Aurora Cannabis Announces Collaboration on Genome BC-Funded Project Addressing Distinct Cannabis Aromas
Rhea-AI Summary
Aurora Cannabis Inc. (NASDAQ: ACB) (TSX: ACB) has announced a research collaboration with the University of British Columbia (UBC), funded by Genome British Columbia. The project, titled 'Genomics-enabled Aroma Breeding in Cannabis,' aims to validate genetic and chemical markers for fruity aroma in cannabis, a key consumer preference trait.
Led by Dr. Jose Celedon from Aurora and Professor Joerg Bohlmann from UBC, this research aligns with Aurora's breeding goals and will enhance its breeding program's accuracy and efficiency. The project will utilize Aurora's advanced cannabis genetic library and recent patents on fruity aroma markers. Aurora will contribute through sensory analysis and bioinformatic analyses, while UBC will focus on sequencing transcriptomes, analyzing volatile chemistry, and characterizing genes responsible for fruity aromas.
This collaboration demonstrates Aurora's commitment to innovation and scientific advancement in the cannabis sector, potentially impacting future product development and consumer satisfaction.
Positive
- Collaboration with UBC on genome research, funded by Genome BC, reducing financial constraints for Aurora
- Potential to enhance breeding program accuracy and efficiency for consumer-focused traits
- Validation of recently patented genetic and chemical markers for fruity aroma
- Possible strengthening of Aurora's aroma-related intellectual property portfolio
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, ACB declined 0.56%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
NASDAQ | TSX: ACB
Research Project designed to validate breeding genetics connected with fruity aroma, a key patient and consumer preference trait, with positive impact on future innovation
"Through this work Aurora will deepen our understanding of cannabis genetics with a focus on aromas, a leading driver of consumer preference that directly impacts the user experience," said Dr. Jose Celedon, Director, Breeding and Genetics at Aurora. "By collaborating with UBC on this Genome BC-funded project, we are able to fully execute this aroma research without the typical financial constraints, allowing us to continue simultaneous work on additional important breeding traits, such as yield, potency and disease resistance. We are eager to see the outcomes of our work and the impact on the future of cannabis breeding."
Aroma is a distinct characteristic of cannabis and an important aspect of consumer inclination. As a leader with one of the most advanced cannabis genetic libraries globally, Aurora will move beyond sensory analysis and into validated aroma markers with this research. Recently, Aurora patented a series of genetic and chemical markers for fruity aroma, identified through its CanD diversity panel. This collaboration will allow Aurora to validate these markers using cutting-edge approaches that would otherwise require significant funding. The data generated from this work will support the discovery and launch of cultivars with unique and improved aromas, alongside high yield and potency.
Aurora's in-kind contributions to the project include conducting sensory analysis of fruity aromas, and leading bioinformatic analyses with in-house software. UBC's contributions to the project through Genome BC funding, will involve sequencing transcriptomes, analysing the volatile chemistry, and conducting functional characterization of the genes responsible for fruity aromas in cannabis. If successful, the methods developed in this project will be adapted to explore other aromas and could further strengthen Aurora's aroma-related intellectual property portfolio.
This collaboration with UBC underscores Aurora's commitment to innovation and scientific advancement in the cannabis sector. Aurora continues to push the boundaries of cannabis research and development, setting new standards for product quality and consumer satisfaction.
About Aurora Cannabis
Aurora is opening the world to cannabis, serving both the medical and consumer markets across Canada, Europe, Australia and South America. Headquartered in Edmonton,
About Genome British Columbia
Genome BC is a not-for-profit organization that has advanced genomics research and innovation for nearly 25 years, growing a world-class life sciences sector in BC and delivering sustainable benefits for
Aurora's Common Shares trade on the NASDAQ and TSX under the symbol "ACB".
Forward Looking Information
This news release includes statements containing certain "forward-looking information" within the meaning of applicable securities law ("forward-looking statements"). Forward-looking statements are frequently characterized by words such as "plan", "continue", "expect", "project", "intend", "believe", "anticipate", "estimate", "may", "will", "potential", "proposed" and other similar words, or statements that certain events or conditions "may" or "will" occur. Forward-looking statements made in this news release include, but are not limited to, statements regarding Aurora's research funding from Genome BC and associated benefits, including as related to the Company's breeding program, intellectual property and future innovation, as well as statements regarding the Company's continued commitment to innovation and scientific advancement in the cannabis sector.
These forward-looking statements are only predictions. Forward looking information or statements contained in this news release have been developed based on assumptions management considers to be reasonable. Material factors or assumptions involved in developing forward-looking statements include, without limitation, publicly available information from governmental sources as well as from market research and industry analysis and on assumptions based on data and knowledge of this industry which the Company believes to be reasonable. Forward-looking statements are subject to a variety of risks, uncertainties and other factors that management believes to be relevant and reasonable in the circumstances could cause actual events, results, level of activity, performance, prospects, opportunities or achievements to differ materially from those projected in the forward-looking statements. These risks include, but are not limited to, the ability to retain key personnel, the ability to continue investing in infrastructure to support growth, the ability to obtain financing on acceptable terms, the continued quality of our products, customer experience and retention, the development of third party government and non-government consumer sales channels, management's estimates of consumer demand in
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SOURCE Aurora Cannabis Inc.