato alla sua cessione a American Industrial Partners nel mese di novembre. La sua leadership nel settore include la partecipazione al Consiglio dell'Associazione dei Fabbricanti di Attrezzature (AEM) e in precedenza come Presidente del Consiglio dell'AEM.

AGCO anunció la jubilación de Bob Crain, Vicepresidente Senior y Gerente General de Grain & Protein, a partir de finales de diciembre de 2024. La carrera de Crain en AGCO abarcó casi 19 años y incluyó contribuciones significativas, como dirigir la gestión de ganancias y pérdidas en las Américas, lanzar el área de negocio global de Experiencia del Cliente, introducir el Net Promoter Score y implementar la estrategia de distribución FarmerCore.

Recientemente, Crain supervisó una revisión estratégica del negocio Grain & Protein, lo que llevó a su venta a American Industrial Partners en noviembre. Su liderazgo en la industria incluye servir en la Junta de la Asociación de Fabricantes de Equipos (AEM) y anteriormente como Presidente de la Junta de AEM.

AGCOBob Crain의 은퇴를 발표했습니다. 그는 Grain & Protein의 수석 부사장 겸 총괄 관리자이며, 2024년 12월 말부터 효력이 발생합니다. Crain은 AGCO에서 거의 19년 동안 재직하며, 북미 전역에서의 손익 관리, 글로벌 고객 경험 분야의 출범, 넷 프로모터 점수(Net Promoter Score)의 도입, FarmerCore 배급 전략의 실행 등 중요한 기여를 했습니다.

최근 Crain은 Grain & Protein 사업의 전략적 검토를 감독하였고, 그 결과 이 사업은 11월에 American Industrial Partners에 매각되었습니다. 그는 장비 제조업체 협회(AEM)의 이사회에 재직했으며, 이전에는 AEM 이사회 의장을 맡았습니다.

AGCO a annoncé le départ à la retraite de Bob Crain, Vice-Président Senior et Directeur Général de Grain & Protein, à compter de la fin décembre 2024. Crain a passé près de 19 ans chez AGCO, période durant laquelle il a contribué de manière significative à la gestion des profits et pertes en Amérique, au lancement du domaine commercial mondial de l'expérience client, à l'introduction du Net Promoter Score, et à la mise en œuvre de la stratégie de distribution FarmerCore.

Plus récemment, Crain a supervisé un examen stratégique de l'activité Grain & Protein, ce qui a conduit à sa cession à American Industrial Partners en novembre. Son leadership dans l'industrie inclut son rôle au sein du conseil d'administration de l'Association des fabricants d'équipements (AEM) et précédemment en tant que président du conseil d'administration de l'AEM.

AGCO hat den Rücktritt von Bob Crain, Senior Vice President und General Manager von Grain & Protein, zum Ende Dezember 2024 angekündigt. Crains fast 19-jährige Laufbahn bei AGCO umfasste bedeutende Beiträge, wie die Leitung des Profit- und Verlustmanagements in den Amerikas, die Einführung des globalen Geschäftsbereichs Customer Experience, die Einführung des Net Promoter Score und die Implementierung der FarmerCore-Vertriebsstrategie.

Zuletzt überwachte Crain eine strategische Überprüfung des Geschäftsbereichs Grain & Protein, was zur Abspaltung an American Industrial Partners im November führte. Seine Branchenführung umfasst die Mitgliedschaft im Vorstand der Association of Equipment Manufacturers (AEM) und zuvor die Rolle des AEM-Vorstandsvorsitzenden.

Positive
  • Successfully led strategic review resulting in divestiture of Grain & Protein business
  • Implemented transformative FarmerCore distribution strategy
  • Established Net Promoter Score system for customer feedback
Negative
  • None.

DULUTH, Ga., Dec. 10, 2024 /PRNewswire/ -- AGCO Corporation (NYSE: AGCO), a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology, today announced Bob Crain, Senior Vice President (SVP) and General Manager, Grain & Protein, will retire at the end of December 2024 after nearly 19 years of dedicated service to AGCO and more than 30 years' experience in the agricultural equipment business.

"Bob has been an invaluable asset not only to AGCO and our legacy but also to the broader agriculture industry," said Eric Hansotia, AGCO's Chairman, President and Chief Executive Officer. "His exceptional ability to revitalize businesses, develop teams and advocate for our dealers and farmers around the world is highly appreciated. We wish him all the best in his retirement."

Crain joined AGCO in 2006 as SVP and General Manager, Americas, where he led profit and loss management and the development of business strategies across North and South America. After 15 years in this role, Bob transitioned to oversee the launch of AGCO's global Customer Experience business area. His efforts in this role included the introduction of AGCO's Net Promoter Score and the FarmerCore distribution strategy, a transformative initiative integrating digital and physical elements across the purchasing journey and ownership lifecycle.

Most recently, Crain served as SVP and General Manager, Grain & Protein, where he oversaw a strategic review of the business. This review culminated in the divestiture of a majority of the Grain & Protein business to American Industrial Partners (AIP) in November.

His leadership extends beyond AGCO as he currently serves on the Board of the Association of Equipment Manufacturers (AEM) and previously served as AEM Board Chair. 

About AGCO 
AGCO (NYSE: AGCO) is a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology. AGCO delivers value to farmers and OEM customers through its differentiated brand portfolio, including leading brands Fendt®, Massey Ferguson®, PTx and Valtra®. AGCO's full line of equipment, smart farming solutions and services helps farmers sustainably feed our world. Founded in 1990 and headquartered in Duluth, Georgia, USA, AGCO had net sales of approximately $14.4 billion in 2023. For more information, visit www.agcocorp.com.

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SOURCE AGCO Corporation

FAQ

When is Bob Crain retiring from AGCO ?

Bob Crain is retiring from AGCO at the end of December 2024.

How long did Bob Crain work at AGCO (NYSE: AGCO)?

Bob Crain worked at AGCO for nearly 19 years, joining the company in 2006.

What was Bob Crain's most recent position at AGCO?

Bob Crain's most recent position was Senior Vice President and General Manager, Grain & Protein at AGCO.

What major business transaction did Bob Crain oversee at AGCO in 2024?

Bob Crain oversaw the strategic review and divestiture of the majority of AGCO's Grain & Protein business to American Industrial Partners in November.

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